Word of Mouth Marketing: How to Create a Strategy for Social Media Buzz & Skyrocket Referral Sales

BigCommerce

Finding new ways to generate ecommerce sales is getting tougher. But there’s one powerful area that tends to get neglected by ecommerce businesses: Word of mouth marketing (or WOMM). Nick Hajili wrote: “Trust, encouraged by social media, significantly affects intention to buy.

How to Successfully Drive Traffic to Amazon with Social Media Advertising

SellBrite

As Amazon has grown as an eCommerce platform so have the complexities of being an Amazon Seller. The days of simple SEO optimization is no longer enough to keep with the massive number of sellers – and that number is growing every day.

eCommerce & SEO Copywriting Guide

Inflow Insights

If you’d like to learn more about producing strong copy for your eCommerce site, please contact our SEO team today. What is SEO Copywriting? Rich Media. eCommerce SEO Copywriting for Page Types. What is SEO Copywriting? eCommerce Marketing SEO

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Thin & Duplicate Content: eCommerce SEO

Inflow Insights

For eCommerce SEO professionals, issues surrounding duplicate content , and also thin/low-quality content, can spell disaster in the search engine rankings. In this resourceful guide, we dig into a wide variety of duplicate content scenarios commonly found on eCommerce websites.

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Know How to Plan for Black Friday Deals in 2019

MakeWebBetter

Before anybody could start with their black friday deals, online-shopping retailer-Amazon releases daily deals at every hour. Not only that, to celebrate the biggest day of the year for retailers, Amazon pushes exclusive offers and deep discounts through ‘Countdown to Black Friday’.

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Get sale ready with Holiday Sale Calendar

MakeWebBetter

Ecommerce holiday sales mostly counts upon […]. When talking about e-commerce marketing ideas. It becomes mandatory to pitch sales according to the holiday calendar. So here I present the most needed holiday sale calendar of 2019.

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How To Do SEO For An Ecommerce Store And Rank In Search – The Definitive Guide

My Wife Quit Her Job

Unlike social media and referral traffic, search engine traffic is consistent and predictable. Unfortunately, doing SEO is a long term process and you won’t see results overnight. The Basics Of On Site SEO – How to setup your ecommerce store to make. Establishing Your Website Featured How to Build an Online Store google online store search engines seo yahooThe eventual success of your online store will depend on several factors.

Research: How Much Does It Cost to Hire an eCommerce SEO or SEM Professional?

Inflow Insights

If you want to improve SEO or SEM results for your eCommerce site, should you hire a marketing agency to help you? Or should you add an in-house SEO or SEM employee to your staff? SEO marketers who understand eCommerce SEO are more expensive than an average SEO marketer.

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An SEO’s Perspective: How to Scale Quality Content Production

Inflow Insights

For eCommerce companies looking to increase organic traffic, “scaling” content production, that is, building systems to produce a higher volume of content is usually a strategy that is on their radar. So, eCommerce companies looking to “scale” content production volume need to do so carefully.

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eCommerce Migration Checklist: How to Migrate Your Website Without Losing Your SEO

Inflow Insights

Public service announcement: Migrating your eCommerce site to a new design, platform, or domain means that you have to be ultra-diligent in executing the move. Otherwise, you risk a hit to SEO that affects your traffic, conversions, and revenue. Low SEO Risk: Site Redesign/Reskin.

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10 Ways To Market Your Ecommerce Site

SellBrite

The same is true in ecommerce marketing. 1) Spread the word on social media. Social media marketing is all about consistency — posting regularly at times that fit with your customers’ schedules allows you to frequently reach and engage buyers.

How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition

BigCommerce

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion.

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The Best eCommerce SEO Tools of 2019

Groove

That’s why knowing the best tools should be an essential component of your eCommerce SEO Strategy. From legacy eCommerce SEO tools to industry disruptors, we’ve outlined some of our favorites for keyword research, backlink information and more. SEO Site Checkup.

