Fri.May 24, 2019

Why Sizmek’s Ad Server Shouldn’t End Up With Amazon

Forrester eCommerce

Ad serving… sounds boring right? And on its face, it is. Ad servers are the pipes of digital advertising – they (virtually) move content or ad creatives into empty slots on publisher’s pages, and then keep track of how many times they did it.

Customer Loyalty Blockchain: Ecommerce Shops Take Advantage of Blockchain Rewards Programs


Retailers and ecommerce sellers can’t underestimate the value of a loyal customer. With customer acquisition costs rising and new competitors… Customer Loyalty

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Make addressing emerging market challenges a priority for your tech-driven innovation efforts

Forrester eCommerce

If your firm strives to be Customer Obsessed then a key focus should be on addressing emerging customer needs and challenges. Sadly, where and how they can live is rising fast as a global concern.

Three Red Flags That Your App Is Failing You

Retail TouchPoints

By Antony Edwards, Eggplant Every day seems to bring another headline about a web site being down or an app being unavailable — from Instagram to J.Crew to Walmart, it’s clear brands are failing their customers.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Digital Acceleration Is At Cross Roads – Modernize Everything Or Die

Forrester eCommerce

Have you experienced or heard of anything similar to these anecdotes? Tesla can’t figure out how to manage its glass inventory and replacements” or “I was abroad and had to give Uber my credit card number again!” or “My banking mobile app is not approving my online train ticket that was purchased on the web […].

More Trending

9 Ideas for How to Upsell Your Customers and Increase Sales


As an e-commerce seller, you’re in business to grow your customer base and increase sales. To do this, you have to reach as many people as possible by way of advertising, promotions, and offers.

Katana Software Review: The Ultimate Guide

Ecommerce Platforms

Do you ever struggle with order fulfillment ? Maybe, you experience some mishaps while trying to reach your business goals. The Katana software promises to make it right by use of its crafty dashboard.

How to Balance Personal Customer Service and Automation for Maximum Impact


Personal customer service is a crucial brand differentiator, but the growing use of […]. The post How to Balance Personal Customer Service and Automation for Maximum Impact appeared first on The Omni Channel.

The Best Time to Send Emails (Omnisend Research 2019)


This topic is NOT about the best time to send emails in general. It’s about the best time to send newsletter campaigns. The ones that retailers send to their customers promoting their apparel, books, small electronic devices, etc.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Talking WordPress, WooCommerce & Events with Chris Lema


Today Chris Lema, vice president of LiquidWeb , joins the show to discuss all things WordPress and WooCommerce. With 20 years of consistent success, Chris has a lot of information to share with us about how to successfully set up an event.

SEO recommendations [infographic]


Optimizing your website for search engine while ensuring it is convenient for users is the key to a successful SEO strategy. Easier said than done, right?