Retail TouchPoints

DECEMBER 24, 2020

Data breaches pose a significant risk to digital retailers, leading to lost customer trust and potentially far worse. Whether it’s malicious code placed on a checkout page or a clever phishing attack, hackers will find a way to siphon off sensitive customer data.

Customer Data 149

Customer Data Customer Jewelry Payment Services 149

Groove

MARCH 6, 2024

It allows users to effectively collect and organize customer data for easier, more streamlined segmentation. Klaviyo enables the creation of targeted, fully personalized campaigns that support stronger customer-brand relationships. It can also be used to automate various aspects of your campaign, including triggered emails.

Social Media 370

Social Media Customer Data Shopify Magento 370

Groove

FEBRUARY 16, 2024

Some of the top benefits you can look forward to when you integrate Shopify with HubSpot include: Unified Customer Data: Integrating HubSpot and Shopify ensures that information such as customer purchases, preferences, and interactions are seamlessly synchronized between the two platforms.

Shopify 379

Shopify Live Chat Customer Data Information 379

retailnext

SEPTEMBER 24, 2019

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. When you’re aiming for success in the retail industry, customer experience makes a world of difference.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Retail TouchPoints

FEBRUARY 27, 2024

This article delves into the evolving threat landscape, examining the impact of these disruptions on retail operations and exploring proactive measures for safeguarding businesses, customer data and reputations. A cyberattack that compromises customer personal information can diminish the trust consumers place in a brand.

Payment Services 254

Payment Services Retail POS Operations 254

Forrester eCommerce

DECEMBER 5, 2022

Following the previously published report covering key CDP vendors in Asia Pacific (APAC), I interviewed 10 CDP customers in the region, and published a new report The State Of Customer Data Platforms In Asia Pacific.

Customer Data 195

Customer Data Customer B2C Technology 195

ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. Another report, from IPC , moves that statistic up a couple of years to 2020. Another report, from IPC , moves that statistic up a couple of years to 2020. That’s a real opportunity for brands looking to grow.

Customer Data 84

Customer Data eCommerce Customer Consumer 84

Groove

APRIL 16, 2024

Speaking of features that are ready to go right out of the box, Magento offers a long list of advanced tools and features that includes things like sophisticated project management tools, insightful analytics and reporting features, marketing and promotion tools, and a wide range of third-party extensions, apps, and integrations.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Retail TouchPoints

MAY 31, 2022

With so much activity online at the height of the pandemic — during which many people gladly took to shopping online for convenience and peace of mind — retailers have a windfall of customer data that can be leveraged to deliver better and more engaging shopping experiences. Mobile search optimization.

Mobile 321

Mobile Customer Data Recommendation Fashion 321

Forrester eCommerce

JUNE 17, 2019

We just published “The Forrester New Wave™: B2B Customer Data Platforms, Q2 2019” report, which profiles the 13 most significant vendors in this market: Arm Treasure Data, BlueVenn, CaliberMind, Celebrus, Dun & Bradstreet, Evergage, FirstHive, Lattice Engines, Leadspace, Lytics, Radius Intelligence, Tealium, and Zylotech.

B2B 323

B2B Marketing Customer Data Customer 323

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Real-Time Customer Data.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Forrester eCommerce

JANUARY 27, 2020

B2C customer data platforms (CDPs): all the hype, none of the follow through. That summarizes the analysis of the CDP space in our inaugural report on the category in 2018.

B2C 310

B2C Customer Data Marketing Customer 310

Forrester eCommerce

JUNE 3, 2021

Following up the previously published Now Tech report, I’m excited to announce that The Forrester Wave™: Cross-Channel Campaign Management In Asia Pacific, Q2 2021 is now live.

Channel 231

Channel Management Customer Data Technology 231

ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. Another report, from IPC , moves that statistic up a couple of years to 2020. Another report, from IPC , moves that statistic up a couple of years to 2020. That’s a real opportunity for brands looking to grow.

Customer Data 60

Customer Data eCommerce Customer Consumer 60

Groove

MARCH 5, 2024

Businesses such as Benchmark Groups that are focused on analytics, customer data, and user behavior will get better results with Klaviyo. Klaviyo For eCommerce stores, Klaviyo is superior in terms of being a data-driven automation and email marketing platform because integrations are real-time and offer data backfill.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Groove

SEPTEMBER 29, 2020

From automation functionality to abandoned carts and more, the integration makes it easier for merchants to take advantage of valuable customer data. See customer data like: First & last order date. Most recent order total. Lifetime revenue. Total # of orders. Average order value. Products purchased.

Shopify 363

Shopify Shopping Carts Merchant Services Customer Data 363

Retail TouchPoints

JANUARY 17, 2023

Many employers have recently reported an increase in candidates suddenly ghosting on job applications. In both retail and relationships, ghosting may seem like something that takes place out of the blue; however, romantic partners and customers have likely given signals, if only you knew when or where to look for them.

Customer 319

Customer Customer Data Other Marketing 319

Retail TouchPoints

JANUARY 5, 2024

Those efforts have been complicated by the fact that while some consumers find it “creepy” that brands seem to know a lot about them, many consumers also want contextual, relevant communications and offerings from brands — and brands’ ability to collect, analyze and use customer data is essential to providing those offerings.

Recommendation 291

Recommendation Consumer Information Customer 291

Groove

NOVEMBER 17, 2020

How Klaviyo Helps Build Customer Relationships. Klaviyo has over 100 native integrations to help eCommerce businesses take advantage of important customer data, such as email, phone number, first and last order dates and more. Data Science & Reporting. Communicating With Customers Using Klaviyo.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

FastSpring

NOVEMBER 14, 2018

By now you have already created your marketing campaign , picked out the best offer that will drive sales, prepared your servers and support team for the increase in traffic, and set up your reporting and analytics so you can measure the dazzling success of this year’s sale. What is personal data? 5 Ways to Protect Customer Data.

