Word of Mouth Marketing: How to Create a Strategy for Social Media Buzz & Skyrocket Referral Sales


Finding new ways to generate ecommerce sales is getting tougher. But there’s one powerful area that tends to get neglected by ecommerce businesses: Word of mouth marketing (or WOMM). Nick Hajili wrote: “Trust, encouraged by social media, significantly affects intention to buy.

How to Successfully Drive Traffic to Amazon with Social Media Advertising


As Amazon has grown as an eCommerce platform so have the complexities of being an Amazon Seller. The days of simple SEO optimization is no longer enough to keep with the massive number of sellers – and that number is growing every day.

eCommerce & SEO Copywriting Guide

Inflow Insights

If you’d like to learn more about producing strong copy for your eCommerce site, please contact our SEO team today. What is SEO Copywriting? Rich Media. eCommerce SEO Copywriting for Page Types. What is SEO Copywriting? eCommerce Marketing SEO

SEO 106

Thin & Duplicate Content: eCommerce SEO

Inflow Insights

For eCommerce SEO professionals, issues surrounding duplicate content , and also thin/low-quality content, can spell disaster in the search engine rankings. In this resourceful guide, we dig into a wide variety of duplicate content scenarios commonly found on eCommerce websites.

SEO 136

The Ultimate Guide to Ecommerce SEO: How to Attain Page 1 Ranking + Organic Traffic Domination


This is the most complete guide to ecommerce SEO on the web – period. I created this guide for one reason… Search engine optimization is a low-hanging fruit for ecommerce websites. Instead, we rely on social media or paid ads. Part 4: On-Page SEO.

SEO 343

How To Do SEO For An Ecommerce Store And Rank In Search – The Definitive Guide

My Wife Quit Her Job

Unlike social media and referral traffic, search engine traffic is consistent and predictable. Unfortunately, doing SEO is a long term process and you won’t see results overnight. The Basics Of On Site SEO – How to setup your ecommerce store to make. Establishing Your Website Featured How to Build an Online Store google online store search engines seo yahooThe eventual success of your online store will depend on several factors.

Research: How Much Does It Cost to Hire an eCommerce SEO or SEM Professional?

Inflow Insights

If you want to improve SEO or SEM results for your eCommerce site, should you hire a marketing agency to help you? Or should you add an in-house SEO or SEM employee to your staff? SEO marketers who understand eCommerce SEO are more expensive than an average SEO marketer.

SEO 124

10 Ways To Market Your Ecommerce Site


The same is true in ecommerce marketing. 1) Spread the word on social media. Social media marketing is all about consistency — posting regularly at times that fit with your customers’ schedules allows you to frequently reach and engage buyers.

How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition


Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion.

SEO 343

The Best eCommerce SEO Tools of 2019


That’s why knowing the best tools should be an essential component of your eCommerce SEO Strategy. From legacy eCommerce SEO tools to industry disruptors, we’ve outlined some of our favorites for keyword research, backlink information and more. SEO Site Checkup.

SEO 70

Everything I Taught You About SEO Was Wrong


Before I get into why everything I taught you about SEO was wrong, let me first give you some context on how I (and many marketers) became SEOs. I had no choice but to learn SEO and get good at it if I ever wanted my site to generate traffic and hopefully make money.

SEO 163

The Critical Element Missing from Many eCommerce PPC and SEO Campaigns

Inflow Insights

I was the agency’s first Strategic Marketing Manager, and my job was to reach out to our top clients to sell them on a more complete marketing strategy, as opposed to the individual SEO and paid search programs that they were already paying for.

PPC 83

5 Ways to Drive More Traffic to Your Shopify Store


Shopify is a great platform that can take your ecommerce business to the next level. Blog Ecommerce Tips ecommerce seller tips SEO shopify small business social mediaIncrease Shopify traffic with the following tips and tricks. Read more.

