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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

These visionary individuals not only navigate the ever-changing digital landscape but also set the pace for innovation, disruption, and success in the eCommerce sphere. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

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Mr. Potato Head Becomes First Toy Ever Televised

BigCommerce

The iconic Mr. Potato Head toy was first manufactured in 1952. The toy’s popularity resulted in further members of the Potato Head family being introduced, as well as the character’s appearance in films such as the Toy Story franchise, Burger King advertisements and on children’s television shows. Holiday Marketing Takeaway.

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Influencer Marketing Basics: Using Social Stars for Your Ecommerce Marketing

Omnisend

To advertise Polly Pocket, it gifted the product to mommy bloggers like @peaceloveandmommy (16k followers at the time of the campaign)—women who were kids in the 1990s that would remember the popular toy and perhaps played with it, too. Such memories might incline them toward buying the toy for their own children.

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E-Commerce Marketing Tips for the Pet Industry

Prisync

This initiative encourages pet owners to allow their pets to destroy their toys and document the process in order to win points and rewards. This is an effective marketing tactic as it adds a sense of gamification to the entire process. Pet e-commerce marketing – final thoughts. What are you waiting for?

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After Toys ‘R’ Us Announces Closings, a Digital Postmortem

Jumpshot

The closure of 735 brick-and-mortar Toys ‘R’ Us locations is the latest in a string of hits to traditional retailers who been unable to fully adapt to the eCommerce landscape. Finally, I broke out a few major toy brands to see how much of their digital sales relied on toysrus.com. Conversions on Toysrus.com. The Amazon Effect.

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Join New Zealand’s busy ecommerce market with an NZD account!

Payoneer

Did you know that New Zealand’s ecommerce market is projected to grow 38% by 2025 ? By then, it’s predicted to have a market value of around 8.5 The good news is that if you want to enter New Zealand’s ecommerce market, you don’t have to open a New Zealand bank account. billion USD.

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Join New Zealand’s busy ecommerce market with an NZD account!

Payoneer

Did you know that New Zealand’s ecommerce market is projected to grow 38% by 2025 ? By then, it’s predicted to have a market value of around 8.5 The good news is that if you want to enter New Zealand’s ecommerce market, you don’t have to open a New Zealand bank account. billion USD.