INDUSTRY INSIGHTS YOUR PEERS ARE READING
Consumers buy online and pickup in store – or ‘click and collect.’ Best-in-class sellers know their customers well enough to recommend purchases and predict preferences. Source: eMarketer, Ampersand “YouGov Consumer Survey – Delivery 2017,” April 2017. Immediacy. MORE
By following these recommendations, you’ll drive up customer urgency and increase new purchases. Consumer Behavior Customer-Centricity behavioral marketing customer centric customer engagementWhy should you care about urgency in ecommerce? MORE
A senior citizen looking to buy a smartwatch might be texted a recommendation by a grandchild, then walk into a physical store to purchase. We’ve also been referencing the importance of listing your product wherever consumers are already spending their time. MORE
The RTP team shares their takes on various chapters in the book — including those focused on loyalty, associates, the store, technology and consumers — to see how Schambach’s ideas relate to a number of current retail trends. MORE
Cart Recovery Community Recommendations Welcome Series MORE
If you’re in the business of ecommerce, you know that consumer habits are constantly evolving over time. Here’s how consumer habits are evolving in 2018, and what you can do about it as an ecommerce business owner: 1. Consumers watch more video. Consumers want more transparency. MORE
Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites. Because of this, consumers don’t necessarily feel freer or more liberated. MORE
The Retail TouchPoints Connected Consumer Series webinars, which will be broadcast from March 27-31, will delve into some of today’s hottest retail topics — from leveraging Artificial Intelligence and deepening personalization to creating truly modernized mobile experiences. MORE
The challenge that retailers are facing in reaching Millennial consumers is integrating the physical shopping experience and the digital shopping experience in meaningful ways. When Millennial consumers go shopping, they do so armed with mobile devices. MORE
According to Nielsen , 90% of consumers trust peer recommendations, while only 33% trust ads. Derek Bryce NUVI influncer marketing micro influencers peer recommendation MORE
Consumers are more than willing to share their data as long as it helps them simplify their life. As Mark Zuckerberg mentioned during his testimony in the Cambridge Analytica case, consumers are generally open to the advertising experience as long as it is personalized to their needs. MORE
If you’re like most consumers, it was probably to replace a product you’d just run out of. For many consumers, the journey is no longer a path to purchase but a path to purpose. Industry Trends Consumer Journey Path to Purchase MORE
Running a consumer electronics ecommerce store is difficult. In this blog post, we’re going to look at a range of different marketing tips for the e-commerce consumer electronics industry. Social marketing strategy for consumer electricals. MORE
Product recommendations drive 26% of the sales, simplify navigation, and contribute to personalization (which is expected by 78% of the shoppers). Moreover, product recommendations create a better customer experience by adding value to the initial purchase. MORE
Consumers, on average use five to six touchpoints before making a purchase – and for those multi-device shoppers their commerce journey starts and ends on smartphones. MORE
We took a look at the latest data on consumer habits, spending trends, and shopping behavior to predict what will be the strongest influences on ecommerce in 2019. Consumer Spending is Up. Here are the specific stats: Consumer spending increased 3.5% MORE
And should direct-to-consumer (DTC) sales serve as a larger component of the company’s offerings? Debbie Hauss, Editor in Chief: As digital commerce has grown, brands have definitely been moving toward more direct-to-consumer selling, both online and in their own stores. MORE
We’d recommend determining what displays, products, shelves, and other details you need to see and limit your photo questions to the necessities. Sentiment questions are important to understand what your consumers are looking for and to understand how your brand fits into those needs. MORE
While the industrial IoT got an earlier start, the consumer IoT is not far behind and it is going to be big. Manufacturers are Doing it Already Samsung’s new Family Hub refrigerator is one of the early entrants in the consumer IoT. MORE
Whether you have an app or a mobile site, it’s often harder for consumers to compare prices, find the right products, or input credit card information on a smartphone. Best Practices Consumer Behavior Customer-Centricity customer centric engagement mobile MORE
The influence of product recommendations on consumers’ buying choices. The post 50 Million Shoppers Prove Power of Recommendations appeared first on Dynamic Yield. MORE
One way you can do that is with personalized product recommendation campaigns. Both of these companies use data they’ve collected on your behavior to make smart recommendations on what to watch or buy next. How to create a product recommendation campaign. Customers are fickle. MORE
Conducting high-level research into who buys what, when and why, with regards to Americans shopping online, can be costly and time-consuming — which is why we’ve done it for you. Men are more than twice as likely as women to have made a purchase after consuming alcohol (14% to 6%). MORE
Today’s consumer expects advertisers to deliver personalized, relevant experiences and rewards those that do. i] Retailers intent on delivering such recommendations […]. This blog post is part of Forrester’s Holiday 2018 retail series. MORE
