Retail TouchPoints

JULY 20, 2021

Customer service received renewed attention among retailers last year following the forced shifted to digital communication and service channels. According to the 2021 Retail TouchPoints Customer Loyalty Benchmark Survey , 58% of retailers gained new ecommerce customers as a result of the pandemic.

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Customer Customer Loyalty Reference Channel 299

Fastr

JULY 6, 2023

For online and hybrid retailers, there is perhaps no more valuable resource than a customer journey map. Sometimes simply referred to as your funnel, the map is your crystal ball—a dynamic repository that helps both predict and influence a buyer as they move to the purchase stage and beyond.

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Customer Reference eCommerce Retail 130

Retail TouchPoints

NOVEMBER 17, 2023

When customers place ecommerce orders, the last thing they want is an unhappy surprise. The letdown customers experience when their orders don’t arrive on time, or at all, results in uncertainty and distrust that’s difficult — if not impossible — to remedy. In other instances, customers might expect an upgrade for their trouble.

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Shipping Costs Customer Experience Supplies Improvements 264

Retail TouchPoints

MARCH 31, 2021

This article examines how application programming interfaces (APIs) and customer identity and access management (CIAM) technologies are assisting retailers in building a more engaging, efficient and profitable future with their online presence. Securing Customer Identities for Positive Experiences.

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Customer Reference Fashion Article 317

Retail TouchPoints

DECEMBER 15, 2021

Throughout my career as a customer experience (CX) practitioner, I’ve seen brands make the same mistake time and again by believing that metrics alone improve customer experiences and loyalty. The ability to create connective, fundamental relationships with customers is what separates marketplace leaders from followers.

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Customer Experience Customer Social Media Presentation 306

Retail TouchPoints

NOVEMBER 30, 2022

LaFleur campaign imagery, artwork and messaging from clients that can draw in potential customers as they pass on the street; Interior design that relies on rich colors and natural textures that allow products to shine ; A high-touch retail environment that encourages guests to experience the brand; and.

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Customer Shipping Events Clothing 278

Retail TouchPoints

JANUARY 10, 2022

As your business grows, so too will the customer support tickets, making it critically important that you scale your support team alongside your customer or order growth. Because customer service could make or break your company’s success: 68% will pay more for products and services from a company with good customer service.

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Customer Customer Experience Retail Improvements 278

Retail TouchPoints

FEBRUARY 9, 2023

Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re The easy way to do it is to think about us first and just push our products, but that’s not really solving the customer problem.

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Customer Data Customer Omnichannel Electronics 237

Retail TouchPoints

APRIL 29, 2022

Consider how returns are central to the customer experience and can create a competitive advantage, differentiate a brand and increase customer lifetime value. The popularity of online shopping has created enormous opportunities to reach new customers, but this has come at a cost. Turn Returns Upside Down.

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Shipping Costs Merchant Services Customer Shipping Labels 312

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Both CLV and CLTV are common acronyms for Customer Lifetime Value and are interchangeably used.

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eCommerce Customer Customer Retention Merchant Services 130

Groove

APRIL 4, 2022

What Does Customer Experience Mapping Mean? Mapping the customer experience is the process of merchants outlining how prospects and customers interact and feel when engaging with their brand. 6 Steps For Mapping The Customer Experience. 6 Steps For Mapping The Customer Experience. Step 2: Collect Customer Feedback.

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Customer Experience Merchant Services Customer Social Media 195

Ecommerce Platforms

AUGUST 29, 2022

The best loyalty apps for Shopify are an excellent way for business leaders to improve the lifetime value of their customers. After all, returning customers are one of the most important assets an ecommerce company can have. Shopify apps can help with everything from SEO to email marketing, and customer service.

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Shopify Customer Merchant Services Shipping Costs 210

Retail TouchPoints

AUGUST 2, 2023

To do that, new laws, referred to as “INFORM Acts,” have emerged, that require online marketplaces to verify high volume sellers and disclose information to consumers about the parties with whom they transact.

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Information Customer Retail Electronics 243

Groove

NOVEMBER 5, 2021

In this post, we'll evaluate how custom website development has changed the landscape and influenced the way enterprise businesses approach their eCommerce processes. When is Custom Website Development the Right Fit? This is where custom website development takes the driver’s seat. Custom web development is by its nature unique.

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Customer Shipping Costs BigCommerce Multi-channel 195

Retail TouchPoints

NOVEMBER 2, 2021

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

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Point of Sale Mobile Customer Marketing 299

Groove

FEBRUARY 21, 2019

Loyalty programs are an effective way to differentiate from competitors and engage your customers. When implemented correctly, these initiatives can increase lifetime customer value and drive more conversions. The technology behind customer loyalty programs is really where the magic happens. Customization.

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Customer Loyalty Customer Shipping Costs Reference 264

ESW

OCTOBER 2, 2023

Retailers and brands with DTC ecommerce channels often look to international markets to grow customer bases and revenue. However, this presents a unique set of challenges, particularly when it comes to global customer service. And yet customer service plays a pivotal role in shaping the success of a retail business.

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Payment Services Customer Payments Omnichannel 154

Forrester eCommerce

APRIL 4, 2024

In his induction speech into the Wisconsin State Bowling Hall of Fame in 2012, my dad referred to me affectionately as the “pied piper” for my ability to inspire others to go along with new ideas (example: a local bowling fundraiser that raised over $300K for breast cancer research). I had spent the past few […]

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Reference Other Customer 235

Wiser

AUGUST 14, 2023

Price positioning refers to the process of determining where a product or service fits in relation to other offerings in the market, based on its price. This approach takes into account the perceived value of the product or service to the customer, as well as how it compares to similar offerings from competitors.

