Forrester eCommerce
APRIL 11, 2024
Low AIQ Undermines Your AI Ambitions If you’re like most leaders we speak with, you’re still figuring out generative AI and other AI solutions for employees. The bright light of AIQ shines in this office. Image source. You’re also underestimating the amount of training and upskilling your employees need to productively use these tools.
Retail TouchPoints
NOVEMBER 21, 2023
GoodwillFinds — the online ecommerce platform of the 120 -year-old nonprofit Goodwill — has teamed up with return assurance platform Seel to better “compete with other digital resale websites” by offering returns. The partnership aims to enhance the customer experience on GoodwillFinds.com, which launched in October 2022.
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Retail TouchPoints
MAY 22, 2023
Every retailer strives to understand its customers, but few are as deeply in tune with their audiences as Curacao. He quickly found that his customers were primarily of Latino descent and that there were large needs within this community — particularly with buying on credit.
Retail TouchPoints
APRIL 9, 2024
Best Buy is expanding its partnership with Google Cloud to leverage generative AI technology for new customer service tools. As early as late summer, Best Buy customers in the U.S. The self-service tool will be available on BestBuy.com, on the Best Buy mobile app and when customers call the retailer’s customer service line.
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What about customer privacy and the use of data? Highlights from the playbook include how to: Score your brand’s personalization against others Use AI to boost personalization Unify your customer data Achieve a curated, scalable tech stack Get internal teams to collaborate on cross-channel experiences
Retail TouchPoints
APRIL 6, 2023
Rite Aid has partnered with Afterpay to offer buy now, pay later (BNPL) services for its customers at more than 2,000 locations. The pharmacy joins other recent Afterpay partners, including Boden , Fresh , Lulu and Georgia , Quince , Swarovski and Wolverine Worldwide in launching or expanding payment over time choices.
Retail TouchPoints
APRIL 20, 2023
However, Amazon did say that through the pilot of ACX, it already has detected hundreds of matching accounts, where the same counterfeiter tried to create selling accounts on Amazon and at least one other store operator. “We The data shared in the Exchange is anonymized by an independent third party before being made available.
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Frontend performance is a critical factor in customer experience. Modern approaches like streaming from the edge can enable you to deliver faster responses, giving customers an experience that moves at the speed they want.
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By laying the groundwork and asking the tough questions, you can create a platform that’s built to last and integrate with other data systems, allowing you to leverage information across teams and build better experiences for customers.
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In other words, continuous development enables progressive rollout techniques, which has given rise to a culture of experimentation, allowing teams to build better products based on real-user feedback and guaranteeing customer satisfaction.
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We know that today’s customers prioritize experiences over other aspects of a brand. Customers' expectations for digital interactions are constantly rising, which puts pressure on brands to continuously optimize their digital strategies in order to stay ahead of the competition.
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Yet even among retail organizations that have invested in digital technologies, it’s still highly common for data from various departments to be housed in disparate software systems that don’t communicate with each other. Appealing to high-value customers. Getting the most out of your investment.
Speaker: Phil Irvine, VP & Director of Audience Intelligence
To accomplish this, organizations have traditionally leaned into historical customer and product data to predict how to engage with their current and future customers in a personalized manner. This philosophy still remains a staple for eCommerce growth, but the approach has had to evolve drastically as a result of the pandemic.
Advertiser: ZoomInfo
In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%. ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.
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