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Klarna Acquires Shoppable Content Provider to Expand its Capabilities

Retail TouchPoints

These capabilities will complement Klarna’s comparison shopping services (CSS), available through Semtail/Shoptail, another recent Klarna acquisition. The CCS software helps retailers list their Google Product Listings Ads more efficiently.

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How Can Inventory APIs Improve Omnichannel Commerce?

Fabric Blog

Commerce today is omnichannel. From D2C websites to third-party marketplaces and comparison shopping engines, customers spread their shopping to many touchpoints. This vast range of sales channels creates great opportunities for retailers. However, it also brings new challenges.

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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. Still, only 50% of online stores allow shoppers to sort by availability , according to the Omnichannel Retail Index. Beyond the Shelf.

eCommerce 302
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How Can Inventory APIs Improve Omnichannel Commerce?

Fabric Blog

Commerce today is omnichannel. From D2C websites to third-party marketplaces and comparison shopping engines, customers spread their shopping to many touchpoints. This vast range of sales channels creates great opportunities for retailers. However, it also brings new challenges.

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4 Steps Retailers Can Take to Market Themselves in a Recession

Retail TouchPoints

Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table. Use OOH campaigns and in-store audio media to keep customers informed about ongoing promotions and retailer efforts to support them in a difficult time. .

Marketing 298
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Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

3) Omnichannel Experiences are the new standard: When given the choice of in-person, remote, and e-commerce channels, buyers have expressed the desire for all three. Omnichannel retailing has become a cornerstone of global B2B sales, establishing itself as the new standard, not the exception.

B2B 145
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Shoppers’ In-Store and Online Expectations for 2019

Wiser

The top motivating factors for survey participants to shop online are: convenience (74 percent), better prices (60 percent), the ability to shop 24/7 (58 percent), free shipping offers (57 percent), comparison shopping (50 percent), more product options (48 percent), and avoiding crowds (46 percent).