Consumer Goods Makers Flex Pricing Power in Second Quarter

Consumer goods makers, including Unilever, Coca-Cola, and Reckitt, have demonstrated their ability to raise prices to cope with higher costs amid the COVID-19 pandemic and supply chain disruptions. These companies have passed on input cost increases to retailers and consumers, helping them manage sharp rises in expenses. However, investors are now seeking more innovation to drive sales volumes, as some consumers are turning to cheaper private-label alternatives due to the price hikes. While demand for essential products remains resilient, sales have weakened in some consumer categories, with appliance makers like Electrolux and Whirlpool experiencing the impact of consumers choosing more affordable options.