article thumbnail

Customer Acquisition vs Retention

Groove

Similar to paid media advertising, paid search is a useful customer acquisition strategy. In fact, PPC was ranked as one of the top three best channels for high-volume leads in 2020, according to Formstack. What Is Customer Retention? Pro: Retention doesn’t cost as much as acquisition. Retargeting Ads.

Customer 150
article thumbnail

How To Choose A BigCommerce Agency To Work With

Groove

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Nuts and Bolts of Scaling for Marketing

Omnisend

It’s a great way to ensure customer retention and keep your eCommerce store top of mind. Social media marketing. While the goal is to attract and ultimately retain customers , content marketing uses storytelling to appeal to a wide audience. Pay-per-click advertising.

Marketing 142
article thumbnail

The Top CBD Ecommerce Trends to Tap into the CBD Market

Omnisend

We’ve already overviewed the best ecommerce platforms , so be sure to read that if you want to make an informed decision. Use Marketing Automation. Appeal to your customers and ensure a high customer retention rate by utilizing marketing automation. Final Verdict.

article thumbnail

42 Top Ecommerce Podcasts That Will Transform You Into an Ecommerce Magnate

Ecommerce Platforms

Kiri Masters and Julie Spear sit down with expert guests for high-level discussions about ecommerce strategies, trends, and innovations. Ecommerce Marketing. Ecommerce and marketing go hand in hand, which is exactly why Robert Kilonzo created this podcast. Ecommerce Quick Tips Podcast.

eCommerce 187
article thumbnail

59 Productivity Hacks for Online Small Business Owners

BigCommerce

Need some simple graphic design help for a logo, PPC banner or social media ad? Understanding how to use those key metrics to grow a SaaS company is extremely beneficial for an online store as they have to deal with the same challenges (customers acquisitions, customer retention, monthly recurring revenue, etc).

article thumbnail

How to Choose The Right Ecommerce Agency

Kissmetrics

Increase qualified website traffic Increase time on site Add more subscribers to your email list Add followers to your social media accounts Increase sales Increase upsells Increase average order values Decrease expenses and marketing costs Improve customer retention. The 6 Top Ecommerce Agencies.

eCommerce 275