Retail TouchPoints

FEBRUARY 29, 2024

It’s a matter of retailers and consumer goods teams being in constant communication to build a better experience for shoppers. In a way, localization is personalization, something that the analysts at 84.51 said can impact sales. Predictive analytics can help.

Consumer Goods 289

Consumer Goods Consumer Customer Loyalty Supplies 289

Retail TouchPoints

JULY 19, 2023

Consider the power of productivity tools that help drive associates’ daily tasks and workflows,” wrote Duane Peck, Head of Industry Marketing for Retail & Consumer Goods at Slack in a supporting byline. “As Beyond the time efficiencies, automation also helps to reduce human error.

Technology 232

Technology Mobile Customer Experience Download 232

Retail TouchPoints

OCTOBER 24, 2023

This moment presents an opportunity for retailers to consider whether they need to shift their store layout or customer experience strategy to ensure employees are able to support the most value added activities, like spending time with customers in-store. Lindsey Peters is Retail and Consumer Goods Industry Lead at Celonis.

Retail 289

Retail Supplies Operations Technology 289

Retail TouchPoints

MARCH 18, 2024

It’s not a surprise how important the data is to AI; that’s the bedrock in this report,” said Rob Garf, GM of Retail and Consumer Goods at Salesforce in an interview with Retail TouchPoints. Retailers are thinking about data readiness, data governance and data trust, but our data shows that there’s a way to go.”

Retail 317

Retail SEO Operations Consumer Goods 317

Retail TouchPoints

JULY 10, 2023

To tackle these challenges, the retailer is undergoing a rebranding effort, including new sustainable packaging and revamped customer experience models with a larger emphasis on education. In the world of consumer goods it’s so easy to get stale ,” said Okusa.

Beauty and Health 270

Beauty and Health Subscription Information Consumer Goods 270

RTP blog

JANUARY 17, 2018

Store associates, when equipped with custom-made mobile apps tailored specifically for the retail experience, can achieve exponential performance and sales outcomes by offering customers a personalized in-store experience. Take, for example, product promoters who travel across retail sites performing in-store promotions.

Mobile 300

Mobile Retail eCommerce Shipping Costs 300

Retail TouchPoints

AUGUST 14, 2020

Retailer priorities have shifted slightly since the last State of Marketing report, according to panelist Megan Hostetler, a Salesforce Product Marketing Manager focused on Retail and Consumer Goods. Last year the top priority was engaging customers in real time.

Webinar 289

Webinar Consumer Payments Marketing 289

Retail TouchPoints

SEPTEMBER 29, 2020

Centric Software provides enterprise solutions to fashion, retail, footwear, outdoor, luxury, consumer goods and home décor companies to achieve strategic and operational digital transformation goals.

Fashion 264

Fashion Management Outdoor Consumer Goods 264

Groove

OCTOBER 7, 2022

The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis. Customers use this offering because of the convenience of items showing up at just the right time. Reduce Customer Acquisition Costs. Types of Subscription Programs. Replenishment.

Subscription 195

Subscription Shopify Merchant Services Shipping Costs 195

Groove

OCTOBER 7, 2022

Types of Subscription Programs Replenishment The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis. Customers use this offering because of the convenience of items showing up at just the right time.

Subscription 195

Subscription Shopify Merchant Services Payment Services 195

Retail TouchPoints

DECEMBER 28, 2023

There are a host of global brand companies that, though they nod to more sustainable practices and have extensive roadmaps, have not found the investment ambition to bring their consumer powerhouse brands to bear fully on accelerating consumer change.

Consumer 275

Consumer Presentation Document Supplies 275

Retail TouchPoints

APRIL 15, 2021

They tend to enforce global brand consistency over local customer experience in digital. RTP: Where do you see the biggest impacts on retail and consumer goods companies from this new era of localization? Husson: I think the most profound impact will come from changes in consumer behaviors and expectations.

Consumer 228

Consumer Marketing Technology Clothing 228

Retail TouchPoints

JULY 28, 2020

Hostetler is a product marketing manager focused on Retail and Consumer Goods, with a background in email and mobile messaging. Her background includes extensive data analysis and storytelling, and her main focus is giving retailers a competitive edge by identifying new opportunities based on data-driven evidence. 12 webinar.

