Inflow Insights

NOVEMBER 1, 2019

In our conversations with hundreds of eCommerce business owners, many have told us that their Google ads (formerly Google Adwords) campaigns aren’t performing as well as they originally thought they would, and could be working more efficiently for a lesser cost. The eCommerce PPC Strategies We Implemented for a 9.89x ROAS.

PPC 105

PPC eCommerce SEO Information 105

Retail TouchPoints

JULY 4, 2022

Once you get used to the interface and set up your account, you’ll appreciate that GA4’s SEO analytics and reporting capabilities are much more powerful than UA. Common Google Analytics Errors for ecommerce Accounts. The good news?

eCommerce 296

eCommerce SEO Events Recommendation 296

Groove

AUGUST 27, 2020

Looking to drive more conversions with other eCommerce marketing software ? Get in touch with a member of our team through the form below to hear about how Groove's SEO, email marketing and PPC services can help drive more revenue for your eCommerce store. Best of all, spend less on advertising!

Customer Loyalty 370

Customer Loyalty Customer BigCommerce PPC 370

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Search Engine Optimization (SEO). Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. Let’s look at SEO next.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Shopping Signals

MARCH 16, 2023

You may have heard about the benefits of paid traffic and SEO, but do you know which is better for your business? Unfortunately, many ecommerce store owners focus solely on paid traffic, without realizing the risks involved. Ignoring SEO will cost you in the long run and result in lost profits.

SEO 52

SEO eCommerce PPC Payment Services 52

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Inflow Insights

MAY 7, 2020

One of the first questions to come to mind was: How is this going to impact merchant Shopping Ads, the bread and butter for any eCommerce PPC strategy? It is essential to measure the success of any advertising initiatives (paid, organic, or otherwise) to understand its effect on eCommerce sales.

PPC 117

PPC SEO eCommerce Fashion 117

eCommerce Evolution

OCTOBER 16, 2018

In recent years SEO has lost its luster as a “hot” traffic source. SEO can help drive relevant traffic at nearly every stage of the shopping funnel – helping your build a following and sell more stuff. Dale is the Owner and Digital Strategist for fireandspark.com and he knows his SEO. We discuss how. via Linkedin.

SEO 40

SEO eCommerce PPC Games 40

Inflow Insights

MAY 1, 2020

A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel. That’s where I got my feet wet with launching PPC ad campaigns, developing SEO strategies, optimizing our websites to increase conversions, and other digital marketing tactics. And that’s true.

PPC 109

PPC eCommerce Marketing SEO 109

Inflow Insights

JUNE 26, 2020

One of the more frustrating aspects of being a client of an eCommerce marketing agency is feeling left in the dark about what work is being done and when it’s being done. Clients shouldn’t feel like they need to have “faith” in their digital marketing agency. We were in the same boat before we started to transition to agile.

PPC 78

PPC eCommerce SEO Definition 78

BigCommerce

JULY 13, 2017

Damon Didier, VP of Marketing at Office Furniture Source. BigCommerce’s connections to eBay and Amazon have driven considerable online sales for us, and strong SEO has helped to drive both online and in-store sales. Nick Borrelli, Ecommerce Marketing Director, Nu Wave Marine.13% Final Word. Not selling yet on eBay?

BigCommerce 415

BigCommerce Multi-channel Gifts Channel 415

Store Growers

JULY 14, 2023

Disruptive Advertising Best for: Mid-size to large businesses, especially for those looking for a full-stack marketing services provider. Services : Full-stack of digital marketing services. Those include PPC management, paid social, eCommerce, analytics, lifecycle marketing, eCommerce, Growth Marketing, SEO, etc.

Social Media 91

Social Media SEO PPC Management 91

ROI Revolution

FEBRUARY 10, 2022

Top Trends for Ecommerce Marketers in 2022. billion in 2019, US D2C ecommerce sales are projected to reach $151.2 Top Initiatives for Ecommerce Marketers in 2022. On a slightly different note, what are the biggest initiatives that marketers are pushing for their own brand this year? After hitting just $76.68

Marketing 78

Marketing Social Media White Paper PPC 78

Kissmetrics

OCTOBER 6, 2021

Using SEO (search engine optimization) and PPC (pay-per-click) ads can place your brand before your potential audience where they look for you. Start with on-page SEO, capitalizing on keywords your target market is looking for and ensuring your website uses those keywords effectively.

Subscription 252

Subscription eCommerce Marketing Reference eCommerce 252

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. A few years ago, I thought that too. This gives us a narrower focus for optimizing our lead generation.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Inflow Insights

AUGUST 25, 2021

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Prisync

JULY 19, 2017

Tossing your marketing budget down a black hole with no return on investment (ROI) is a similar waste of time and money. Here are some tips on how to spend wisely your ecommerce marketing budget, and get rid of the hole by the ROI you’ll make. Use keywords with the highest PSI in your SEO campaigns. focus on potential.

eCommerce Marketing 41

eCommerce Marketing eCommerce Marketing Channel 41

Inflow Insights

SEPTEMBER 17, 2019

We have seen that eCommerce marketers tend to chase keywords with a high search volume. In our experience doing SEO for a variety of eCommerce stores, we’ve often noticed our clients bringing in traffic and revenue from these terms. What are long tail keywords, and why do eCommerce marketers ignore them?

eCommerce 120

eCommerce SEO PPC eCommerce Marketing 120

Inflow Insights

JANUARY 22, 2020

We used our eCommerce keyword research process to find missing keywords and made copy edits to the article in order to include them. After we implemented our SEO optimizations to the article, it began ranking #1 in Google for several of our target keywords (while additional target keywords also moved up in the search engine rankings).

eCommerce 189

eCommerce SEO Article Recommendation 189

Inflow Insights

APRIL 6, 2021

Is it worth targeting long tail keywords for eCommerce websites? eCommerce marketers tend to chase keywords with a high search volume. That’s right: Low search volume keywords often do get clicks — and deserve a spot in your SEO strategy. Why search intent influences SEO success.

eCommerce 99

eCommerce SEO PPC Recommendation 99

Omnisend

MARCH 21, 2021

While the goal is to attract and ultimately retain customers , content marketing uses storytelling to appeal to a wide audience. Pay-per-click ( PPC) ads can be found almost anywhere, but the most common form of PPC advertising is paid search. Pay-per-click advertising. Don’t forget to invest in the right technology.