A few weeks ago, we outlined some of our favorite product recommendation best practices , from bestsellers to new arrivals. Product recommendations are a way for retailers to curate their (often massive) inventories, making their customers’ lives easier. MORE
Today’s consumers make a multitude of touchpoints along their paths to purchase. To help break things down, let’s jump into a consumer’s shoes during his path to purchase. And like many consumers, he’s always on the go and doesn’t have time to browse in stores. For some consumers, the journey may be close to ending here. It doesn’t take long for consumers to start exploring options for purchasing the same product from different sellers. MORE
Music apps have been using historical data to recommend new songs and artists to consumers for a long time now. In 2016, the company launched a revamped Play Music that can recommend music more accurately than any other product out there. MORE
Here are a few areas to consider this holiday season: Ramp Up Consumer Engagement Where Needed Holiday shopping can be a make-or-break experience regardless of which channel customers are spending their time in. Derek Dykens Cisco consumer engagement customer data MORE
Whether you have an app or a mobile site, it’s often harder for consumers to compare prices, find the right products, or input credit card information on a smartphone. Best Practices Consumer Behavior Customer-Centricity customer centric engagement mobile MORE
When done well, product recommendations can be a powerful tool for connecting with consumers. The Importance of Relevant Recommendations appeared first on Bronto Blog. Marketing Strategy Personalization Publications Recommendations MORE
53% would shop more if a chat bot gave them personalized recommendations. These systems apply learned behaviors to create product recommendations and personalization for Spendsetters, motivating them to shop 72% more. MORE
Ability to recommend relevant subscriptions to current per-purchase customers. By identifying what per-purchase shoppers’ browsing/purchasing preferences are, marketers can recommend an accompanying subscription that relates to those demonstrated needs – giving customers another way to shop and giving themselves another stream of revenue. MORE
Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites. Without a proper understanding of why consumers make certain decisions, you’re playing a dangerous guessing game that will undoubtedly cost you precious time, money, and frustration. Because of this, consumers don’t necessarily feel freer or more liberated. MORE
We recommend that you think deeply about the specific verticals you sell into as you build your ideal customer profiles. Consumer Behavior Loyalty customer data customer loyaltyHere’s a pop quiz for you. Is your ideal customer: A. MORE
The influence of product recommendations on consumers’ buying choices. The post 50 Million Shoppers Prove Power of Recommendations appeared first on Dynamic Yield. MORE
One of the latest changes to the Amazon SERP is called Amazon Expert Recommendations. What are Expert Recommendations? Expert Recommendations are carousel-like banners that appear in desktop searches for some higher-browsed categories that showcase a third-party’s opinion of the best items in that given category. Expert Recommendations are not necessary brand new — we saw early appearances of this merchandising feature earlier this year. MORE
Cutting through the clutter becomes both more challenging and more crucial, and product recommendations are a great way to do it. Last year, the National Retail Federation found that more than half of holiday shoppers purchased an item recommended by a retailer. MORE
Dear Consumer: We get it. Below are four of our top recommended ways to maximize the wide array of available products, prices and promotions when getting your shopping done online. If you’ve seen a search result like this when looking for products recently, you’ve experienced this program in action: Introduced in early 2018, Google Shopping Actions connects consumers and sellers through search. Personalized recommendations. Really, we do. Buying online is convenient. MORE
He recommends “optimizing product attribute data for relevant contextual voice queries” as an important way for “brands to generate more customer interaction and purchases.” Tech Preview e-Commerce Editor Q&A Clicktale Akeneo Magento CAKE consumer data PWA voice shopping psychology MORE
While 30 years ago big data analysis was a costly and time-consuming process, with the advent of AI tools, business owners can delegate this task to their digital assistants. While 30 years ago this process was resource and time consuming, nowadays it can be done without human involvement. MORE
Perhaps more importantly, will consumers welcome the technology? Then, store associates can greet the person individually and give them a customized experience or recommend specific products and promotions that match the shopper’s history. Better Consumer Data. MORE
Zaius
JUNE 20, 2019
One way you can do that is with personalized product recommendation campaigns. Both of these companies use data they’ve collected on your behavior to make smart recommendations on what to watch or buy next. How to create a product recommendation campaign. Customers are fickle.
GetElastic
JANUARY 7, 2019
Consumers, on average use five to six touchpoints before making a purchase – and for those multi-device shoppers their commerce journey starts and ends on smartphones.
Bronto
FEBRUARY 18, 2019
Cart Recovery Community Recommendations Welcome Series
Zaius
AUGUST 10, 2018
Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites. Without a proper understanding of why consumers make certain decisions, you’re playing a dangerous guessing game that will undoubtedly cost you precious time, money, and frustration. Because of this, consumers don’t necessarily feel freer or more liberated.
