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How to Lower PPC Churn Rates

Kissmetrics

From social media to Google Ads , companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric you might not be tracking: your PPC churn rate. If your PPC conversion rates are high, but your overall revenue isn’t, the issue might not be your ad. What Is PPC Churn Rate?

PPC 319
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How to Humanize PPC Ads

Kissmetrics

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. You can reach new customers, track your results, and manage your budget. By humanizing your PPC ads, you can stand apart from your competitors. It’s the human touch.

PPC 195
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How to Promote Your Small Business

Wiser

Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. They can also use social media platforms such as Facebook or Twitter to reach out to potential customers.

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10 Clever Sales Promotions for Paid Campaigns

Kissmetrics

Of course, you can create urgency with your PPC ads through good copy, but there’s also a way of customizing your ads, so they show a countdown timer. Not only is including a timer in your PPC likely to boost your CTR, but it also improves conversions, which can make a big difference to your ROI. Provide Free Samples.

PPC 280
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Why Sellers Should Leave Amazon Price Wars Behind

Retail TouchPoints

The price war “quick-fix,” however, is just one solution, and can have adverse long-term effects on profitability, price erosion and customer loyalty. Ultimately, altering prices may lead to confusion around quality and product performance, therefore threatening customer loyalty and dismantling product demand. ”

eCommerce 299
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8 Tips for a Brand Awareness Campaign

Kissmetrics

Brand awareness campaigns help you build successful relationships with customers based on trust. Finally, trust builds customer loyalty. On the one hand, loyal, happy customers will promote you to their friends and family, which brings you more customers in the long run. The takeaway? Then, start communicating!

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Amazon FBA Private Label: The Ultimate Guide to Succeed

Algopix

Brand Control: Private labeling grants sellers full control over their brand identity and customer experience. By crafting unique branding elements such as logos, packaging, and messaging, sellers can differentiate their products and cultivate customer loyalty.