Webinar 274

Webinar Consumer Marketing Consumer Goods 274

365 Retail

MAY 13, 2022

The growing fluidity between digital and in-store experiences has created a new retail landscape in which brands are expected to quickly and accurately meet customer needs in the moment, whether in-person or online. Chris Wyper Director, Global Industry Strategy, Retail + Consumer Goods at Talkdesk.

Retail 69

Retail Consumer Goods Customer Experience Consumer 69

Retail TouchPoints

MARCH 27, 2023

In doing so, businesses as diverse as consumer goods suppliers, transport operators, healthcare providers and entertainment companies can layer payment services into their processes, attract new customers with seamless payment journeys and generate additional revenues.

Payments 264

Payments Payment Services Financial Services Consumer 264

Retail TouchPoints

NOVEMBER 28, 2022

The products themselves are synonymous with cutting-edge consumer goods, and its entire structure is focused on staying ahead of customer trends and providing experiences so intuitive that they set the standard for its customers. “I Apple is the standout retailer in the study — its Aii score of 84.2

Department Stores 290

Department Stores Consumer Consumer Goods Retail 290

Retail TouchPoints

MAY 13, 2021

We will continue to focus on customer experience and value creation through innovation, as we pursue our mission to make it easy to do business anywhere in the digital era.”. Overall, online physical goods GMV grew 21% YoY in fiscal year 2021, driven primarily by the FMCG [ fast moving consumer goods ] and home furnishings categories.

Home Furnishings 240

Home Furnishings Arts Merchant Services Operations 240

ChannelAdvisor

AUGUST 2, 2021

Traditionally it has been popular within the fashion, consumer goods and housewares verticals, but D2C brands are popping up in a range of industries, from cars to fast-moving consumer goods and beyond. Opportunities and Challenges. Steps Forward.

Consumer 98

Consumer Shipping Costs eCommerce Multichannel 98

ChannelAdvisor

AUGUST 2, 2021

Traditionally it has been popular within the fashion, consumer goods and housewares verticals, but D2C brands are popping up in a range of industries, from cars to fast-moving consumer goods and beyond. Opportunities and Challenges. Steps Forward.

Consumer 98

Consumer Shipping Costs eCommerce Multichannel 98

Retail TouchPoints

FEBRUARY 18, 2021

“Companies need cloud systems with omnichannel capabilities that integrate with martech, order management systems, and other technologies,” said Shannon Colquhoun, VP of Retail, Ecommerce and Consumer Goods at Talkdesk. That means retailers will need to rethink the metrics they use to gauge store performance and associate success.

Retail 311

Retail Beauty and Health Books Omnichannel 311

Retail TouchPoints

AUGUST 28, 2023

“For the back-to-school season, 42% of consumers say they are spending more, but 57% are trading down for lower prices,” said Caila Schwartz, Director of Consumer Insights and Strategy for Retail and Consumer Goods at Salesforce during an Aug. 22, 2023 briefing.

Shipping Costs 246

Shipping Costs Gifts Fulfillment Consumer 246

Kissmetrics

SEPTEMBER 14, 2020

The idea is that streamlining your operational processes helps your business provide better customer experiences. There are four types of operational CRMs, including: Marketing Sales Customer Service IT. Analytical CRMs help businesses gather, analyze, and leverage data collected from their customers.

Small Business Retail 310

Small Business Retail Document Operations Management 310

Retail TouchPoints

AUGUST 16, 2021

So while the returns process should be as painless as possible for your customer, it is also an important touch point to create positive customer experiences and even harvest valuable information. By some accounts, the costs associated with returns can be over 8% of the total sales in consumer goods.

Retail 336

Retail Shipping Costs Supplies Shopify 336

Retail TouchPoints

JUNE 26, 2023

Retailers like Target , Safeway and Walmart are coming in hard and fast with ecommerce for regular consumer goods, but they’ve always tiptoed around adult beverage, because they didn’t know how to approach it,” Kogan said.

Food and Beverages 278

Food and Beverages eCommerce Fashion Information 278

ESW

SEPTEMBER 7, 2020

PepsiCo Isn’t the Only Consumer Goods Brand Selling Direct PepsiCo may have caught the headlines, but they aren’t alone. Several major consumer goods brands have started selling direct to consumers, says Food Dive Senior Editor and Reporter Christopher Doering.

