article thumbnail

The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. alone is expected to reach $638 million , with the toys, hobby and DIY vertical seeing the largest growth. Many Americans now see online shopping as a must-have: 40% say they can’t live without it.

eCommerce 417