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How Consumer Electronics Brands Can Reduce Holiday Shopping Returns

ESW

Since computers, televisions, smartphones and other electronics are often priced higher than other retail items, the return cycle can be particularly vicious for consumer electronics brands. So how can consumer electronics brands reduce the number of holiday returns this year? Bought the wrong item: 14.3%

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Q&A with the Category Experts: Holiday Tips for Consumer Electronics Sellers

ChannelAdvisor

The account management team at ChannelAdvisor works with brands and retailers every day to optimize their e-commerce operations and grow sales across hundreds of online channels. — First up: the fast-growing consumer electronics market. . — First up: the fast-growing consumer electronics market.

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Gap, Reliance Retail Partner to Sell Brand in India

Retail TouchPoints

We look forward to growing the Gap business across key international markets,” said Adrienne Gernand, Managing Director of International, Global Licensing and Wholesale at Gap Inc. Altogether, the company has 150 million customers and operates in the fashion, lifestyle and consumer electronics verticals. in a statement.

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E-Commerce Marketing Tips for Consumer Electronics Industry

Prisync

Running a consumer electronics ecommerce store is difficult. In this blog post, we’re going to look at a range of different marketing tips for the e-commerce consumer electronics industry. It should come as no surprise to you that social media is important for any ecommerce store, especially electronics.

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VR for Retail Training: How to Leverage the Tech to Land Stronger Outcomes

Retail TouchPoints

Through it, training managers could launch new instructional content to more than 200,000 retail associates scattered across the U.S. With an impressive track record in the consumer electronics and retail industry, he is a rising innovator in the world of VR technology and marketing. within minutes.

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Three quarters of CMOs surveyed planning to expand direct-to-consumer selling channels into 2023

365 Retail

Consumer electronics brands are looking to increase their direct-to-consumer selling in 2023, despite the cost of living crisis and reductions in consumer spending. Amazon has been a mainstay for consumer electronics brands and 69% of those surveyed claimed it is still a key channel.

Channel 122
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Ron Johnson’s Enjoy Technology Files for Bankruptcy, Set to be Sold

Retail TouchPoints

The idea was to bring the store experience to consumers’ homes via a technology-powered “mobile store” operation, with an initial focus on telecommunications and consumer electronics ( AT&T and Apple are partners in the U.S.). Johnson co-founded Enjoy in 2014 after leaving JCPenney and currently serves as its CEO.