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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

Whether you are looking to increase brand awareness, drive net new traffic or retarget and drive customer loyalty and AOV , Google and Facebook have myriad advertising options available. PPC advertising is equal parts art and science. Here’s how one Google Shopping executive recommends retailer’s use AdWords.

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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

In fact, in 2021, the UK alone accounted for over ten per cent of global Black Friday searches online. Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on. Driving customer loyalty through flexibility.

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How To Get The Most Out Of Amazon Seller Central

Algopix

In the dynamic and ever-evolving landscape of e-commerce, Amazon Seller Central stands as a formidable hub, providing online retailers with a robust platform to connect with a diverse and expansive customer base. Proactive engagement with customers contributes to a positive brand image and increased customer loyalty.

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30 Proven Ways To Drive Ecommerce Traffic and Conversions To Your Online Store

BigCommerce

This post will teach you exactly how to do that, subsequently increasing sales, revenue, and customer loyalty. How to Drive Ecommerce Traffic and Convert Customers. How to Drive Traffic to Your Online Store. In the online retail world, traffic is the foundation of your brand’s success. The Winning Edge.

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Why Retail Arbitrage Won’t Help You Scale Your Business

SellBrite

Other times, a low price offered by an online retailer will allow for an arbitrager to list the item for sale on another channel at a higher price, and if it sells, fulfill the order by purchasing it from the original low price channel, thereby profiting from the difference. You won’t be able to build customer loyalty.

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Redefining Customer Experience with Personalization: A Q&A with overstockArt’s Joe Strouth

Sailthru

Founded in 2002, overstockArt.com is one of the earliest online sellers of hand painted art and has been a leading online retailer in the space ever since. Though this brand got an early start in the art seller community, they don’t take broad strokes with their customer experience. How important is loyalty to your brand?

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. Amazon introduced Amazon Prime in 2005 as a way for customers to get free two-day shipping for a flat annual fee. This strategic move helped boost customer loyalty and incentivize repeat purchases.

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