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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. The ease of online shopping also gives consumers the ability to comparison shop more quickly, showing them more options in less time.

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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

By 2025, mobile sales are expected to account for 44% of retail ecommerce in the U.S., Adding functions like a mini cart where a customer can add to and view items in their cart without being taken out of the shopping flow replicates the ease of in-person comparison shopping and increases the number of items in the cart.

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After Summer Sale Comes Amazon Prime Day — Retailers Must Prepare

Retail TouchPoints

Brands can use Amazon’s June summer sale shopper data to help formulate their Prime Day strategy, such as better targeting and personalization based on comparison shopping habits, price sensitivity and search behavior. Last year, a study noted that 68% of shoppers planned to comparison shop against Amazon on Prime Day.

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Gear Up for 2024 and What it Holds for the eCommerce Sector

ChannelSale

Mobile shopping continues its rapid rise to constitute over 63% of e-commerce sales. Statistics confirm that there were over 215 million new social media users as of October 2023 compared to the same time in 2022 to increase social commerce. All of it added to the rise of e-commerce sales from 5.7 trillion dollars from 2022 to 2023.

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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

Checking prices and comparison shopping, that makes a lot of sense, but you know what else they’re doing? “I would love to say that if you get them in the store, you’re golden, but that’s not necessarily the case,” she said. They’re checking their email, browsing social, listening to music, even playing games.

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Kibo Announces Ecommerce Quarterly Benchmarks for Q2 2020

Kibo

What we found is that different regions relied on different online channels such as mobile and desktop to browse, shop, and convert. Comparatively, in the United Kingdom, where mobile accounted for 75% of sessions, which was up from both the same quarter last year as well as Q1. Different Regions, Different Channels. In the U.S.,

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Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

B2B companies are implementing new strategies to adapt to a changing market and take advantage of a growing online customer base, characterized by rising mobile usage, new expectations for personalization and self-service, and increasing demand for digital connectivity.

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