Food and Beverages 78

Food and Beverages Consumer Goods Consumer Channel 78

GetElastic

NOVEMBER 8, 2022

Recommendation: “Consumer goods companies need to be where their shoppers are; as new platforms emerge, players that can embrace them rapidly will be best positioned.”. Our take: From TikTok to live commerce to Web3, consumer preferences ebb and flow. Play strategically in the right channels.

eCommerce 78

eCommerce Payment Services Retail Omnichannel 78

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

From price optimization to crafting hyper-personalized experiences and forecasting consumer trends, artificial intelligence is unlocking the potential for more captivating, innovative, and profitable marketing strategies. Conclusion Artificial Intelligence is not just a buzzword in retail and CPG marketing; it’s a game-changer.

Marketing 95

Marketing Retail Customer Loyalty Games 95

RTP blog

AUGUST 29, 2018

For one, the continuation of largely pointless trade wars sparked by the imposition of tariffs could raise the price of a wide range of consumer goods. Additionally, while unemployment remains low, so does wage growth, meaning consumers’ actual purchasing power remains limited.

eCommerce 150

eCommerce Retail Gifts Consumer Goods 150

Retail TouchPoints

JUNE 3, 2020

“In the last few years things like shop and scan and curbside pickup have popped up, but the numbers vary wildly depending on the retailer,” said Shannon Warner, VP of Retail and Consumer Goods at Capgemini Invent in an interview with Retail TouchPoints.

Mobile 295

Mobile Payment Services Technology POS 295

RTP blog

MARCH 19, 2018

This is an example of the enhanced customer experience a retailer can offer by using real-time data, and one which customers enjoy. Marketplace platforms such as INS within fast-moving consumer goods (FMCG) will result in intensified competition as brands and retailers sell direct-to-consumers (D2C) in the same space.

Consumer 150

Consumer Retail Multi-channel Toys 150

Retail TouchPoints

APRIL 4, 2022

Grove Collaborative Co-founder and CEO Stu Landesberg is sounding the alarm about packaging, specifically plastics: “Plastic packaging represents nearly half of all plastic waste, and the consumer goods industry is a major contributor,” he said.

Social Media 277

Social Media Recommendation Consumer Document 277

Retail TouchPoints

MARCH 28, 2022

We elevate this shopping experience in three ways: We experiment with a lot of new products. For example, we developed consumer goods such as snacks and toys that are more specific to the needs of North American consumers. The $10 N’ Under concept was born to meet this demand.

Omnichannel 246

Omnichannel Toys Supplies eCommerce Platforms 246

365 Retail

NOVEMBER 9, 2022

Goutam concludes, “To continue to attract customers, retailers and consumer goods organisations need to focus their efforts in three key directions – providing unrivalled customer experience, maintaining high sustainability credentials, and ensuring resilient value chains.

Consumer 59

Consumer Gifts Travel Consumer Goods 59

Pivotree Blog

SEPTEMBER 22, 2022

The possibility of the first nationwide railroad strike in three decades had set the cat among the pigeons, and for a good reason. The strike would inflate prices of everything from food, gas, and transportation to consumer goods and manufacturing. Customers don’t see disrupted supply chains; they see broken promises.

Supplies 52

Supplies Fulfillment Technology Improvements 52

OrderDynamics

APRIL 24, 2018

Customers want one seamless experience from online to offline – which includes features such as buy online, pickup in store. They play a major role in that seamless customer experience at the face-to-face level. How much effort do they put into it, when a customer is standing in front of them, expecting results?

Omnichannel 50

Omnichannel Management Customer Experience Channel 50

OrderDynamics

APRIL 24, 2018

Customers want one seamless experience from online to offline – which includes features such as buy online, pickup in store. They play a major role in that seamless customer experience at the face-to-face level. How much effort do they put into it, when a customer is standing in front of them, expecting results?

Omnichannel 48

Omnichannel Management Customer Experience Channel 48

PFS

FEBRUARY 25, 2020

DTC brands were able to sell products in the same place customers learned about them. In fact, E-marketplaces generated 70 percent of all consumer-goods sales growth between 2013 and 2018. (1). However, for CPG manufacturers, once their product hits the shelves, they lose control of the customer experience.

eCommerce 52

eCommerce Payment Services Payments Channel 52