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Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation

Retail TouchPoints

Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re For us to think very uniquely about each customer, their need, their journey, and then deliver that journey to them [in the time they want], we’ve got to be very disciplined.

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Backcountry Dives Deeper into Consumer Insights via Experience Management Platform

Retail TouchPoints

As ecommerce sales continue to surge for recreation products, outdoor gear and clothing retailer Backcountry is elevating its digital game by mining customer data to deliver a better experience and offering. The solution also includes a proprietary value-tracking capability.

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HBC Splits Saks OFF 5TH Into Online and In-Store Businesses — a Path Other Brands May Follow

Retail TouchPoints

The department store retailer took a similar route by dividing Saks Fifth Avenue into distinct ecommerce and brick-and-mortar companies — a move that could become a trend among apparel and specialty retailers. Accelerated by COVID, many apparel and specialty retailers are asking, ‘What is the purpose of the physical store?’

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As ‘Appointment Retailing’ Use Cases Expand, More Brands See Value

Retail TouchPoints

Retailers such as Best Buy and Apple were two of the first to implement the model at scale, showing the value for businesses outside of luxury and specialty retail. While past purchases and loyalty information are helpful, knowing what customers are interested in and what their needs are sets associates up for success.

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Can Modern CRM be the Lifeline Retail is Looking for?

Retail TouchPoints

Instead, analysis and understanding of both structured and unstructured customer data is what’s required if brands want to create extraordinary experiences in a channel-less manner. That’s when the customer will use the channel the brand dictates in order to enjoy the experience.

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Cloud POS Leader for Omnichannel Retailers

Cegid

“You’re not going to make it in retail unless you’re omnichannel – look at traditional e-tailers opening physical stores.”. With the goal of helping fashion and specialty retailers adapt to the digital age, it offers a full suite of retail enterprise software and cloud services for both head office and stores.

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The Best POS (Point of Sale) Systems for 2019: The Ultimate Guide

Ecommerce Platforms

Customer Relationship Management: A solid POS system should help you manage your customer data accordingly, as well as boost sales through promotions. A few of the basic features you should look out for include customer profiles, gift cards, email marketing, discounts, etc. Try ShopKeep «. Best POS Systems: FAQ.