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How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue.

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How to Collect Customer Data and Improve Shopper Experience

retailnext

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. Gauge customer and purchase trends. Social MediaSocial media has become a reliable source of data.

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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. The agents can instead focus on dealing with more complicated customer issues or driving customer retention offers.

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How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

Retail TouchPoints

For long-term engagement post-holidays, you can encourage shoppers to share their favorite holiday purchases on social media for the chance to get money back in the form of a rebate. Offer personalized benefits that evolve with customer needs. It’s no longer just a nice-to-have — it’s an expectation for consumers.

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Keep Your Eye on the Customer Engagement

Optimizely

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

However, brands cannot underestimate the importance of implementing a compliant and transparent process for collecting and using customer data. . Last year’s top retention tool — free shipping — fell slightly, from 64% in 2021 to 57% in 2022. Inflation and the threat of a recession are bringing discounts to the forefront.

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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

When that time comes, the customer will look to contact the company. The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts.