Forrester eCommerce

NOVEMBER 10, 2021

Customers seem to contradict themselves when they say that they don’t intend to stay with a brand but will buy more from and/or recommend the brand. This blog post discusses what's behind this customer loyalty pattern and how should brands respond.

Recommendation 195

Recommendation Customer Loyalty Customer Blog 195

Retail TouchPoints

FEBRUARY 6, 2023

By catering to their unique characteristics during the buying process, retailers maximize revenue and customer loyalty. Delivery personas are powerful in that they can reduce delivery costs, improve delivery-related revenue and customer loyalty. What are delivery personas?

Customer Loyalty 147

Customer Loyalty Improvements Customer Retail 147

lateshipment

AUGUST 1, 2022

The benefits of automation are clear for the business as a whole, and automation can also transform the customer experience even when the customer isn’t directly involved. Shopping and checkout experiences can be managed directly by the customer, but that’s only half of the overall order experience.

Customer Experience 147

Customer Experience Payment Services Customer Shipping Costs 147

Smile.io

NOVEMBER 15, 2023

Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.   Table of Contents  What is customer loyalty?

Customer Loyalty 58

Customer Loyalty Customer Beauty and Health Food and Beverages 58

RetailMinded

NOVEMBER 9, 2023

Well-designed packaging from packaging companies like The Packaging People can craft a delightful unboxing experience that makes customers feel excited about their purchase and more likely to recommend the brand to their family and peers. This can lead to an overall more positive customer experience.

Customer Loyalty 52

Customer Loyalty Customer Recommendation Social Media 52

lateshipment

MARCH 13, 2020

Be it their journey to the checkout phase or their post-purchase, last-mile delivery phase, it is imperative that you provide customers with an experience that builds trust, is delightful, and creates a positive brand perception. . The Post-Purchase Experience Gap. What is On-Brand Post-Purchase Customer Experience?

Customer Loyalty 242

Customer Loyalty Customer Shipping Costs Shipping 242

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations. hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Forrester eCommerce

JANUARY 17, 2024

We asked over 39,000 Canadian consumers in our annual Customer Experience Benchmark Survey about their likelihood to recommend brands that they interacted with in the past 12 months, using the standard NPS […]

Customer Experience 285

Customer Experience Recommendation Consumer Customer 285

365 Retail

OCTOBER 30, 2023

This means businesses need to look after their customers better than ever. Prioritising customer satisfaction is not just a good business practice, but an essential lifeline for small business growth and survival.

Small Business Retail 111

Small Business Retail Shipping Costs Customer Experience Customer 111

Omnisend

JUNE 28, 2021

Ecommerce personalization is the process of tailoring the content, recommendations and offers a customer sees based on their previous buying and browsing behavior, along with their demographics and personal data. 71% of consumers feel frustrated when their shopping experience is impersonal. Reading Time: 7 minutes.

Customer Loyalty 151

Customer Loyalty eCommerce Customer Recommendation 151

365 Retail

JUNE 19, 2023

Customer loyalty programmes are ‘vital’ for retailers to retain customers, with over half of the UK consciously buying less due to the cost-of-living crisis, according to a new report by Deployteq and the Data & Marketing Association (DMA).

Customer Loyalty 52

Customer Loyalty Customer Retail Recommendation 52

UpSellIt

NOVEMBER 16, 2022

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

Recommendation 78

Recommendation Shipping Costs Customer Loyalty Consumer 78

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

Additionally, it’s not just AI; retail brands can also look to other innovative technologies such as augmented reality (AR), virtual reality (VR), and voice assistants to provide a more conversational and convenient shopping experience. This can help retailers increase sales and build customer loyalty.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

Retail TouchPoints

MARCH 20, 2024

Conversational commerce gained popularity when one-click online shopping rose and brands were losing face-to-face customer interaction but still wanted to create an intimate and personalized consumer experience. This approach focuses on understanding and addressing the customer’s needs rather than pushing for a sale.

Small Business Retail 236

Small Business Retail Recommendation Consumer Customer Data 236

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Advanced customer support.

Consumer 224

Consumer Customer Loyalty Customer Experience Recommendation 224

Retail TouchPoints

JANUARY 18, 2024

That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs. Gamification can be used as a short-term strategy to drive engagement or for long-term efforts to build customer loyalty. Use it to make a good app experience even better, not make a poor app experience okay.

Retail 287

Retail Customer Loyalty Games Reference 287

Smile.io

JUNE 1, 2022

Sure, a fantastic product will give you a head start when it comes to loyalty, but it doesn’t guarantee anything. Existing customers vs. new prospects graphic. Image Source: Antevenio Your post purchase customer experience can make a huge difference to your customer retention rate.