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Everything I Taught You About SEO Was Wrong

Kissmetrics

Before I get into why everything I taught you about SEO was wrong, let me first give you some context on how I (and many marketers) became SEOs. I had no choice but to learn SEO and get good at it if I ever wanted my site to generate traffic and hopefully make money.

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The Critical Element Missing from Many eCommerce PPC and SEO Campaigns

Inflow Insights

I was the agency’s first Strategic Marketing Manager, and my job was to reach out to our top clients to sell them on a more complete marketing strategy, as opposed to the individual SEO and paid search programs that they were already paying for.

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July 2019 Monthly Marketing Recap

ROI Revolution

This month, we’re covering Amazon Prime Day, how ecommerce is helping the CPG market, what Instagram is doing to improve its Explore page for advertisers, and more. Ecommerce + Consumer Packaged Goods. Social Media Water Cooler.

5 Ways to Drive More Traffic to Your Shopify Store

ecomdash

Shopify is a great platform that can take your ecommerce business to the next level. Blog Ecommerce Tips ecommerce seller tips SEO shopify small business social mediaIncrease Shopify traffic with the following tips and tricks. Read more.

Online Store SEO: How to Rank In Search

Groove

As an eCommerce inbound marketing agency, we counsel our clients about the value of P.E.S.O. Organic search and online store SEO fall under the owned portion of this acronym and offer long-term benefits for both new and legacy stores. Online Store SEO Tips.

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SEO for Dummies : The Complete Beginner’s Guide to Getting Traffic from Google

VTNS Solutions

SEO can be a beast. Granted you need SEO to drive traffic to your site but keeping up with all the different aspects like Google algorithm changes, building links and measuring your effort can be challenging. That’s is why we have created this SEO for dummies post.

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ROI Revolution Summit 2018 Speaker Spotlight: Part 3

ROI Revolution

The ROI Revolution Ecommerce Marketing Summit has put together a stellar lineup this year! She is responsible for each brand’s paid search, display, shopping data feeds, remarketing, SEO efforts, affiliate programs, as well as retail and wholesale marketplace expansion.

How to Optimize Images for the Web (and more sales): A Guide to Image SEO, ROAS & Conversion

BigCommerce

On your social accounts. Yes, images are one of if not the most important asset for your ecommerce store. With that in mind, let’s walk through how you can make sure you have professional-quality and optimized photography on your ecommerce store.

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Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites

BigCommerce

Getting your products into people’s hands and generating new sales is tough as a new ecommerce business. Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise).

10 ways to drive organic ecommerce traffic

GetElastic

Also, enlisting effective search enginge optimization (SEO) techniques will influence ranking on various search engines. Social Media promotion. Social Media platforms like Instagram and Facebook help boost your customer interaction.

Our Strategy for Building One of the Best eCommerce Agencies

Inflow Insights

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. How Can We Become One of the Best eCommerce Agencies?

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Ecommerce Statistics

Ecommerce Platforms

Looking for some solid data on eCommerce, CRO, social media, and automation? Ecommerce sales account for just 8% of total retail sales in the U.S. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 Total average ecommerce spend per customer over the course of the year is estimated to be $1,800 in the US and 1,600 in the UK. Average ecommerce conversion rates vary from 3% to 4%. Wondering if SEO can still help?

The Right SEO Strategy to Boost Your Shopify Sales

VTNS Solutions

Simple answer, search engine optimization, or SEO for short. SEO is a cost-effective marketing strategy designed to help you improve web traffic to your store and build awareness for your business. Not only that, but SEO also helps you boost online presence, visibility and credibility for your e-commerce store. That being said, here’s how the right SEO strategy can boost your Shopify sales. Keywords are an integral part of any SEO strategy. Technical SEO.

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ROI Revolution Summit 2018 Speaker Spotlight: Part 1

ROI Revolution

Fueling Ecommerce Growth and Culture with Sylvane Marketing Director, Ryan Dobrin. We recently had the pleasure of sitting down with Ryan to discuss today’s ecommerce landscape and the ways he manages to keep ahead of the curve.

