Kissmetrics

MARCH 30, 2018

That said, there are many ways you can use local e-commerce insights and marketing tactics to drive foot traffic to your store, and I will show you exactly how you can do this. What e-commerce marketing tactics have you seen drive foot traffic to your store? Buy online, pick up in store (BOPIS).

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

Optimizely

DECEMBER 3, 2019

CCPA makes a distinction between companies that help you run your business on your own terms (“service providers”) and companies that may derive additional value from your data as well as providing you value (”third parties”). The post Get Prepared: CCPA for eCommerce Marketers appeared first on Zaius.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Data 195

ChannelAdvisor

APRIL 25, 2022

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. .

Multichannel 97

Multichannel B2C B2B eCommerce 97

ChannelAdvisor

APRIL 25, 2022

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. .

Multichannel 95

Multichannel B2C B2B eCommerce 95

Retail TouchPoints

MAY 24, 2021

trillion ecommerce market, the world’s second-largest. Acquisition of the remaining shares of Spotii, for a price of approximately $16 million , is expected to be completed in Q3 2021. The Twisto acquisition gives Zip greater access to the European Union’s $1.1

Merchant Services 264

Merchant Services Payment Services Fulfillment eCommerce Marketing 264

Omnisend

MARCH 31, 2021

Cosmetics company Kiehl’s removed parabens from its face cream and saw a $5 million sales bump. In truth, this is less personalization and more individualization—the company recognizes the customer’s place in their journey and recommends the most timely product or information. This pays off for both the customer and company.

eCommerce Marketing 204

eCommerce Marketing Beauty and Health eCommerce Marketing 204

Optimizely

DECEMBER 6, 2018

Isn’t that basically ecommerce marketing strategy 101?” Keep those discount codes far, far away because you have something way better in store for your ecommerce marketing plan—giving your customers the red carpet treatment! Got your fill of discount-free inspiration for your ecommerce marketing?

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Groove

APRIL 17, 2024

Marketing automation is a technology that has allowed companies to supercharge their marketing strategies without blowing up their budgets. Google Ads, meanwhile, has allowed companies to reach their target audiences like never before.

Customer Data 395

Customer Data Improvements eCommerce Article 395

Retail TouchPoints

NOVEMBER 2, 2023

Today’s online shoppers are looking for ecommerce businesses to connect with them on a personal level. By delivering relevant, targeted content and experiences — commonly known as personalization — ecommerce companies can increase engagement, conversion, average order value and ultimately, revenue.

eCommerce Marketing 275

eCommerce Marketing eCommerce Customer Experience Management 275

Fabric Blog

FEBRUARY 8, 2022

Digital commerce continues to grow as business-to-business (B2B) companies turn to online selling. Jumpstarted by the COVID-19 pandemic, the boost in online shopping is permanent with the global B2B e-commerce market size expected to expand by 19% in the next seven years.

eCommerce 52

eCommerce B2B eCommerce Marketing Marketing 52

FastSpring

OCTOBER 27, 2020

When you look at the ecommerce market as a whole, there has never been a better time to make a switch from marketplaces and app stores to a D2C business model. Our guide takes you through a comprehensive look into moving your company over to a D2C model. Why a D2C model is something software companies should be focusing on.

Consumer 138

Consumer eCommerce Marketing Customer Data eCommerce 138

TradeGecko

JULY 27, 2020

In line with the robust and growing eCommerce market in the UK, third-party logistics (3PL) companies are increasingly offering solutions designed specifically for B2C and B2B businesses that trade online.

B2C 123

B2C B2B eCommerce Marketing eCommerce 123

GetElastic

APRIL 8, 2021

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. Unfortunately, many companies don’t do their due diligence ahead of launching an ecommerce initiative.

B2B 148

B2B eCommerce B2C Payment Services 148

Inflow Insights

MAY 14, 2020

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. Balancing the eCommerce marketing strategy with inventory is becoming more and more important.

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

BigCommerce

JUNE 5, 2018

Amazon edges near $1 trillion in market value. What do both of these companies have in common? Marketing effectiveness for innovation. The keys to growing ecommerce revenue MoM is innovation at speed and at cost. A headless commerce approach can make this easy for marketers and merchandisers.

Payment Services 340

Payment Services eCommerce Marketing eCommerce Marketing 340

GetElastic

NOVEMBER 4, 2019

Here are some of the best ecommerce marketing strategies to help elevate your profits. Email Marketing: You may not think emails are as relevant as they used to be once upon a time, but you’re wrong. A company’s website is in many ways, its image, and it needs to be perfect for that reason.

eCommerce Marketing 99

eCommerce Marketing Web Design Marketing eCommerce 99

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Additional eCommerce Marketing Tactics Worth Considering.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Retail Technology Review

SEPTEMBER 25, 2018

Global e-commerce fulfilment company Tigers has opened an office in Suzhou, China, and a new fulfilment centre in Selangor, Malaysia, as part of ongoing expansion plans to serve the region’s booming e-tail market.

eCommerce 79

eCommerce eCommerce Marketing Marketing Fulfillment 79

GetElastic

FEBRUARY 6, 2019

This could spill over to the way brands choose to deliver marketing communication to their audiences. The 4 takeaways for ecommerce marketers. For example, Tokopedia, Indonesia’s leading ecommerce company has implemented a unique app user onboarding strategy.

eCommerce Marketing 153

eCommerce Marketing eCommerce Marketing Recommendation 153

GetElastic

AUGUST 16, 2019

American Marketing Association found that live chat helped B2B companies win a 20% increase in conversion. The post 10 ecommerce marketing tactics to increase sales appeared first on Get Elastic Ecommerce Blog. Source: Kayako. Email and on-call support are lazy tasks for users.

