article thumbnail

How Cordova Outdoors Manufactures Insulated Coolers In the USA with Gentry Jensen - EP 003

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Gentry Jensen of Cordova Outdoors In this episode of the eCommerce Masters Podcast, host Ethan Giffin engages with Gentry Jensen, founder of Cordova Outdoors, delving into Jensen's remarkable journey from a Navy SEAL to an innovative entrepreneur.

Outdoor 195
article thumbnail

Marketing Unboxed: Outdoor Boxes is #DoingThings With Their Marketing

Optimizely

In almost any spin, yoga, or zumba class you go to, you’re sure spot someone sporting one of Outdoor Voices ’ signature athleisure looks. Want your own Outdoor Voices shirt? Before we settled on the shirt, we browsed Outdoor Voice’s site for a while, added one of the “kits” they sell to our cart, then abandoned it. Retargeting.

Outdoor 284
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Outdoor Brands Can Sustain the Pandemic Boom

ESW

Between Zoom calls and Netflix binging, many people looked out their windows at an outdoor world just waiting to be explored. As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. Outdoor activity increased by 6.9% That’s a jump of 7.1

Outdoor 88
article thumbnail

Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

Retail TouchPoints

Any digital merchant offering multiple goods that complete such a use case — like an outdoor clothing retailer that also sells hiking boots and canoes — could give recommendations more holistically by using generative AI to accelerate that experience. For example, say the customer’s use case is “I want to go camping.”

Channel 275
article thumbnail

As DTC Business Wanes, Solo Brands Taps New President and CEO

Retail TouchPoints

15, 2024, when Christopher Metz, who most recently served as CEO of Vista Outdoor Inc., Solo Brands , a company with a portfolio of lifestyle brands including Solo Stove , Chubbies , Oru Kayak , ISLE and Icy Breeze , has announced that President and CEO John Merris will step down from his post, effective Jan. will take over. year over year.

Outdoor 290
article thumbnail

L.L.Bean Expands to Dillard’s and Moosejaw, Plans 4 New Brick-and-Mortar Stores

Retail TouchPoints

The outdoor goods retailer also will add Dillard’s and Moosejaw to its key U.S. Our omnichannel growth strategy continues to be an effective framework for our business, ensuring we’re able to meet customers where they are through a unique mix of channels and locations,” said Stephen Smith, President and CEO of L.L.Bean in a statement.

article thumbnail

How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

Stitch Fix, Warby Parker and others became beacons for established brands, including Coca-Cola, to invest in DTC sales channels. Outdoor Voices, Fabletics and Alo are just a few of the DTC brands in the space, vying against established, deep-pocketed, omnichannel leaders, such as lululemon and Nike.

Outdoor 299