Retail TouchPoints

MARCH 3, 2023

Consumers now look for personalization throughout their interactions with a retailer at multiple touch points. Combining data-informed experiences with customer support can open avenues for retailers to offer unmatched personalization to their consumers. Value added services have their own charm.

Consumer 271

Consumer Customer Loyalty Customer Experience Recommendation 271

Forrester eCommerce

JANUARY 19, 2021

For over a decade, Forrester has been measuring the drivers and implications of increasingly empowered consumers — those shoppers who eagerly experiment with new brands and products, use sophisticated personal technology, expect digital seamlessness, shrewdly navigate online information, and are motivated by high levels of self-efficacy.

Consumer 323

Consumer Technology Information Customer Experience 323

Forrester eCommerce

MAY 22, 2020

Now more than ever, consumers crave connection and reliable information. Learn how marketers can offer this.

Consumer 489

Consumer Information Marketing Customer 489

Retail TouchPoints

DECEMBER 30, 2022

Even as technology evolves favoring merchants, criminals always seem to bounce back with a new modus operandi — indeed, they have moved on from attacking merchants directly to skimming card data from the consumer browser. Once installed, criminals have access to everything that is entered by the consumer.

Merchant Services 328

Merchant Services Payment Services Payments Consumer 328

Retail TouchPoints

DECEMBER 20, 2021

Consumer habits changed drastically last year as people went online to shop. According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online.

Consumer 362

Consumer Retail Travel Omnichannel 362

Retail TouchPoints

AUGUST 16, 2022

Laws and regulations that protect consumer data — such as the EU’s General Data Protection Regulation (GDPR), the removal of third-party cookie support and Apple’s increased privacy protections — are pushing ecommerce operators to find creative new ways to provide successful personalization. Personalization with Privacy.

eCommerce 263

eCommerce Consumer Merchant Services Recommendation 263

Kissmetrics

AUGUST 30, 2021

If you are still focused on millennials, it’s time to start paying attention to a new generation of consumers. Gen Z consumers are savvy buyers and can spot inauthentic advertising. Make sure your contact information is easily accessible on your website and social accounts. Research Gen Z Culture. Conclusion.

Consumer 351

Consumer PayPal Social Media Article 351

Retail TouchPoints

FEBRUARY 25, 2022

Gift cards remain a popular purchase among consumers, but they also provide openings for scammers and criminals. In conjunction with the upcoming National Consumer Protection Week, the Retail Gift Card Association (RGCA) is promoting a public service announcement to inform consumers about steps toward secure use.

Gifts 278

Gifts Consumer Payment Services Payments 278

Retail TouchPoints

APRIL 5, 2022

Spring 2022 holidays will see a return closer to pre-pandemic normalcy than 2021, according to the Spring Holidays 2022 report from Information Resources, Inc. More than 25% of consumers report that they’ll exceed last year’s Easter or Passover grocery spending.

Consumer 280

Consumer Gifts Supplies Information 280

Retail TouchPoints

AUGUST 17, 2023

The latest Consumer Price Index (CPI) data highlights a significant deceleration in inflation, now standing at half of last year’s peak. This moderating trend in inflation is an encouraging development, but it is not without its caveats, particularly within the dynamic and complex terrain of the retail and consumer goods industries.

Consumer 245

Consumer Payment Services Food and Beverages Supplies 245

Groove

MARCH 15, 2021

Convenient for both businesses and consumers, eCommerce live chat addresses customer pain points instantly, allows for cross-selling and up-selling opportunities with personalized product recommendations and decreases shopping cart abandonment by answering customer inquiries promptly. How eCommerce Live Chat Benefits Brands & Consumers.

Live Chat 343

Live Chat Consumer eCommerce Shopping Carts 343

Retail TouchPoints

JUNE 9, 2022

The majority of consumer goods and retail (CGR) companies have accelerated their digital journeys over the last two years to better serve the growing number of online shoppers. In the end, consumer goods and retail companies are shining examples of why CX and EX are inextricably linked. Connecting Employee and Customer Experiences.

