FastSpring
APRIL 9, 2019
Thinking of running a holiday sale? From the December gift-giving holidays to President’s Day, some of the most successful marketing campaigns are tied to holidays. Increasingly, this means non-traditional holidays as well. Ecommerce businesses can drive significant sales with promotions for any and all holidays, from Singles Day to Pi Day. It seems like there are more and more “Days” popping up every year.
Groove
APRIL 9, 2019
As an eCommerce inbound marketing agency, we counsel our clients about the value of P.E.S.O. (paid, earned, shared and owned) strategies. Organic search and online store SEO fall under the owned portion of this acronym and offer long-term benefits for both new and legacy stores. Unlike paid marketing approaches, organic search benefits do not require an advertising budget.
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Kissmetrics
APRIL 9, 2019
Do you know what the number one email request I get is? Come on, take a guess. What do you think it is? Ok, its people asking me for money. But, do you know what the second most common email request I get is? Companies asking me to rank them number 1 on Google for a specific term. And I have to say, it’s a big waste of time for you to focus all of your energy on ranking number 1 on Google for a specific term or even a handful of terms.
Forrester eCommerce
APRIL 9, 2019
I’m excited to share that our evaluation of loyalty technology providers — The Forrester Wave™: Loyalty Technology Platforms, Q2 2019 — is now live. In our 28-criterion evaluation, we identified the top 13 loyalty technology vendors – Aimia, Annex Cloud, Brierley+Partners, Cheetah Digital, Clutch, Collinson, Comarch, CrowdTwist, Epsilon, ICF Next, Kobie, Merkle/HelloWorld, and SessionM – […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
BigCommerce
APRIL 9, 2019
Easter falls a bit later this year — on April 21st — which means you have extra time to pull…
GetElastic
APRIL 9, 2019
Voice recognition devices are a growing trend among consumers. In 2018 alone, Amazon sold tens of millions of their Echo devices, making them one of the biggest selling voice devices to date. It makes sense that the likes of Amazon, Google and Apple would stay ahead of the curve with voice-enabled devices as the public moves more towards voice search on the internet.
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Webbula
APRIL 9, 2019
An email marketer spends countless hours perfecting their email messaging, visuals and subject lines and the last thing you expect after hitting send is a low open rate. An email. The post 3 Ways to Improve Your Email Open Rate appeared first on Webbula.
TradeGecko
APRIL 9, 2019
Whether you’re a traditional retailer or an eCommerce company, small business tax preparation can be time-consuming and overwhelming with a never-ending list of things to do to get your finances in order. Planning ahead is key to make tax time as simple and seamless as possible. Waiting to the last minute can cost your business precious time and money, particularly in penalties, and cause headaches and, without the luxury of having big financial and accounting firms to do the leg work, SMBs shou
Retail Technology Review
APRIL 9, 2019
A new tie-up between digital design agency, Sigma, and two leading eCommerce companies – Storm and InRiver – is aiming to deliver best-in-class eCommerce capability, while fostering a greater degree of responsibility, transparency and inclusivity in online customer experience.
Wiser
APRIL 9, 2019
Control is incredibly important for retail brands. You need to control your brand image, your products, your resale channels, and much more. Loss of control at any point along the path from product inception to the customers’ hands can hurt your brand’s reputation, your sales, and your profits. . That’s why unauthorized sellers are a problem for online brands.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail Technology Review
APRIL 9, 2019
High street retailers must be savvy with omnichannel technological integration in order to survive in the digital age, new research has warned. A survey of 1,056 UK adults carried out by digital marketing agency, Marketingsignals.com, revealed that 85% of people still prefer to physically purchase products in store, despite the convenience offered by online shopping.
ROI Revolution
APRIL 9, 2019
There are more than two million sellers and over 400 million products on the Amazon marketplace. How do you get your products to stand out among aggressive competition? One key strategy that can help you optimize your Amazon customer experience is the inclusion of video content on your Product Detail pages, your Amazon Store pages, and Customer Reviews.
