TikTok Shop-Ocalypse Hits Food Sellers as the Platform Cracks Down on Homemade Goods Like Freeze-Dried Candy

September 20, 2023

TikTok’s e-commerce platform, TikTok Shop, is cracking down on merchants who sell homemade food items, including freeze-dried candies, chamoy gummies, and crystal candies, citing a policy change made on Sept. 13. This move is affecting small business owners who have relied on TikTok Shop to drive sales of their homemade products. Some sellers have reported a sudden drop in sales, with one candy-maker expressing concern that this might lead to the end of their business.

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