Thu.Jun 27, 2019

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Recruiting Market Update: Top 3 Things to Know About iCIMS Acquisition of Jibe

Forrester eCommerce

In case you’ve been keeping score, you know the Recruiting market has been evolving rapidly. A slew of new marketing oriented, AI-fueled innovations to improve candidate experiences, boost the quality of talent acquired, and reduce overall recruiting costs has blossomed. And while this has been happening, the overall HCM market, including Recruiting solution vendors has […].

Marketing 389
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Your Guide To Ecommerce Themes: How To Choose The Right Design For Your Online Store

BigCommerce

In today’s digital world, consumers are more distracted than ever.

eCommerce 362
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New Research: What Blockchain Means For Advertisers

Forrester eCommerce

Today’s big brands have come to grips with a new advertising reality: Finding and successfully engaging with their best prospects and customers is more complicated than ever. But it’s not just rapidly changing consumer behavior that’s to blame. Marketers’ advertising supply chains have also gotten unmanageably complex, with lack of clarity as to who’s participating […].

Supplies 381
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Zaius How-To: Uncovering Product Opportunities

Optimizely

In this detailed Zaius How-To, we examine the Product Opportunities Report to show how you can identify your highest and lowest performing products, along with how often you’re promoting each. The post Zaius How-To: Uncovering Product Opportunities appeared first on Zaius.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Can You Prove The Business Impact Of Better Design?

Forrester eCommerce

Design leaders often ask me: “How do I make the case to grow my team?” “How do I prove the impact better design has on my organization?” “How do I elevate the impact of design?” The answers to all three questions come down to having a repeatable process in place for linking design investments (past […].

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IRCE 2019 Day 2 Recap

ROI Revolution

Our team has had an awesome week at IRCE. We’ve had a great time meeting with current clients and partners, as well as forging new relationships with retailers and vendors. IRCE 2019 Day 2 had a lot of great content on AI, personalization, and improving customer experiences. Here’s a recap of all the great sessions we attended. Did you miss our day 1 recap?

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10 fashion brands & UX tips you can learn from them

TradeGecko

eCommerce companies and direct-to-consumer (DTC) brands have made waves across the retail industry. Some attribute their successes to niche offerings and quirky branding. We should also credit them for developing delightful user experiences (UX). Improving the user experience on their eCommerce website is a key priority for small fashion business owners.

Fashion 75
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How to Build a Customer-Centric Culture

FastSpring

A customer-centric approach is necessary for any thriving business. Not only does it support revenue goals, but it also influences employee satisfaction which can have an impact on overall company performance. In fact, 73% of employees report their job is more meaningful at companies where customer satisfaction is a key priority. The success of our customers is central to our culture at FastSpring.

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How to Sell on Walmart

ecomdash

With an annual revenue of $514.4 billion , Walmart is the largest retailer in the world. For ecommerce sellers, if you can land on a spot in the Walmart Marketplace, that’s automatic visibility from millions of customers. That kind of exposure doesn’t come without a cost, though, and meeting the standards of getting approved can be tough. Your sales history and the quality of your reviews are two of the main things that Walmart looks at closely.

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7 Predictions for Prime Day 2019

Profitero

Now in its 5th year, Prime Day is one of the most successful “manufactured” shopping holidays in history, perfectly situated in the halfway spot of the year ahead of Black Friday. This week, Amazon announced that Prime Day 2019 will be “a two-day parade of non-stop deals,” starting Monday July 15th. To get a read on this year’s event, Profitero surveyed 1,000 Prime members each in the U.S. and U.K. in May 2019.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Navigating the Wild West of Influencer Marketing

Bronto

? Social media influencer marketing — most marketers have a vague understanding of what is, but not how it works. It’s still in the early stages, and the many unknowns. The post Navigating the Wild West of Influencer Marketing appeared first on Bronto Blog.

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Introducing: Reward Expiry

Smile.io

Have you ever gone through your closet and found something you haven’t worn in a while but can’t bring yourself to get rid of? Even though you’ll probably never wear it again, it’s something you don’t want to lose.

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How to Create an Influencer Marketing Campaign in Magento

Onilab User Guides

Social proof is real. Customers tend to buy products recommended by other people. It is not enough that a product has tons of testimonials. More than the quantity, it is the quality of recommendations that matter. This is the reason why influencer marketing is extremely effective. It is because a product is being recommended by an ‘influencer’ which is a person that has tons of followers.

Magento 40
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Top 5 ‘objections’ to mobile device management (MDM)

Jamf on Retail

Jamf lays to rest a few worries that end users and IT pros have about mobile device management.

Mobile 53
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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The state of digital payments in B2B ecommerce

GetElastic

It’s long been said today’s B2B buyers want and expect a B2C experience from manufacturers and wholesalers. Though B2B suppliers are increasingly embracing digital — from ecatalogs to configure price quote (CPQ) and online checkout, supporting the diversity and complexity of B2B payments remains a challenge. Unlike B2C, where streamlined checkouts accept instant payment from credit cards, PayPal and the like, paper checks and manual processes still drive the bulk of B2B payments.

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Top 5 ‘objections’ to mobile device management (MDM)

Jamf on Retail

Jamf lays to rest a few worries that end users and IT pros have about mobile device management.

Mobile 53
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IRCE 2019 Day 1 Recap

ROI Revolution

IRCE 2019 Day 1 was full of great speakers, presentations, and conversations. We sat down and compiled the highlights of the day for you! Hitching a Rocket to an Engine, Bonobos and Walmart Take Off. IRCE 2019 Day 1 kicked off with a strong keynote from Andy Dunn, current SVP of Walmart and former CEO of Bonobos. . Interwoven with personal stories, Andy presented the power of paying attention.

SEO 84
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Strikingly Review: Simple Website Builder (June 2019)

Ecommerce Platforms

These days, if you want your business to be successful, you need to be active online. Unfortunately, building a website can be a complicated and expensive experience. What if you don't have the technical prowess and coding know-how to create an incredible site? The most common alternative is to turn to a costly graphic designer and web-building team.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Scaling Up Your Print-On-Demand (POD) Dropshipping Business

Payoneer

Amid the spike in popularity of print-on-demand (POD) dropshipping in recent years, differentiating your business and carving out your own niche has never been more important. The global web-to-print (W2P) market is forecasted to grow by 8% between 2019-2023 and POD t-shirt sales are expected to reach $10 billion by 2025 , meaning you need to stay up to date with the latest market trends if you want to scale up your business and stay ahead of the competition.

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Instagram Ads Prove Third-Party Data is Only Occasionally Accurate

Optimizely

A few weeks ago, a journalist named Eric Ginsburg took to Twitter to reveal which keywords Instagram uses to targets you in their advertising. He showed exactly how to get to this specific page in Instagram’s settings, and asked his followers to post some of their most ridiculous results. NEW GAME! 1. On your @instagram , click Settings > Security > Access Data > Ads. 2.