article thumbnail

Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. E-commerce technology helps people choose products virtually We’ve seen how technologies are bringing to life strategies that help people choose products without experiencing them in person. Read the Virgin Media case study.

article thumbnail

Brian Beck on Documenting Objectives When Choosing a B2B eCommerce Platform

GetElastic

This post is an excerpt from Brian Beck's Billion Dollar B2B Ecommerce: Seize the Opportunity , available now. The process of choosing an Ecommerce platform can seem overwhelming, particularly for B2B organizations that have little internal expertise or experience in Ecommerce. Interview your customers.

Document 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Explain Headless to a 5-Year-Old

Retail TouchPoints

Standard ecommerce platforms have limitations that cause challenges in the buyer’s process. If you’re hearing the word “headless,” your customer’s online experience has room for improvement and could be limited by your current ecommerce platform’s capabilities. In most situations, simplicity will save you money.

article thumbnail

New Forrester Report for Brands: Gauge the Size of Your Digital Commerce Prize

ChannelAdvisor

Whether you continue with wholesale, branch out to marketplaces or focus on connecting directly with customers, there will continue to be critical decisions at each stage. And with up-to-date advice from the digital commerce experts, you can evaluate each one more easily: . Download the free Forrester report >> . Did you know?

article thumbnail

The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. Thanks to SaaS ecommerce technology allowing brands to rapidly build modern ecommerce websites affordably. What is Headless Commerce?

article thumbnail

What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Retail TouchPoints

Rise of Community Commerce. The ways in which people build community is shifting and smart retailers are seeing their loyal customers as an opportunity to foster and monetize a community in an authentic way. He has spent more than 25 years leading ecommerce technology efforts for major B2C and B2B brands.

article thumbnail

Step-by-Step Guide to Replatforming Your eCommerce Solution

Kibo

And as a result, companies are asking themselves if their eCommerce platform can keep up with (and simplify) the complexities needed to meet heightening demands or if it’s time to consider a new solution. 76% of retailers plan to increase their spending on eCommerce technology and services in 2023.