Zaius
AUGUST 10, 2018
Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites. Because of this, consumers don’t necessarily feel freer or more liberated.
BigCommerce
SEPTEMBER 12, 2017
A senior citizen looking to buy a smartwatch might be texted a recommendation by a grandchild, then walk into a physical store to purchase. We’ve also been referencing the importance of listing your product wherever consumers are already spending their time.
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GetElastic
JULY 8, 2019
While 30 years ago big data analysis was a costly and time-consuming process, with the advent of AI tools, business owners can delegate this task to their digital assistants. While 30 years ago this process was resource and time consuming, nowadays it can be done without human involvement.
Retail TouchPoints
MAY 19, 2017
The challenge that retailers are facing in reaching Millennial consumers is integrating the physical shopping experience and the digital shopping experience in meaningful ways. When Millennial consumers go shopping, they do so armed with mobile devices.
Dynamic Yield
DECEMBER 6, 2016
The influence of product recommendations on consumers’ buying choices. The post 50 Million Shoppers Prove Power of Recommendations appeared first on Dynamic Yield.
Dynamic Yield
DECEMBER 5, 2016
The influence of product recommendations on consumers’ buying choices. The post 50 Million Shoppers Prove Power of Recommendations appeared first on Dynamic Yield.
Retail TouchPoints
JULY 23, 2018
Consumers are more than willing to share their data as long as it helps them simplify their life. As Mark Zuckerberg mentioned during his testimony in the Cambridge Analytica case, consumers are generally open to the advertising experience as long as it is personalized to their needs.
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ChannelAdvisor
NOVEMBER 29, 2018
One of the latest changes to the Amazon SERP is called Amazon Expert Recommendations. What are Expert Recommendations? Expert Recommendations are carousel-like banners that appear in desktop searches for some higher-browsed categories that showcase a third-party’s opinion of the best items in that given category. Expert Recommendations are not necessary brand new — we saw early appearances of this merchandising feature earlier this year.
Retail TouchPoints
JANUARY 19, 2018
According to Nielsen , 90% of consumers trust peer recommendations, while only 33% trust ads. Derek Bryce NUVI influncer marketing micro influencers peer recommendation
Sailthru
NOVEMBER 12, 2018
Cutting through the clutter becomes both more challenging and more crucial, and product recommendations are a great way to do it. Last year, the National Retail Federation found that more than half of holiday shoppers purchased an item recommended by a retailer.
GetElastic
AUGUST 24, 2016
While the industrial IoT got an earlier start, the consumer IoT is not far behind and it is going to be big. Manufacturers are Doing it Already Samsung’s new Family Hub refrigerator is one of the early entrants in the consumer IoT.
ChannelAdvisor
MAY 16, 2018
Today’s consumers make a multitude of touchpoints along their paths to purchase. To help break things down, let’s jump into a consumer’s shoes during his path to purchase. And like many consumers, he’s always on the go and doesn’t have time to browse in stores. For some consumers, the journey may be close to ending here. It doesn’t take long for consumers to start exploring options for purchasing the same product from different sellers.
Sailthru
DECEMBER 10, 2018
A few weeks ago, we outlined some of our favorite product recommendation best practices , from bestsellers to new arrivals. Product recommendations are a way for retailers to curate their (often massive) inventories, making their customers’ lives easier.
ChannelAdvisor
JUNE 13, 2018
Dear Consumer: We get it. Below are four of our top recommended ways to maximize the wide array of available products, prices and promotions when getting your shopping done online. If you’ve seen a search result like this when looking for products recently, you’ve experienced this program in action: Introduced in early 2018, Google Shopping Actions connects consumers and sellers through search. Personalized recommendations. Really, we do. Buying online is convenient.
Prisync
MARCH 13, 2018
Running a consumer electronics ecommerce store is difficult. In this blog post, we’re going to look at a range of different marketing tips for the e-commerce consumer electronics industry. Social marketing strategy for consumer electricals.
SellBrite
MARCH 16, 2018
If you’re in the business of ecommerce, you know that consumer habits are constantly evolving over time. Here’s how consumer habits are evolving in 2018, and what you can do about it as an ecommerce business owner: 1. Consumers watch more video. Consumers want more transparency.
ecomdash
JANUARY 22, 2019
We took a look at the latest data on consumer habits, spending trends, and shopping behavior to predict what will be the strongest influences on ecommerce in 2019. Consumer Spending is Up. Here are the specific stats: Consumer spending increased 3.5%
Zaius
DECEMBER 19, 2017
We recommend that you think deeply about the specific verticals you sell into as you build your ideal customer profiles. Consumer Behavior Loyalty customer data customer loyaltyHere’s a pop quiz for you. Is your ideal customer: A.