Consumer Goods 261

Consumer Goods Consumer Retail B2C 261

Retail TouchPoints

MAY 25, 2023

The rapid advancement of technology and social media has created a new generation of well-informed, empowered and discerning consumers. From the insights and experience of more than 1,800 consumer goods leaders, here are several strategies and approaches that businesses can adopt.

Consumer Goods 243

Consumer Goods Operations Consumer Supplies 243

Retail TouchPoints

AUGUST 26, 2021

Consumers are clear about how they want to connect with brands: they want access 24/7 and to be able to explore on their own terms — Facebook & Boston Consulting recently reported that two-thirds of global consumers attempted to message a brand about their goods or services during the 2020 holiday season.

Consumer 317

Consumer Marketing Mobile Customer Experience 317

Retail TouchPoints

JULY 29, 2022

We’ve gone from a world with very limited distribution channels, a limited set of brands and a limited number of channels in which you could communicate with consumers to this kind of unbounded new economy. What that is doing is it’s completely rewiring the way people go into that shopping decision-making process.”.

Consumer 325

Consumer Channel Events Retail 325

Retail TouchPoints

MARCH 30, 2023

The Private Label Manufacturers Association reported that sales of private label consumer packaged goods soared 11% last year to nearly $230 billion. Sales of store brand products often rise during periods of economic hardship, and it’s clear that double-digit inflation has spurred consumers to turn to cheaper alternatives to save money.

Consumer 243

Consumer Food and Beverages Retail Supplies 243

Retail TouchPoints

MAY 18, 2023

can be followed with further questions that have been dynamically altered to guide the person to information about a specific program. The overlay feature for Instant Forms will help shoppers engage with rich media formats on retailers’ web pages to help them get more context about the business.

Consumer 292

Consumer Information Marketing Management 292

ESW

SEPTEMBER 1, 2023

American consumers spent an astounding $1.29 Since computers, televisions, smartphones and other electronics are often priced higher than other retail items, the return cycle can be particularly vicious for consumer electronics brands. So how can consumer electronics brands reduce the number of holiday returns this year?

Consumer Electronics 146

Consumer Electronics Electronics Consumer Live Chat 146

Retail TouchPoints

DECEMBER 3, 2021

Consumers have changed, they are less willing to be dictated to, they are harder to predict and they’re moving faster — now more than ever we’re seeing merchants and planners and designers looking for ways to be more attuned, more regularly, with what their consumers want.”. Distribution is No Longer Destiny.

Consumer 264

Consumer Merchant Services Retail Social Media 264

Retail TouchPoints

MARCH 1, 2021

Brands and retailers often use reviews, ratings and other types of content to boost consumers’ confidence about a pending purchase. We know our members do a lot of research; they read reviews and look at what other consumers’ experiences are. Additionally, Sam’s Club monitors the queries consumers pose via its site’s Q&A feature.

Consumer 290

Consumer Webinar Information Mobile 290

Retail TouchPoints

MARCH 24, 2021

consumers spent an estimated $14.9 As a result, CBD brands are getting innovative with their marketing tactics in order to engage new customers and educate consumers about an often misunderstood subset of the cannabis industry. Using Interactive Quizzes to Engage and Inform. By all accounts, the strategy is working.

Consumer 317

Consumer Social Media Information Marketing 317

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 271

Consumer Social Media Recommendation Apparel 271

Retail TouchPoints

AUGUST 10, 2022

in addition to including a virtual live shopping component to make the experience available digitally in order to reach more luxury consumers wherever they are located. During the run of Emerge In Color, the shop and gallery hosted a number of events that informed the luxury community about the presence and contributions of Black creatives.