eCommerce Marketing 149

eCommerce Marketing Live Chat eCommerce Marketing 149

Klaviyo

DECEMBER 5, 2017

While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? But first, let’s dive into a few data-driven predictions for ecommerce in 2018. How’s that for a cliffhanger?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

Onilab User Guides

JULY 12, 2019

Below are the biggest e-commerce brand fails that costed companies a significant amount of lost revenue reduction of customer loyalty. And behind each fail lies a marketing or design principle that was violated. Any e-commerce store has a domain name. However, there is a flip side to such creativity.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

ESW

AUGUST 7, 2019

If your eCommerce brand is scaling quickly, or if you’re an established brand making the step into DTC, there will come a point when you’ll have to decide whether to outsource your marketing efforts or commit to building up an in-house department. Consumer eCommerce marketing looks a lot different from traditional product marketing.

eCommerce Marketing 96

eCommerce Marketing eCommerce Marketing Social Media 96

Prisync

MARCH 13, 2018

So even though this type of content isn’t directly encouraging someone to buy a Fitbit, it encourages those who already have one to become advocates for the company. It should come as no surprise to you that social media is important for any ecommerce store, especially electronics. For example. Don’t try to be everywhere at once.

Consumer Electronics 41

Consumer Electronics eCommerce eCommerce Marketing Electronics 41

GetElastic

DECEMBER 10, 2018

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. By 2020, that number is projected to eclipse $1.2 the volume of B2C online purchases.

B2B 156

B2B eCommerce B2C Payment Services 156

Klaviyo

JANUARY 24, 2018

Adopted on April 27, 2016, the GDPR affects not only European companies, but every company that processes data of EU nationals (or could process their data in the future). So that’s basically every company in the world regardless of its location. This is not so much a problem for you as it is for software providers.

eCommerce Marketing 130

eCommerce Marketing Marketing eCommerce Definition 130

Inflow Insights

OCTOBER 14, 2021

Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

Prisync

MARCH 29, 2019

As an e-commerce company or a marketing business, it’s your job to spread awareness of your brand and business and to get it in front of the eyes of your customers. However, while this process can be summarised in a sentence, it’s much easier said than done. With so much noise and competition on the.

eCommerce 44

eCommerce eCommerce Marketing Marketing Customer 44

Payoneer

OCTOBER 24, 2023

Did you know that New Zealand’s ecommerce market is projected to grow 38% by 2025 ? By then, it’s predicted to have a market value of around 8.5 The good news is that if you want to enter New Zealand’s ecommerce market, you don’t have to open a New Zealand bank account. billion USD.

eCommerce Marketing 26

eCommerce Marketing eCommerce Payments Marketing 26

Payoneer

OCTOBER 24, 2023

Did you know that New Zealand’s ecommerce market is projected to grow 38% by 2025 ? By then, it’s predicted to have a market value of around 8.5 The good news is that if you want to enter New Zealand’s ecommerce market, you don’t have to open a New Zealand bank account. billion USD.

eCommerce Marketing 26

eCommerce Marketing Payments eCommerce Marketing 26

Payoneer

OCTOBER 24, 2023

Did you know that New Zealand’s ecommerce market is projected to grow 38% by 2025 ? By then, it’s predicted to have a market value of around 8.5 The good news is that if you want to enter New Zealand’s ecommerce market, you don’t have to open a New Zealand bank account. billion USD.

eCommerce Marketing 26

eCommerce Marketing Payments eCommerce Marketing 26

FastSpring

OCTOBER 19, 2021

for in-app purchases — good news for companies that monetize with an upsell or upgrade pricing model. We don’t know what will happen in the courts, but we do believe this judgment could create a significant growth opportunity for SaaS and software companies — especially those using a product-led growth model. The short answer is: yes!

Payments 136

Payments Games Payment Services Webinar 136

Fabric Blog

JUNE 28, 2021

With increasing competition in the e-commerce market, companies must price their products competitively or risk negatively impacting their sales. Prices remain one of the most important factors that consumers weigh before making a purchase.

eCommerce 96

eCommerce eCommerce Marketing Consumer Marketing 96

ecomdash

AUGUST 12, 2019

Technology advances, customers become savvier, and competition online grows – all reasons that it’s time to look at ways to refresh your ecommerce marketing strategy. . We’ve put together a list of four marketing strategies that you should be using, along with some tips on how to implement them. . . #1 Now it’s up to you!

eCommerce Marketing 72

eCommerce Marketing Marketing eCommerce Social Media 72

Groove

SEPTEMBER 1, 2020

SMS marketing stands great on its own, but it also integrates well with other forms of communication like email and social media. Integrating SMS Marketing with a tool like Klaviyo helps businesses maximize opportunity when sending out text messages. From there, companies pay as they go and can track SMS revenue. Klaviyo SMS.

eCommerce Marketing 370

eCommerce Marketing Social Media Mobile eCommerce eCommerce 370

RetailDive

SEPTEMBER 10, 2021

The digital payments titan said it's buying the Japanese company to expand its "capabilities, distribution and relevance" in the third-largest e-commerce market in the world.

PayPal 101

PayPal eCommerce Marketing eCommerce Marketing 101

Payoneer

APRIL 15, 2018

For companies who wish to sell worldwide or are already selling worldwide, using a financial service like Payoneer that is Amazon’s payout partner will ensure smooth and convenient local currency disbursements. The post Beyond The Local E-Commerce Market: Sell Your Brand Worldwide On Amazon appeared first on The Payoneer Blog.

eCommerce Marketing 36

eCommerce Marketing eCommerce Payment Services Financial Services 36