Wiser
JUNE 18, 2019
Perhaps more importantly, will consumers welcome the technology? Then, store associates can greet the person individually and give them a customized experience or recommend specific products and promotions that match the shopper’s history. Better Consumer Data.
Retalon
JULY 23, 2018
53% would shop more if a chat bot gave them personalized recommendations. These systems apply learned behaviors to create product recommendations and personalization for Spendsetters, motivating them to shop 72% more.
Wiser
MAY 23, 2019
We’d recommend determining what displays, products, shelves, and other details you need to see and limit your photo questions to the necessities. Sentiment questions are important to understand what your consumers are looking for and to understand how your brand fits into those needs.
Retail TouchPoints
MARCH 15, 2017
The Retail TouchPoints Connected Consumer Series webinars, which will be broadcast from March 27-31, will delve into some of today’s hottest retail topics — from leveraging Artificial Intelligence and deepening personalization to creating truly modernized mobile experiences.
Sailthru
SEPTEMBER 25, 2018
Music apps have been using historical data to recommend new songs and artists to consumers for a long time now. In 2016, the company launched a revamped Play Music that can recommend music more accurately than any other product out there.
Retail TouchPoints
OCTOBER 17, 2018
He recommends “optimizing product attribute data for relevant contextual voice queries” as an important way for “brands to generate more customer interaction and purchases.” Tech Preview e-Commerce Editor Q&A Clicktale Akeneo Magento CAKE consumer data PWA voice shopping psychology
Retail TouchPoints
AUGUST 1, 2018
And should direct-to-consumer (DTC) sales serve as a larger component of the company’s offerings? Debbie Hauss, Editor in Chief: As digital commerce has grown, brands have definitely been moving toward more direct-to-consumer selling, both online and in their own stores.
Retail TouchPoints
NOVEMBER 19, 2018
Here are a few areas to consider this holiday season: Ramp Up Consumer Engagement Where Needed Holiday shopping can be a make-or-break experience regardless of which channel customers are spending their time in. Derek Dykens Cisco consumer engagement customer data
BigCommerce
SEPTEMBER 12, 2017
Conducting high-level research into who buys what, when and why, with regards to Americans shopping online, can be costly and time-consuming — which is why we’ve done it for you. Men are more than twice as likely as women to have made a purchase after consuming alcohol (14% to 6%).
Zaius
DECEMBER 7, 2017
Whether you have an app or a mobile site, it’s often harder for consumers to compare prices, find the right products, or input credit card information on a smartphone. Best Practices Consumer Behavior Customer-Centricity customer centric engagement mobile
Zaius
DECEMBER 7, 2017
Whether you have an app or a mobile site, it’s often harder for consumers to compare prices, find the right products, or input credit card information on a smartphone. Best Practices Consumer Behavior Customer-Centricity customer centric engagement mobile
Zaius
NOVEMBER 2, 2017
By following these recommendations, you’ll drive up customer urgency and increase new purchases. Consumer Behavior Customer-Centricity behavioral marketing customer centric customer engagementWhy should you care about urgency in ecommerce?
Zaius
MARCH 2, 2017
Ability to recommend relevant subscriptions to current per-purchase customers. By identifying what per-purchase shoppers’ browsing/purchasing preferences are, marketers can recommend an accompanying subscription that relates to those demonstrated needs – giving customers another way to shop and giving themselves another stream of revenue.
Retail TouchPoints
JULY 12, 2017
The RTP team shares their takes on various chapters in the book — including those focused on loyalty, associates, the store, technology and consumers — to see how Schambach’s ideas relate to a number of current retail trends.
Onilab User Guides
JANUARY 18, 2019
Product recommendations drive 26% of the sales, simplify navigation, and contribute to personalization (which is expected by 78% of the shoppers). Moreover, product recommendations create a better customer experience by adding value to the initial purchase.
PFS
JULY 14, 2017
Consumers buy online and pickup in store – or ‘click and collect.’ Best-in-class sellers know their customers well enough to recommend purchases and predict preferences. Source: eMarketer, Ampersand “YouGov Consumer Survey – Delivery 2017,” April 2017. Immediacy.
Forrester eCommerce
NOVEMBER 7, 2018
Today’s consumer expects advertisers to deliver personalized, relevant experiences and rewards those that do. i] Retailers intent on delivering such recommendations […]. This blog post is part of Forrester’s Holiday 2018 retail series.
ChannelAdvisor
APRIL 11, 2017
If you’re like most consumers, it was probably to replace a product you’d just run out of. For many consumers, the journey is no longer a path to purchase but a path to purpose. Industry Trends Consumer Journey Path to Purchase
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