Thu.Nov 07, 2019

Countdown to Cyber Five, Part 2: Which retailers will ‘sleigh’ this holiday season?


With November upon us, holiday shopping will soon be kicking into high gear. In our previous edition of Countdown to Cyber Five , we shared that almost half (45%) of U.S. shoppers had already started their holiday shopping by October, with another 27% set to start in November.

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Marketing to Gen Z: Your Guide To Converting The Most Politically Active, Environmentally Conscious and Influencer-Driven Generation Yet


As a younger Millennial, I’ll be honest — I thought I knew everything there was to know about Gen Z.… … Ecommerce Marketing

The Do's and Don'ts of Emotional Marketing

Emotional marketing is all the rage right now in the world of content marketing. But what exactly is it? Does posting a cute picture of a baby or puppy on your social media count? Or do you need an extensive omnichannel marketing strategy?

Forrester Publishes NPS Benchmarks For 260 Brands In 16 Industries

Forrester eCommerce

Forrester has been measuring Net Promoter Score (NPS)* for four years as a part of our annual CX Index survey. Because customer experience (CX) pros have been asking how their firm’s NPS compares to other firms’ scores and what “good” is, we decided to publish our NPS data for the first time.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

8 ways to digitally enable sales reps through B2B ecommerce [+ Infographic]


While many B2B sellers have embraced digital technology to serve customers better, most companies still drag their feet when it comes to digitally enabling field sales according to a recent study.

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More Trending

SheerID Recognized as One of North America’s Fastest-Growing Companies in Deloitte’s 2019 Technology Fast 500™


The post SheerID Recognized as One of North America’s Fastest-Growing Companies in Deloitte’s 2019 Technology Fast 500™ appeared first on SheerID. Press Releases Deloitte and Touche Deloitte and Touche Fast 500 Fast 500 Identity Marketing Platform Technology award

Win Buy Box, Maximize Profits with ChannelAdvisor Elevate for Amazon


ChannelAdvisor is excited to announce a new, standalone repricing and analytics solution designed to help elevate your Amazon business. ChannelAdvisor Elevate for Amazon harnesses the power of ChannelAdvisor’s repricing technology into an easy-to-use, standalone interface. . The new solution has been designed to help Amazon US sellers of all sizes and categories increase Buy Box attainment, maximize profits and keep ahead of the competition on Amazon.

How to Keep Generation Z Renters Engaged with Your Multifamily Property – The Bridge Podcast


Want to better understand your Generation Z renters? This one’s for you. In episode 6, Andy and Fabian discuss up-and-coming industry trends with Paul Bergeron, Editor-in-Chief at UNITS Magazine. The increased availability of smartphones and social media has prompted gamification and content-based interactions to reign. The post How to Keep Generation Z Renters Engaged with Your Multifamily Property – The Bridge Podcast appeared first on PERQ.

The Ones & Zeros of E-Commerce, Part II: The Importance of Data Quality


Data is a foundational concept in commerce. It is arguably the most critical topic related to success. This blog series covers the different types of data that exist, the importance of data quality and ways data is prepared and transferred in e-commerce today — so you can make appropriate plans or changes to your relationship with data to build a greater chance of success. Read Part I. ).

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Using Lifecycle Personalization to Improve Lifetime Value and Cost of Acquisition


As a marketer, you directly influence two major measures of your brand’s success—LTV and CAC. You might even have the words customer acquisition costs and lifetime value ringing in your ears daily as you search for more efficient ways to convert customers and drive repeat purchasing.

Gift Cards: The Perfect Corporate Gifting


It’s so tempting to receive a little gift when you’re expecting the otherwise. ? Toba Beta Everyone loves to feel the joy of receiving gifts. Exchanging gifts is not just a mere ritual followed at workplaces. Rather, it is a small gesture shown by business owners towards their employees.

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Dynamic Yield Introduces Industry’s First-Ever Personalization Inspiration Library

Dynamic Yield

Introducing a robust collection of over 80 inspiring examples of how leading brands in various industries have delivered high-yielding results across channels. The post Dynamic Yield Introduces Industry’s First-Ever Personalization Inspiration Library appeared first on Dynamic Yield. Press

Holiday Sales Are Here — Are You Prepared for Them?


We’d say the holidays are right around the corner… but you know better. According to RetailMeNot, 70% of Prime Day shoppers were already buying gifts in July! While the holiday sales are already here, kicking off a busy season for marketers, Sailthru is here to help.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Inspiration Library – A searchable database of personalization examples

Dynamic Yield

Providing marketing inspiration through a comprehensive collection of personalization use cases deployed by real brands across the Dynamic Yield customer-base. The post Inspiration Library – A searchable database of personalization examples appeared first on Dynamic Yield.