Online Store SEO: How to Rank In Search


As an eCommerce inbound marketing agency, we counsel our clients about the value of P.E.S.O. Organic search and online store SEO fall under the owned portion of this acronym and offer long-term benefits for both new and legacy stores. Online Store SEO Tips.

SEO 83

SEO for Dummies : The Complete Beginner’s Guide to Getting Traffic from Google

VTNS Solutions

SEO can be a beast. Granted you need SEO to drive traffic to your site but keeping up with all the different aspects like Google algorithm changes, building links and measuring your effort can be challenging. That’s is why we have created this SEO for dummies post.

SEO 84

ROI Revolution Summit 2018 Speaker Spotlight: Part 3

ROI Revolution

The ROI Revolution Ecommerce Marketing Summit has put together a stellar lineup this year! She is responsible for each brand’s paid search, display, shopping data feeds, remarketing, SEO efforts, affiliate programs, as well as retail and wholesale marketplace expansion.

How to Optimize Images for the Web (and more sales): A Guide to Image SEO, ROAS & Conversion


On your social accounts. Yes, images are one of if not the most important asset for your ecommerce store. With that in mind, let’s walk through how you can make sure you have professional-quality and optimized photography on your ecommerce store.

SEO 343

Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites


Getting your products into people’s hands and generating new sales is tough as a new ecommerce business. Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise).

The Top 25 Ecommerce Podcasts of 2018


But that doesn’t mean everyone should, especially in the ecommerce world. What makes the best ecommerce podcasts stand out? Take a cue from these 25 ecommerce podcasts, which we’ve selected as our favorites in the genre. eCommerce Master Plan. eCommerce Minute.

The Right SEO Strategy to Boost Your Shopify Sales

VTNS Solutions

Simple answer, search engine optimization, or SEO for short. SEO is a cost-effective marketing strategy designed to help you improve web traffic to your store and build awareness for your business. Not only that, but SEO also helps you boost online presence, visibility and credibility for your e-commerce store. That being said, here’s how the right SEO strategy can boost your Shopify sales. Keywords are an integral part of any SEO strategy. Technical SEO.

SEO 52

10 SEO Tips for Driving More Traffic to Your Ecommerce Website


Three letters are crucial to your site’s success: SEO. Want to learn how you can improve your SEO presence? Here are ten smart ecommerce SEO strategies that you can start implementing today: Tip #1: Use natural, well-written text. Tip #3: Create SEO-friendly internal links. Creating a blog and updating it frequently can have a tremendous impact on your SEO efforts and the organic traffic to your ecommerce site.

SEO 55

ROI Revolution Summit 2018 Speaker Spotlight: Part 1

ROI Revolution

Fueling Ecommerce Growth and Culture with Sylvane Marketing Director, Ryan Dobrin. We recently had the pleasure of sitting down with Ryan to discuss today’s ecommerce landscape and the ways he manages to keep ahead of the curve.

PPC 41

Ecommerce Statistics

Ecommerce Platforms

Looking for some solid data on eCommerce, CRO, social media, and automation? Ecommerce sales account for just 8% of total retail sales in the U.S. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 Total average ecommerce spend per customer over the course of the year is estimated to be $1,800 in the US and 1,600 in the UK. Average ecommerce conversion rates vary from 3% to 4%. Wondering if SEO can still help?

ROI Revolution Summit 2018 Speaker Spotlight: Part 2

ROI Revolution

Our lineup includes a number of savvy industry veterans and their expert insights are sure to provide you with answers to the questions that you — as a retail, brand, or ecommerce executive — likely struggle with on a daily basis.

Best Free Ecommerce Website Builders for 2019

Ecommerce Platforms

So, without further ado, let's find out which of these platforms is the best free ecommerce website builder! All designs are mobile compatible and come with an image editor and allow you to link to your store’s social media accounts. Sophisticated SEO tools.

Are eCommerce companies too reliant on paid marketing? Our take from working with hundreds of companies.