Retail Technology Review
APRIL 9, 2019
Tigers has opened a new facility in Thurrock, near London Gateway, to continue with long-term UK investment plans and to meet growing e-commerce demand, despite ongoing uncertainty surrounding Brexit.
Liveintent
APRIL 9, 2019
We have an extra excuse to celebrate this month (as if we needed one). We’re turning 10! LiveIntent launched in 2009 with a simple idea: Let brands and publishers be present where their customers are paying attention by leveraging the power of the email address. We saw an opportunity to transform email from an under-utilized, under-monetized channel into an unstoppable revenue stream and engagement channel for publishers.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
ecomdash
APRIL 9, 2019
It isn’t easy to find the products you want to sell at prices that allow you to make a profit. Researching, finding the right suppliers, and maintaining a high level of product quality can prove to be challenging. To be successful, you need a good strategy for product sourcing. What Exactly is Product Sourcing? To put it simply, product sourcing is the process of finding products to sell.
Frooition
APRIL 9, 2019
eBay has over 168 million active buyers and it’s growing daily. So how do you make your listings stand out from the crowd and convert to sales? Let’s run through the six key features every eBay listing needs to entice customers and convince them to buy. 1. Quality Images. An image speaks a thousand words – it may sound cliché, but its true.
Retail Technology Review
APRIL 9, 2019
New legislation protecting minorities could stop the spread of cashierless stores in the UK before they have been fully launched.
TradeGecko
APRIL 9, 2019
Over the past decade, the rise in eCommerce has transformed the retail experience - and this trend only continues to grow. In recent years, online retail sales reached an incredible $2.3 trillion worldwide , and eCommerce sales accounted for more than 10% of all retail sales globally. However, let’s be honest: most SMBs have a love-hate relationship with eCommerce technology.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
CPC Strategy
APRIL 9, 2019
Understanding what terms customers are using in their search to find your products is critical for informing your targeting and content strategy on. > Read More. The post How to Download the Amazon Search Term Report appeared first on Retail Performance Marketing Blog - CPC Strategy.
Onilab User Guides
APRIL 9, 2019
In April 2019, PayPal Payflow Pro is suddenly under a massive attack from scammers. The bad news is that Magento 2 stores are one of their main targets. Both PayPal and Magento have released urgent security updates on how to deal with this situation. We decided it’s a good idea to spread the word as far as possible and alert Magento store owners who might be affected by the attack.
iQmetrix
APRIL 9, 2019
LTE has considerably expanded the market and digital opportunities for both businesses and customers; disruptive companies, such as Uber, couldn’t have existed without it. It’s now clear 5G will have an even greater impact than its predecessors. Whether you’re a social media influencer, gamer, carrier, or retailer, 5G will increase efficiency for you in a variety of ways.
Ecommerce Platforms
APRIL 9, 2019
If you've used Weebly in the past, you know that it's a simple website builder, initially created so that anyone could make a website from scratch. The same can pretty much be said for Weebly today, except the company has added many interesting features, especially in the ecommerce area. But a big question for most people looking for an ecommerce platform is how much they are going to spend.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Optimizely
APRIL 9, 2019
If you’ve traveled at all recently, you’ve probably noticed the most stylish passenger on your plane with a sleek Away suitcase. This ecommerce luggage company is everywhere you go online today, with a bold brand that promises thoughtful standards for modern travel. But is their marketing as sleek as their product? We’re on a budget, so we ordered their smallest product — a Dopp Kit — to find out.
Forrester eCommerce
APRIL 9, 2019
In my tech market forecasts, I am starting to see the intersection of two worrisome trends: software subscription fees for multi-tenant SaaS or for single-instance hosted software are rising rapidly, with a growing percentage related to existing software as opposed to new, and with a high percentage having fixed annual fees or fees tied to metrics […].
OrderDynamics
APRIL 9, 2019
Top 5 Reasons to Choose OrderDynamics’ Order Management System. First of all, an order management system is key to omnichannel retail. It is the core system that: Accepts orders regardless of source (order processing). Orchestrates the order for fulfillment. Routes products from the best inventory location. Provides real-time inventory visibility (for employees and customers).
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