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ROI Revolution Summit 2018 Speaker Spotlight: Part 2

ROI Revolution

Our lineup includes a number of savvy industry veterans and their expert insights are sure to provide you with answers to the questions that you — as a retail, brand, or ecommerce executive — likely struggle with on a daily basis.

Are eCommerce companies too reliant on paid marketing? Our take from working with hundreds of companies.

Inflow Insights

Are eCommerce brands too dependent on paid advertising? In particular, we’re seeing a slew of new venture-backed eCommerce startups emerge with a glut of investor cash available to spend aggressively on advertising. Is paid marketing a dubious channel for eCommerce companies?

The Top 25 Ecommerce Podcasts of 2018

Zaius

But that doesn’t mean everyone should, especially in the ecommerce world. What makes the best ecommerce podcasts stand out? Take a cue from these 25 ecommerce podcasts, which we’ve selected as our favorites in the genre. eCommerce Master Plan. eCommerce Minute.

Best Free Ecommerce Website Builders for 2019

Ecommerce Platforms

So, without further ado, let's find out which of these platforms is the best free ecommerce website builder! All designs are mobile compatible and come with an image editor and allow you to link to your store’s social media accounts. Sophisticated SEO tools.

Ecommerce Content Marketing: 25 Epic Ways to Boost Sales

Ecommerce Platforms

If you have an ecommerce site, I think you will agree with me when I say: It’s REALLY hard to convert ice-cold traffic into warm leads and sales. It should include content topics, social media updates you’ll post and days for publishing content. Newsjack social trends.

The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Your unique combination of these aspects is unlike that of any other ecommerce business out there – and is why no FUD headline like “Why Your Business Will Fail” or “8 Innovative Ways to Skyrocket Growth” will ever fully apply to your brand. We’ll cover: What an ecommerce platform is.

10 SEO Tips for Driving More Traffic to Your Ecommerce Website

FastSpring

Three letters are crucial to your site’s success: SEO. Want to learn how you can improve your SEO presence? Here are ten smart ecommerce SEO strategies that you can start implementing today: Tip #1: Use natural, well-written text. Tip #3: Create SEO-friendly internal links. Creating a blog and updating it frequently can have a tremendous impact on your SEO efforts and the organic traffic to your ecommerce site.

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Does Brand Awareness Matter for Ecommerce?

SellBrite

In ecommerce, where it is often difficult to truly differentiate purely on product features, we often have to fight for mind share and an emotional connection. At least for the vast majority of businesses, especially those digitally-native ecommerce sites. Social Media Mentions.

The Ultimate Guide to Ecommerce Replatforming and Data Migration

BigCommerce

Here is what I’ll cover: What’s in Our Ecommerce Replatforming Guide. Your 3 options when it comes to ecommerce technology. The 6 steps to an ecommerce re-platforming and migration. I’ll give you an ecommerce replatforming checklist. The Best Ecommerce Platform Options.

Jewelry & Accessories Ecommerce Site Design

BigCommerce

Here’s how 13 jewelry & accessories brands nailed their ecommerce site design. Working with Lisi, I have redesigned her store a few times, always using BigCommerce as the ecommerce platform. Ecommerce Design site design

How to Conduct Online Market Research for Your Ecommerce Business

BigCommerce

Conducting market research for your ecommerce business ideas is not only wise, it’s essential. Social media copy. The Long Term Benefits of SEO. Our use of good SEO practices and Google AdWords has been particularly helpful to our growth as a company.

An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

It all starts with a pre-meditated ecommerce business plan. Goes without saying that any ecommerce business ought to have an online store that matches its precise niche. Is An Ecommerce Business Plan Worthwhile? In particular, you get to boost your sites SEO via your blog. ??

6 Mobile Ecommerce Trends to Drive Sales

SellBrite

The main challenge for any ecommerce business is standing-out and reaching customers, which can be incredibly difficult among the competition. All the more difficult, too, considering all the ways in which the ecommerce customer base is changing. Conscious Ecommerce.