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Build-A-Bear Brings the Workshop Experience Online With New Ecommerce Experience

Retail TouchPoints

Build-A-Bear Workshop is reimagining its ecommerce site with the Bear Builder 3D Workshop, an animated shopping experience that moves the experience of bringing a teddy bear “to life” online. Bear Builder 3D Workshop supports multiple fulfillment options, including same-day delivery through Shipt and buy online, pick up in-store.

Workshop 313
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Primark Doubles Down on Sustainability with Durability Standards, Studies and Repair Workshops

Retail TouchPoints

The initiatives include working with Wrap through its Textile 2030 agreement to establish an industrywide durability standard; commissioning independent research examining the relationship between price and consumer behavior on durability; and scaling up Primark’s free clothing repair workshops following a 12-month pilot.

Workshop 225
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Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

Retail TouchPoints

It truly is a real-world Santa’s Workshop, although it didn’t reach its current scale overnight. (Photo courtesy PersonalizationMall) This holiday season, PersonalizationMall workers will produce upwards of 2 million ornaments alongside countless other pieces of personalized holiday décor and gifts galore.

Workshop 239
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NRF Launches Retail Sustainability Center

Retail TouchPoints

Initial efforts will focus on leveraging consumer insights around sustainability products and practices, and improving supply chain traceability. As part of the NRF Big Show, the organization will host a Sustainable Retail Workshop on Jan. Scot Case, VP of Corporate Social Responsibility at NRF, will be the Center’s Executive Director.

Workshop 266
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Home Depot Launches New Content Hub to Empower Young Homeowners

Retail TouchPoints

Up to 70% of business-to-consumer marketers believe that content marketing has become more important to their business over the past year, and 77% have successfully used this content to build credibility and trust among their consumers, according to the Content Marketing Institute.

Workshop 238
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Consumer Marketing 2018: Build Emotion-Powered Brands With Dipanjan Chatterjee

Forrester eCommerce

I sat as a silent observer at an internal marketing workshop of a multi-billion-dollar consumer brand. WHAT DO EMOTIONS HAVE TO DO WITH BRANDING STRATEGY? They spoke for three hours about being customer-obsessed. They never spoke about the customer. That’s the old way of marketing.

Consumer 247
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NRF 2024 Preview: Hear From Top Execs at Levi’s, Ulta Beauty, FedEx — and Magic Johnson

Retail TouchPoints

The Big Show also will host a half-day workshop on Tuesday, Jan. Limited to 120 executives, the workshop will feature speakers from Amazon , Macy’s, GoodwillFinds, Trove and the Ellen MacArthur Foundation, along with NRF VP for CSR and Sustainability Scot Case. 16 focused on creating a profitable and circular retail industry.

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