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Customer Reference Consumer Supplies 148

Retail TouchPoints

JULY 1, 2021

Yet despite this upward movement towards acceptance, something still feels off, and we are not referring to the stench of a good Sativa. No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights.

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Customer Loyalty Customer X-cart Customer Retention 226

Retail TouchPoints

JANUARY 18, 2024

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. It’s no surprise that industry research and earnings reports consistently reveal customers with a brand’s app are three to four times more valuable than customers without the app.

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Retail Customer Loyalty Games Reference 317

Omnisend

MARCH 22, 2023

Reading Time: 4 minutes The purpose of loyalty programs is to offer customers access to exclusive prices and loyalty discounts. This can help not only with purchasing behavior, but also with customer retention. The best loyalty programs have the power to transform a business into a customer-centric profit machine.

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Customer Loyalty Customer Customer Retention Recommendation 155

Groove

JANUARY 23, 2019

Personal connections are at the core of every positive customer experience. Here at Groove Commerce, we think of customer experience like an umbrella covers the entire purchase cycle. Underneath it, your website, marketing, shipping and customer service create micro-moments that influence customer sentiment.

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Customer Experience Improvements Customer Live Chat 250

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. Provide Opportunities for Customers to Give Feedback.

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Customer Retention Customer Payment Services Subscription 148

FastSpring

JANUARY 26, 2024

With years of experience at managing customer success (CS), Jake Dipple knows how important it is to foster collaboration between businesses and their customers. In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Jake about his thoughts on: What Customer Success is at a high level.

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Customer Payment Services Payments Other 136

Forrester eCommerce

JANUARY 22, 2024

Forrester refers to the ultimate in convenient experiences as invisible experiences […] Consumers will seek experiences with less friction when they are task-oriented or need peace of mind. Some of these experiences will have so little friction that there is no friction.

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Reference Consumer Customer Experience Customer 264

FastSpring

FEBRUARY 8, 2024

Patty Novrocki Customer Support Knowledge Manager Navigating the Tax Landscape: Key Changes That Demand Your Attention in 2024 As we embark on a new year, it’s crucial to stay informed about the latest updates regarding taxation and global VAT rates. Remember, you pay taxes on your profits, not your gross proceeds. Continual monitoring.

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Merchant Services Payment Services Customer Document 78

Kissmetrics

JANUARY 19, 2022

Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. Local search marketing can be used by businesses of any size, within any industry, targeting any customers in a specific area. What is local search marketing? How is it different from local SEO?

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Search Marketing Marketing Customer SEO 338

Smile.io

JANUARY 12, 2023

Once you’ve decided how to value your referral rewards to make them motivating for both the referring and referred customers, it’s time to get into the nitty gritty details. And one of the most important details is where customers end up after they click on the referral link.

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Customer Reference Customer Experience Apparel 65

Retail TouchPoints

DECEMBER 7, 2020

The store is laid out in distinct sections for custom, rental and retail sales, and includes new fixture systems and co-creation tables for customers to work with expert stylists. Tablets also give customers the option to add items to their virtual fitting room, which then notifies a staff member to prep the try-on area.

Customer 299

Customer Omnichannel Technology Customer Experience 299

Kissmetrics

JULY 29, 2021

You leverage the power of free to kickstart the first step in your customer value optimization process. Find Out What Your Customers Want. You’ve now painstakingly compiled insight into what your customers want. Instead, you’ll create a marketing asset that kicks off a long, profitable relationship with a new customer.

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Customer Books White Paper PPC 360

Forrester eCommerce

DECEMBER 6, 2021

We also provide information on key industries the vendors support and any reference customers they […]. In the report, we define and describe the vendor segments and then classify each of the 36 vendors into the appropriate segment based on functionality.

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Reference Marketing Information Customer 322

Kissmetrics

JUNE 29, 2021

Customer acquisition is a huge pain point for many business owners. Your goal should be to put together a system that acquires customers almost on autopilot. What Is Customer Acquisition? Customer acquisition is your business’s process of bringing in new customers. What Is the Purpose of Customer Acquisition?

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Customer Social Media Customer Retention eCommerce 276

Groove

FEBRUARY 27, 2019

Although many online retailers consider factors like checkout page design, some overlook customer accounts and guest checkout during the purchase process. Deciding whether to include customer accounts and guest checkout on your online store is a big decision, so let's start with the basics. Benefits of Customer Accounts.

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Customer BigCommerce Information Customer Loyalty 253

ESW

JULY 6, 2023

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Essentially, The Amazon Effect refers to the ways in which consumer expectations have changed as a result of shopping with the dominant online marketplace.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Groove

JANUARY 30, 2019

eCommerce loyalty programs reward frequent customers with discounts, rebates, rewards, free merchandise, coupons and access to unreleased products. As a result, customer loyalty programs help to increase retention and lifetime value. Every time a customer makes a purchase, they will earn points. Point Program. Spend Program.

Customer Retention 265

Customer Retention eCommerce Customer Customer Loyalty 265

lateshipment

OCTOBER 27, 2023

Gorgias is a powerful customer service helpdesk software that strives to help e-commerce merchants provide exceptional customer service and turn your customer service into a profit center. With LateShipment.com and Gorgias, you can take the following actions to mitigate customer frustrations with in-transit delays.

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Events Merchant Services Customer eCommerce 130