Forrester eCommerce

SEPTEMBER 14, 2022

I’m not generally known for my prowess in do-it-yourself, or DIY. When anything needs fixing, putting together and certainly constructing from scratch, I prefer to leave it to people who know what they’re doing.

Customer Data 195

Customer Data Customer Other B2B 195

Retail TouchPoints

MARCH 8, 2021

As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction.

Customer Data 257

Customer Data Customer White Paper Technology 257

365 Retail

DECEMBER 12, 2023

On top of that, customers are demanding greater privacy and control of their data. To thrive in today’s fast-paced and dynamic retail environment, retailers must embrace the power of data and use it to bridge the gap between their customers’ needs and their business objectives. Earlier this year.

Customer Data 52

Customer Data Customer Retail Omnichannel 52

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

Customer Data 64

Customer Data Customer Multi-channel Events 64

RTP blog

OCTOBER 15, 2018

By Chirag Shivalker, Hi-Tech BPO We live in a world driven by data, and leveraging it appropriately in a retail setup has proved its worth in providing relevant and valuable customer experiences. Why Should Retailers Collect Customer Data? What Questions Should Retailers Ask To Collect Relevant Customer Data?

Customer Data 150

Customer Data Customer X-cart Retail 150

Retail TouchPoints

DECEMBER 16, 2022

Retailers can rely on innovation to fill the gaps left by a lack of staff by deploying the right retail technologies. According to queue management research, 75% of customers would not wait in a queue for more than five minutes, implying that slow service means lower sales. mPOS solutions provide real-time analytics and customer data.

Technology 258

Technology Payment Services Retail POS 258

Forrester eCommerce

MAY 17, 2021

CX pros can realize the full benefits of customer data by building a comprehensive CX technology portfolio that weaves in partner tech. Learn more.

Technology 212

Technology Customer Data Customer Customer Experience 212

Groove

APRIL 17, 2024

Marketing automation is a technology that has allowed companies to supercharge their marketing strategies without blowing up their budgets. At the heart of the Klaviyo Google Ads integration is the rich customer data that Klaviyo collects.

Customer Data 395

Customer Data Improvements eCommerce Article 395

Retail TouchPoints

DECEMBER 24, 2020

Data breaches pose a significant risk to digital retailers, leading to lost customer trust and potentially far worse. Whether it’s malicious code placed on a checkout page or a clever phishing attack, hackers will find a way to siphon off sensitive customer data.

Customer Data 149

Customer Data Customer Jewelry Payment Services 149

RTP blog

NOVEMBER 10, 2017

The need to encourage customers to return to the store, rather than shop online, is a growing problem — because how easy is it to click a button, enter your credit card numbers and just wait for the package to be delivered right to your doorstep? Why is beacon technology beneficial? Talk about convenience. What are beacons?

Customer Experience 150

Customer Experience Technology Customer Mobile 150

Retail TouchPoints

JANUARY 30, 2024

Generative AI (Gen AI) has brought about a seismic shift that’s reshaping customer interactions and business operations. Gen AI, with its vast potential for enhancing efficiency and personalizing customer experiences, also comes with ethical considerations.

Retail 314

Retail Customer Experience Technology Customer Data 314

Retail TouchPoints

MAY 3, 2023

How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience? In short, how can businesses connect with their customers? I will share a customer case example that answers these questions. trillion in value.

POS 226

POS Customer Experience Customer Technology 226

GetElastic

DECEMBER 7, 2017

Surveys show that 70% of customers get irritated by slow or chatty cashiers, and 49% hate seeing closed lines at peak hours. Retail Customer Experience ). And no ecommerce technology comes closer does that better than checkout-less shopping. Sensor technology and video scans track your movement across the store.

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

GetElastic

DECEMBER 7, 2017

Surveys show that 70% of customers get irritated by slow or chatty cashiers, and 49% hate seeing closed lines at peak hours. Retail Customer Experience ). And no ecommerce technology comes closer does that better than checkout-less shopping. Sensor technology and video scans track your movement across the store.

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

iVend

JUNE 14, 2023

Customer loyalty in retail is what every brand strives for – having customers who love your store so much that they shop with you time and time again, spend more, and spread the word to others about how great you are. Loyal customers offer a great boost when you introduce new lines, as they’re 50% more likely to try your new products.

Customer Loyalty 52

Customer Loyalty POS Technology Customer Retention 52

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Customers don’t judge businesses by the quality of their products or services alone. The true differentiator is CX.

Retail 282

Retail Customer Experience Customer Retention Technology 282

Retail TouchPoints

JUNE 9, 2023

From choosing more eco-friendly materials to incorporating energy-saving technologies, these companies have seen the importance of creating better environmental practices and have acted accordingly. There is also a significant intersection of sustainability with customer preference data.

Supplies 222

Supplies Operations Shipping Costs Customer 222

Retail TouchPoints

OCTOBER 18, 2021

Customer experience and employee experience live in two different acronyms, CX and EX. A recent Forrester survey report found that companies that provide connected experiences between CX and EX report dramatic benefits around innovation, cost reduction, revenue growth, customer experience and digital transformation. That’s a problem.

Customer Experience 269

Customer Experience Customer Channel Omnichannel 269

Retail TouchPoints

APRIL 17, 2024

While this poses a challenge, it’s also an opportunity to embrace cutting-edge technologies that provide deeper insights without compromising user privacy. It’s not merely about substituting cookie-based tracking with another data-centric method. Many retailers grapple with insufficient product data.

Social Media 255

Social Media B2C B2B Customer Data 255

Forrester eCommerce

FEBRUARY 14, 2024

I’m pleased to announce the publication of The Customer Data Platforms In Asia Pacific Landscape, Q1 2024 report. This comprehensive report features 22 vendors with $5 million or more annual CDP revenue from the APAC market.