Inflow Insights

Are eCommerce brands too dependent on paid advertising? In particular, we’re seeing a slew of new venture-backed eCommerce startups emerge with a glut of investor cash available to spend aggressively on advertising. Is paid marketing a dubious channel for eCommerce companies?

How the visual discovery engine of Pinterest is revolutionizing ecommerce


Visual search is the latest emerging ecommerce trend with great potential to transform the digital shopping experience. However, we’re merely scratching the surface on its influence on the buyer journey – from social media to SEO there is still a lot of data and machine learning to uncover.

SEO 118

Ecwid Review 2019: Is it the Best Free Ecommerce Solution for Any Website?

Ecommerce Platforms

Ecwid, for starters, is not like most of the other ecommerce platforms we’ve reviewed before. So, what is Ecwid, and what’s the difference between Ecwid and other ecommerce platforms? You might not be able to shift to the new ecommerce platform or even just modify your site at all.

POS 121

The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy


Your unique combination of these aspects is unlike that of any other ecommerce business out there – and is why no FUD headline like “Why Your Business Will Fail” or “8 Innovative Ways to Skyrocket Growth” will ever fully apply to your brand. We’ll cover: What an ecommerce platform is.

Ecommerce Content Marketing: 25 Epic Ways to Boost Sales

Ecommerce Platforms

If you have an ecommerce site, I think you will agree with me when I say: It’s REALLY hard to convert ice-cold traffic into warm leads and sales. It should include content topics, social media updates you’ll post and days for publishing content. Newsjack social trends.

6 Mobile Ecommerce Trends to Drive Sales


The main challenge for any ecommerce business is standing-out and reaching customers, which can be incredibly difficult among the competition. All the more difficult, too, considering all the ways in which the ecommerce customer base is changing. Conscious Ecommerce.

The Ultimate Guide to Ecommerce Replatforming and Data Migration


Here is what I’ll cover: What’s in Our Ecommerce Replatforming Guide. Your 3 options when it comes to ecommerce technology. The 6 steps to an ecommerce re-platforming and migration. I’ll give you an ecommerce replatforming checklist. The Best Ecommerce Platform Options.

15 tools to help ecommerce practitioners scale and grow


of all retail was attributed to ecommerce, this number is expected to increase to 17.5% trillion in sales in 2017, it’s safe to say that ecommerce has a big future. The world of ecommerce is highly competitive, not to mention having to battle the giants like Amazon and eBay.

How to Conduct Online Market Research for Your Ecommerce Business


Conducting market research for your ecommerce business ideas is not only wise, it’s essential. Social media copy. The Long Term Benefits of SEO. Our use of good SEO practices and Google AdWords has been particularly helpful to our growth as a company.

30 Proven Ways To Drive Ecommerce Traffic and Conversions To Your Online Store


How to Drive Ecommerce Traffic and Convert Customers. Gary Vaynerchuk’s “ Jab, Jab, Jab, Right Hook ” method for increase followers and sales through social media. The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! )

Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet


Thinking about launching an ecommerce business, but don’t know where to start? Well, an ecommerce business idea would be helpful. Marketing, social media reviews, customer lifetime loyalty –– all of those are easier when your product speaks for itself.

More Traffic, Less Money: 13 Tactics to Build Inbound Links for Your Online Store


This drives increased SEO through link backs, but also gives you valuable information to share across the web to earn trust with net new customers long before they purchase from you. How to generate inbound links for your ecommerce website.

SEO 411

The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now


Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. What is SEO?

The Ultimate List of Ecommerce Tips


Social Media Marketing Tips. SEO Tips for Ecommerce. Download our free Ecommerce Tips Listing that will show you exactly how to increase your sales. There are so many ecommerce platforms outside. Social Media Marketing Tips.

A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

Cue, ecommerce content marketing strategy. Why Ecommerce Content Marketing? To kickstart your content ecommerce content marketing campaign, there are a few pieces of advice you should note ( if you want to see results). What About SEO? Utilize social media.