Customer Experience 87

Customer Experience Improvements Customer Customer Retention 87

UpSellIt

FEBRUARY 13, 2019

Customer loyalty is more important than ever. Case in point – Apple, one of the most successful brands in history, has an 87% customer retention rate. Research shows that it is 5 times more cost-effective to convert a returning customer than a new one. Focus On Your Customer Experience.

Customer Loyalty 61

Customer Loyalty Shipping Costs Customer Shipping 61

Retail TouchPoints

SEPTEMBER 28, 2023

In fact, 80% of customers say they’re more likely to purchase from brands that personalize, according to Deloitte. However, most ecommerce retailers today have already invested in personalizing their online shopping experience — so why are retailers still struggling with customer loyalty and sales?

Gifts 245

Gifts eCommerce Recommendation Technology 245

iVend

JULY 8, 2021

What I am hearing, and is supported by expert 3 rd party research, is a consistent pattern of four key priorities: in-store customer experience, knowledgeable staff, personalised loyalty programs and social media marketing. The in-store customer experience is that differentiation.

Customer Experience 98

Customer Experience Customer Social Media Retail 98

Groove

JANUARY 19, 2022

Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Mapping the eCommerce Customer Journey.

eCommerce 370

eCommerce Merchant Services Customer Payment Services 370

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. But what does this look like in practice?

Customer Experience 78

Customer Experience Improvements Management Customer 78

Retail TouchPoints

SEPTEMBER 21, 2023

For one, an efficient AI-driven system can mean timely updates, personalized product recommendations and proactive assistance, making the wait for our desired items less tedious and more delightful. But there’s a flip side: an overly aggressive AI might feel intrusive, turning our joyful shopping experience sour.

eCommerce 264

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 264

Retail TouchPoints

JUNE 7, 2022

Implicit in this shift is the rise of personalization in the customer experience (CX). In fact, 64% of consumers will immediately try new products or services from companies that offer a high-quality customer experience. Recommendation enables us to find that item, faster.

Recommendation 263

Recommendation Arts Retail Consumer 263

Retail TouchPoints

JULY 14, 2023

Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success.

eCommerce 197

eCommerce Order Fulfillment Fulfillment Multi-channel 197

365 Retail

JUNE 1, 2023

High street retailers have recently faced increasing competition from online outlets such as ASOS, Boohoo and Pretty Little Thing, forcing brick-and-mortar brands to innovate and diversify to maintain customer loyalty and satisfaction. Smart Shelves AI can also enhance the customer experience from behind the scenes.

Customer Experience 52

Customer Experience Payment Services Customer Mobile Payments 52

Retail TouchPoints

SEPTEMBER 22, 2022

When we consider the methods that have successfully held onto existing customers as well as garnering new ones, there is a common theme: personalization. If the past few years have taught us anything, it’s that personalizing the customer experience is what keeps consumers coming back time and time again.

Customer Loyalty 266

Customer Loyalty Social Media Customer Experience Fashion 266

Retail TouchPoints

OCTOBER 5, 2021

By enabling customers to message in-store associates while they shop online, conversational commerce gives customers an enhanced customer service experience and the confidence they need to buy online. Connect Your In-Store and Digital Experiences with Conversational Commerce. A Personalized Shopping Experience.

Omnichannel 239

Omnichannel Customer Loyalty B2C B2B 239

lateshipment

NOVEMBER 8, 2023

Increasing the average order value directly boosts your store’s revenue, increases customer loyalty , and retention and reduces churn rate. How Does Average Order Value Influence Customer retention? This gifting option can be a great way to save time for your customers, adding to a positive customer experience.

X-cart 130

X-cart Improvements eCommerce Shipping Costs 130

Retail TouchPoints

NOVEMBER 10, 2022

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. RTP: Sephora is known for having a rich customer experience. How does the loyalty program support or even expand on that? .

Consumer 206

Consumer Gifts Events Customer Experience 206

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more.

Small Business Retail 214

Small Business Retail Marketing Retail Social Media 214

Forrester eCommerce

SEPTEMBER 26, 2023

How customers perceive a brand influences how much they are willing to spend with the brand; whether they will recommend it to others, and; how likely they are to forgive the brand’s missteps.

Banking 392

Banking Improvements Recommendation Customer 392

lateshipment

OCTOBER 30, 2023

The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins. When done right, it has the potential to ensure your customers have a hassle-free ‘order delivery’ and ‘return’ experience.

eCommerce 130

eCommerce Shipping Costs Shipping Customer Experience 130