Consumer 321

Consumer Fashion Books Events 321

Kissmetrics

JUNE 11, 2021

The website quickly evolved into a massive platform that includes inventory information on just about every product stocked by retailers. Why Should Consumers Use BrickSeek? Whether you’re a consumer or merchant, these two reasons are strong enough to make BrickSeek part of your tool kit. Pricing starts at $9.99/month.

eCommerce 335

eCommerce Consumer Merchant Services Small Business Retail 335

365 Retail

NOVEMBER 20, 2023

This breach, which exposed personal information of some customers, has raised serious concerns about cybersecurity and the protection of consumer data. However, Samsung has assured that no sensitive financial information, such as bank or credit card details, or customer passwords, were impacted. employees, or retailer data.

Information 52

Information Customer Electronics Banking 52

Retail TouchPoints

NOVEMBER 9, 2022

Retailers have reason to be positive about the holiday season — Americans are still planning to spend about the same or more than last year on gifts, despite the fact that 93% are concerned about the economy and rising living costs, according to EY’s latest Consumer Future Index.

Consumer 258

Consumer Gifts Fashion Social Media 258

Retail TouchPoints

AUGUST 30, 2022

Consumer electronics is a rather crowded space with a swarm of brands trying to make their presence felt in every category — from wearables to televisions and headphones to laptops. For today’s consumers who seek instant gratification, experiencing this is a nightmare. The same holds true for consumer electronics retailers.

Consumer Electronics 298

Consumer Electronics Electronics eCommerce Consumer 298

Retail TouchPoints

SEPTEMBER 21, 2022

As a result, CBD companies are generally forced to rely on their direct-to-consumer, in-store displays, and product and packaging designs — while brands outside the CBD category can leverage the power of social media and online campaigns across mainstream advertising and retail media networks to drive brand awareness and sales.

Consumer 302

Consumer Social Media Technology eCommerce 302

RetailDive

OCTOBER 31, 2023

Could updates to a key federal rule help encourage competition and better inform consumers? Brands such as Titan Casket are trying to disrupt an industry dominated by legacy manufacturers who sell through funeral homes.

Consumer 116

Consumer Information 116

Retail TouchPoints

NOVEMBER 10, 2022

While that may seem odd to say, given the extent that ecommerce now pervades most consumers’ everyday shopping, the current hot take from some industry analysts is that ecom growth has slowed and brick-and-mortar retail is on the rise. Whilst a provocative headline, that’s not exactly what we’re seeing on the ground.

Consumer 306

Consumer eCommerce Marketing Retail 306

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? A host of new technologies are now available to make digital shopping more informative and interactive, and brands are seeing real results after employing them.

Consumer 264

Consumer Merchant Services Social Media Technology 264

365 Retail

JUNE 19, 2023

Akeneo , the Product Experience company, today released its 2023 B2C Survey: Product Experience Satisfaction Around the World , an annual mission to understand how consumers make decisions when buying products, how product experiences impact those decisions and what product information is important to them.

Consumer 72

Consumer B2C Merchant Services Omnichannel 72

Retail TouchPoints

SEPTEMBER 30, 2021

As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more.

Consumer 294

Consumer Social Media Improvements Customer Loyalty 294

Wiser

MARCH 28, 2024

In an illuminating revelation from Deloitte’s 2024 consumer products industry outlook , half of the consumer product companies surveyed express a pivot away from relying on price increases as a growth strategy, signaling a paradigm shift in how businesses approach market expansion and consumer engagement.

Consumer 78

Consumer eCommerce Platforms Marketing Management 78

Retail TouchPoints

JULY 27, 2022

We’re trying to make sure to deliver a similar in-store experience that is comparable to the experience and expectation a customer has when using Amazon or a brand’s site reviews, videos or product information. If you’re a large retailer, you’re scanning loyalty information but we don’t want to be creepy about it.

Consumer 259

Consumer Customer Experience Outdoor Information 259

Retail TouchPoints

NOVEMBER 10, 2022

Retail TouchPoints (RTP): How is Sephora dealing with shifts in shopper behavior over the past few years, particularly as consumers’ budgets have come under increased pressure? . Customers can save their Color IQ number to their Beauty Insider account, so if they want to try a new concealer or a tinted moisturizer, that information is there.

Consumer 253

Consumer Gifts Events Multi-channel 253