Customer Data 60

Customer Data Customer Information Banking 60

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

B2B 230

B2B eCommerce BigCommerce Omnichannel 230

Retail Technology Review

DECEMBER 8, 0740

As the landscape continues to shift, and Amazon profits continue to rise (with a 37% increase reported in its recent third quarter results) it’s never been more important for retailers to assess their Amazon strategy. By Sam Counterman, Director of Marketing, Northern Europe & Global Digital Lead at Selligent.

Customer Data 70

Customer Data Retail Customer Marketing 70

ROI Revolution

AUGUST 17, 2020

Amazon Brand Analytics is in-depth reporting about how a shopper interacts with and buys from your brand. This reporting, previously called Amazon Retail Analytics Premium, has been available for quite some time, as long as you agreed to pay the hefty price. Amazon Brand Analytics offers five reports: 1. Demographics Report.

White Paper 78

White Paper Download SEO Information 78

Retail TouchPoints

MARCH 1, 2024

‘Increasingly Personalized, Highly Relevant and Motivational Content’ Noting that Best Buy can attribute “roughly 90% of our revenue to known customers,” Barry explained how the retailer would use its loyalty program to elevate personalization.

POS 266

POS Omnichannel Mobile Improvements 266

Retail TouchPoints

AUGUST 31, 2023

The new app is also designed to simplify the day-to-day merchant experience by using their existing Shopify settings, customizations and supported third-party app integrations. Merchants will continue to own the customer data that comes through Buy with Prime purchases.

Merchant Services 255

Merchant Services Shopify Payment Services Fulfillment 255

Smile.io

JULY 2, 2020

What would your business strategy look like if you didn't have access to any sort of customer data? In short, without understanding your user's key data touchpoints such as demographics, preferences, lifestyles, purchase behaviors, among other things, your brand would be lost in a sea of sameness.

Customer Data 46

Customer Data Live Chat Customer Merchant Services 46

Forrester eCommerce

OCTOBER 29, 2020

In mapping the current and future state of the B2B marketing ecosystem in our just-published “The Forrester Tech Tide™: B2B Marketing Technologies, Q3 2020” report, we found that: Digitization drives investment.

B2B 199

B2B Customer Data Events Technology 199

365 Retail

APRIL 12, 2022

A 2022 report from Shopify recently found that nearly half of consumers (44%) want relevant content from brands based on their personal information. 80% of people reported they had no idea that any changes are taking place to internet cookies, highlighting they may react strongly to noticeable changes. Phone Number (57%).

Shopify 64

Shopify Technology Customer Data Information 64

Retail TouchPoints

MARCH 9, 2022

The rest are at risk of losing customer loyalty, brand affinity and revenue. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. The right integrations with key data sets. Daily reporting on just the actionable changes in your data.

Retail 298

Retail Customer Data Customer Experience Social Media 298

Optimizely

AUGUST 16, 2018

Marketers already know data is key to success in B2C and ecommerce. But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. A missed connection with your customer.

B2C 210

B2C Customer Data Omnichannel Point of Sale 210

Retail TouchPoints

APRIL 27, 2023

Streaming service Roku has partnered with Instacart to bring together viewership data and purchasing insights, allowing marketers to measure whether “streamers” are buying products on Instacart after seeing ads on the Roku platform. Instacart is now available to more than 95% of households in the U.S.

Consumer 216

Consumer Customer Data Marketing Information 216

Groove

MARCH 4, 2022

Klaviyo provides a complete reporting dashboard that shows an entire view of your eCommerce store for as long as it has been live. Plus, advanced reporting features such as a Multi Metric Deep Dive Report and a Flow Performance Report are available to all merchants using Klaviyo. Conclusion.

Merchant Services 195

Merchant Services Subscription Payment Services eCommerce 195

Retail TouchPoints

MARCH 28, 2023

As a result of LiveRamp and DGMN’s partnership, CPG marketers have benefitted from the ability to: Reach nearly 100% of Dollar General’s customers , with the goal of enabling advertisers to build awareness and drive purchase consideration online and in-store; Improve analytics and measurement for brands and their agencies with closed-loop reporting, (..)

Customer 276

Customer Customer Data Improvements Marketing 276

Optimizely

FEBRUARY 26, 2021

Here are three signs your business is ready to consider a robust customer lifecycle management solution such as an activated customer data platform (CDP) in an effort to create the aforementioned customer experience at scale. . It can take hours to compile reporting in order to answer simple questions like: .

eCommerce 195

eCommerce Customer Data Shipping Costs Social Media 195

iVend

AUGUST 6, 2023

Reporting has always been important in retail – understanding sales tracking figures, inventory levels and the impact of marketing for example. But in today’s highly competitive, demanding retail world, the weekly or even end of day sales tracking reports that sufficed in the past just don’t cut it any more.

POS 81

POS Point of Sale Retail Multi-channel 81

Optimizely

MAY 27, 2020

The Zaius team spent most of the year’s second quarter building upon features that we released at the beginning of 2020, including On-Site Personalization, new Touchpoint Summary Reports, and our SMS & MMS solution. Well, you will now find the answers in our Engagement Report for SMS Touchpoints!

Improvements 195

Improvements Customer Recommendation Omnichannel 195

Retail TouchPoints

OCTOBER 18, 2023

For retailers with overseas customers, the returns process can be more complex, with potentially more loopholes for returns fraud. Data analytics of returns patterns is something Asendia can offer clients through the e-PAQ Returns solution. Our system provides a full suite of retailer reports and dashboards.

Payment Services 244

Payment Services Shipping Costs Payments Shipping 244