Marketing 142

Marketing Social Media PPC Customer Retention 142

Inflow Insights

OCTOBER 30, 2019

Google’s automated ad types are becoming practically required for eCommerce brands to retain their competitive edge in PPC. There is a spend increase of 115% due to the success, and Transactions are up 323%, Revenue is up 182% and ROAS is up 31%: What can Google automate in terms of PPC? . Smart Shopping.

PPC 99

PPC eCommerce SEO Improvements 99

FastSpring

DECEMBER 18, 2020

Of course, there are other reasons why B2B ecommerce is rising in popularity like: ?? Here are four ways you can make sure your transition into the B2B ecommerce market is a smooth one. Tip #1: Make sure your customers can find you online by investing in SEO. More companies (and countries) now have accessible internet. ??

B2B 148

B2B eCommerce Payment Services SEO 148

Inflow Insights

NOVEMBER 14, 2017

Moz has created a helpful Local SEO Holiday Checklist that you can use to make sure your local listings are ready for the holidays. Make sure your marketing is visually compelling for those shopping with intent or with curiosity. Don’t have a holiday strategy? You’re already behind but it’s not too late!

eCommerce Marketing 68

eCommerce Marketing eCommerce Marketing Magento 68

ecomdash

DECEMBER 26, 2018

All of your ecommerce marketing tactics should work together harmoniously, and affiliate marketing is a puzzle piece that fits nicely. This form of performance marketing is much safer than pumping thousands into PPC campaigns or other digital tactics. Enjoy SEO Benefits. Provide Social Proof.

eCommerce 108

eCommerce Marketing SEO PPC 108

Omnisend

APRIL 28, 2023

Expansion of target markets Unlike brick-and-mortar stores, which are limited by their physical location, online stores are only limited by their marketing efforts. Otherwise, they have access to broader markets. Online sellers can take advantage of local SEO to reach more people. Here’s an example of a PPC ad.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

Expansion of target markets Unlike brick-and-mortar stores, which are limited by their physical location, online stores are only limited by their marketing efforts. Otherwise, they have access to broader markets. Online sellers can take advantage of local SEO to reach more people. Here’s an example of a PPC ad.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Kissmetrics

OCTOBER 6, 2020

Choosing the right marketing company can be the difference between failure and success. Here’s a list of the best ecommerce marketing companies. NP Digital is my e-commerce marketing company. Upgrow is an e-commerce marketing agency based in San Francisco.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

ROI Revolution

JUNE 3, 2020

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88

PPC SEO Automotive Mobile 88

Shopping Signals

FEBRUARY 5, 2019

This means using the top ecommerce traffic generation strategies available to you, starting today. (1) 1) SEO on Product Pages and Blog Articles. SEO is essential to the success of any ecommerce store. And more than that, you need good SEO. All ecommerce business owners know at least a little bit about SEO.

eCommerce 93

eCommerce SEO Social Media PPC 93

Ecommerce Platforms

AUGUST 20, 2021

Copysmith can create category content, product descriptions, headlines and rewritten content, taglines, and PPC ads. SEO metatags. Optimized content for SEO. There are various plans you can choose from if you want a little help from Copysmith for your social media, copywriting, and content marketing strategies.

Blog 118

Blog Shopify Article SEO 118

Ecommerce Platforms

MAY 2, 2018

Kiri Masters and Julie Spear sit down with expert guests for high-level discussions about ecommerce strategies, trends, and innovations. Ecommerce Marketing. Ecommerce and marketing go hand in hand, which is exactly why Robert Kilonzo created this podcast. Exposure Ninja Digital Marketing Podcast.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

ROI Revolution

MARCH 4, 2020

If you’re interested in discovering best practice strategies and tactics for success that will transform you into an expert of all things digital and ecommerce marketing, then this is the podcast for you! Expect personality, witty banter, priceless insights, and fascinating facts that will keep you up-to-date with emerging trends.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

ROI Revolution

JANUARY 3, 2020

These posts covered a wide range of topics, from recaps of events like Amazon Prime Day & Google Marketing Live to major trends in digital marketing like machine learning & Google Smart Shopping to optimization tactics around local SEO & keyword research.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

Inflow Insights

DECEMBER 26, 2018

An SEO agency might publish four articles a month, for example. A PPC agency might run three ads a week, then rotate them on your behalf. Activities Are Standard and Don’t Change. An agency focused on tactics has a set list of activities it executes, and those activities never change.

eCommerce 117

eCommerce Article PPC Improvements 117

BigCommerce

DECEMBER 13, 2017

The type of guide that can turn you into an Amazon SEO expert in 15 minutes just didn’t exist… until now. Even the best SEO software and tools can’t predict the future. Free Guide to Amazon SEO. CPC Strategy + BigCommerce boiled down everything you need to know about Amazon SEO into a few short, PDF pages. .

SEO 209

SEO Merchant Services Document Recommendation 209