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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Under ideal circumstances, reducing rampant returns is best accomplished through improving the issues that are most frequently leading to them. While returns can’t always be prevented, they can be leveraged to improve profit margins and even generate revenue.

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3 Ways SMBs Can Deliver a More Personalized Shipping Experience

Retail TouchPoints

In this new landscape, the shipping experience has become more important to a brand’s bottom line — and reputation — than ever before. Here are three ways SMBs can deliver a more personalized shipping experience to build a happier, more loyal customer base. Offering different shipping speed options is no longer enough to differentiate.

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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. Gen X Homeowners Making Improvements. Here’s what our analysis revealed.

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Next Phase of Wish Turnaround to Focus on Reducing Shipping Costs

Retail TouchPoints

As discount shopping app Wish continues its comeback effort , parent company ContextLogic outlined its plans for 2023 at a summit for its merchants — including a major overhaul of the platform’s shipment pricing structure in order to bring down shipping costs for customers.

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How to Overcome E-commerce Shipping & Delivery Challenges

lateshipment

Frequent Shipping and Delivery Challenges and How You Can Overcome Them High Shipping Costs Skyrocketing shipping costs are the most frequent challenge for both e-commerce merchants and customers. A not-so-fun fact is that shipping is arguably one of the biggest cost-centers for any e-commerce business. items, etc).

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

While several retail outlooks predict consumers are looking for deep discounts this year, retailers should strive to offer more than just deep discounts and focus on providing value in other ways to achieve long-term loyalty and keep higher profit margins. consumers spend more money on Tik Tok than any other social platform.

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Shipping as a marketing tool: Drive delight this holiday season

lateshipment

Ever thought of ecommerce shipping as a marketing tool? We’re here to say that e-commerce shipping is also a great marketing tool that e-commerce brands should consider. E-commerce shipping is the last part of the pre-purchase customer journey before the buy button is clicked.