Marketing 441

Marketing Customer Data Customer B2C 441

Optimizely

MARCH 22, 2021

In this post, Alex Atzberger, CEO of Optimizely, shares why Optimizely acquired Zaius and what it means for Zaius and Optimizely customers. Today, we take yet another step in our evolution and our commitment to unlocking digital transformation through our acquisition of Zaius , a Customer Data Platform.

Customer 195

Customer Customer Data Travel Shopify 195

Retail TouchPoints

JANUARY 24, 2024

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

B2B 218

B2B eCommerce BigCommerce Omnichannel 218

iVend

OCTOBER 10, 2023

Read how our technology gives retailers the gift of growth. We take a look at the RIS predictions and how you can use retail technology to implement actions based on them – positioning yourself to receive the gift of business growth and increased profits this holiday season.

Technology 94

Technology POS Retail Gifts 94

Optimizely

JANUARY 11, 2018

But segmentation can be much more than just static email lists of your customers. Dynamic customer segmentation can significantly outperform a traditional email segment. Instead of having to create a segment every time you want to send an email, dynamic segments do the work for you and constantly update with the newest customer data.

Customer 334

Customer B2C Customer Data Improvements 334

RTP blog

NOVEMBER 11, 2019

By Garry Church, Inmar Retailer buying decisions on technology are all too often influenced by the latest trends and reflect the “flavor of the month.” The customers who spend their hard-earned income with them should be a retailer’s North Star when assessing retail technology options. Is the “plumbing” running smoothly?

Technology 150

Technology Retail POS PayPal 150

Retail TouchPoints

NOVEMBER 30, 2022

LaFleur campaign imagery, artwork and messaging from clients that can draw in potential customers as they pass on the street; Interior design that relies on rich colors and natural textures that allow products to shine ; A high-touch retail environment that encourages guests to experience the brand; and.

Customer 252

Customer Shipping Events Clothing 252

Retail TouchPoints

FEBRUARY 27, 2024

With this evolution into digital sales and the increased use of data mining, retailers are facing unprecedented challenges in digital security. Cyberattacks and network outages can disrupt operations and erode customer loyalty. A study by IBM Security found that the average cost of a data breach in 2023 was $4.24

Payment Services 243

Payment Services Retail POS Operations 243

Retail TouchPoints

MARCH 20, 2024

For the retail sector specifically, it combines shopping, marketing and customer service to allow consumers to make purchases, ask questions, set up returns, give feedback, and much more — all from the comfort of their favorite online platforms, like WhatsApp and Instagram. what they purchased last time), and pattern recognition (i.e.

Small Business Retail 236

Small Business Retail Recommendation Consumer Customer Data 236

Retail TouchPoints

SEPTEMBER 8, 2023

Two types of technological change are causing the proverbial sleepless nights for business-to-consumer (B2C) marketers: updating data strategies to adapt to data deprecation, and introducing or enhancing their organization’s AI capabilities.

B2C 221

B2C Marketing Technology Customer Data 221

Groove

APRIL 16, 2024

A user-friendly interface and plenty of customization options are two of the big reasons why Shopify has reached its current level of popularity. Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

365 Retail

FEBRUARY 21, 2024

However, while discount-driven consumers are flocking to sign-up to access member-only offers, there remains shopper concern around the use of their data and the fairness of a dual-pricing system. With many cost-of-living shoppers trying to make squeezed household budgets work harder, the prospect of immediate discounts is a tangible benefit.”

Technology 75

Technology Retail Events Magazine 75

Retail TouchPoints

DECEMBER 30, 2021

However, by understanding how fraudsters target different age groups, merchants can tailor their fraud prevention programs to fit the risk profiles for their customer demographics. This approach can reduce fraud losses and improve the shopping experience for good customers. K eep bots out of your customers’ accounts and checkout.

Merchant Services 262

Merchant Services Customer Payment Services Social Media 262

Retail TouchPoints

OCTOBER 23, 2023

In July, some of the biggest names in AI — including Amazon , Google , Meta , Microsoft and OpenAI — agreed to a set of commitments developed by the White House to ensure the “safe, secure and transparent” development of AI technologies. 17 blog post. “As The Walmart Responsible AI Pledge is about more than just AI,” said O’Connor.

Technology 224

Technology Supplies Customer Data Blog 224

Retail TouchPoints

SEPTEMBER 29, 2023

Generative AI technology is progressing at breakneck speed and is predicted to change numerous aspects of our daily lives. Giving full visibility into the lifecycle of data from collection, processing and utilization of that data by their AI systems or tools goes a long way in establishing a shared sense of intent and purpose.

Customer Data 226

Customer Data Operations Technology Games 226

Digital Doughnut

FEBRUARY 22, 2023

CDPs and MAPs are two key technologies that businesses are using to deliver seamless CX. CDPs help businesses collect, store, and analyse customer data, while MAPs help businesses automate and personalise their marketing efforts.

Customer Experience 97

Customer Experience Customer Customer Data Technology 97

365 Retail

MARCH 2, 2023

The economic uncertainty is creating a great deal of pressure on high-street firms, which is why the time is right to invest in technology. Why Invest In Technology Now? In today’s world, a retail company must convince customers to shop both offline and online. Just What Can Technology Do For Business?

Technology 75

Technology Customer Experience POS Point of Sale 75

Forrester eCommerce

JANUARY 26, 2024

I’m pleased to announce the publication of The B2C Customer Data Platform Landscape, Q1 2024. Forrester’s landscape research is a valuable resource for marketers to understand and differentiate the range of solutions available to them in a very dynamic market.

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B2C Customer Data Marketing Customer 265