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How Consumer Electronics Brands Can Win on Singles’ Day 

ESW

In particular, the consumer electronic industry can tap into shoppers’ desires to gift themselves upgraded products during this worldwide sales event. Does Singles’ Day Make Sense for Consumer Electronic Brands? But does it pay off for consumer electronic brands?

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Three quarters of CMOs surveyed planning to expand direct-to-consumer selling channels into 2023

365 Retail

Consumer electronics brands are looking to increase their direct-to-consumer selling in 2023, despite the cost of living crisis and reductions in consumer spending. Amazon has been a mainstay for consumer electronics brands and 69% of those surveyed claimed it is still a key channel.

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E-Commerce Marketing Tips for Consumer Electronics Industry

Prisync

Running a consumer electronics ecommerce store is difficult. In this blog post, we’re going to look at a range of different marketing tips for the e-commerce consumer electronics industry. Social Media. Your customers want to see you present on as many social channels as you can afford to manage.

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Look to the Skies, Dallas: Walmart Expands Drone Delivery to 30 DFW Metroplex Municipalities

Retail TouchPoints

Retailer Unveils Search Powered by Generative AI Walmart announced the drone delivery expansion at the Consumer Electronics Show (CES) in Las Vegas, where Walmart President and CEO Doug McMillon delivered a keynote address.

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4 Trends Revealed in Our 2023 Consumer Survey

ChannelAdvisor

Trend 1: Consumers Take a Multichannel Approach The majority of online shoppers (72%) now visit between two and four websites (whether search engines, marketplaces or brand websites) on their buying journey. Consumer electronics buyers are the most savvy shoppers, as an astounding 91% visit two or more sites before purchase.

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Amid Supply Chain Woes, One Area of Retail Has a Product Glut — Resale

Retail TouchPoints

unwanted gifts this holiday season, and with more consumers selling used goods online than ever before, resale’s supply chain advantage looks set to continue. The most popular secondhand holiday gifts this season will include: Clothing ( 40% ); Toys and games ( 36% ); Home décor ( 35% ); Electronics ( 27% ); and Handbags ( 27% ).

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Visual Branding in eCommerce: Why It Matters

Groove

For instance, a playful logo might belong to a kids' toy store, while a sleek one could be for a high-end consumer electronics store. The Same Look Everywhere: From Website to Social Media Now let's think of McDonald's. It's often the first thing people see, and it sticks in their minds.

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