Mon.May 18, 2020

Data, Analytics And Insights Investments Produce Tangible Benefits. Yes, They Do.

Forrester eCommerce

If you set out to build a boil-the-ocean business case for why to invest in data, analytics and insights initiatives – stop. Use your precious time to instead focus on prioritizing the investment categories across where you are in your business insights maturity.

Learning From COVID-19 to Look Ahead: How to Give Your Shoppers a Compelling Digital Experience


In times of crisis — be it small or large — leaders have two responsibilities: to lead through it and to lead… Ecommerce Marketing digital marketing ecommerce marketing

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How To Successfully Add RPA To Customer Service Operations

Forrester eCommerce

More and more customer service organizations turn to robotic process automation (RPA) to make agents more effective. The technology offloads repeatable tasks from agents, enforces compliance to process and policy, and allows agents to focus on work that matters.

The Secret to Mastering Your Omnichannel Strategy: Inventory Management


As consumer behaviors change, so must retailers. But, one thing remains the same throughout time: inventory is at the center… Omnichannel Strategies

3 Signs You Need A Self-Service Consumer Insights Solution

Understanding consumers can be a complex task. Consumer research can be a lengthy process–whether it’s manual research or configuring and training first generation AI machines on what to look for in consumer feedback.

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Firms Poised To Survive The Pandemic Aren’t Laying Off CX Pros, They’re Doubling Down To cut costs, companies are laying off employees in customer experience, customer success, and customer support. That’s a big mistake for three reasons.

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The Effect Of COVID-19 On Canadians’ Financial Well-Being

Forrester eCommerce

Even before the COVID-19 outbreak, our research showed that Canadian consumers were facing multiple financial challenges and were worried about their financial situation.

Should I start my wholesale business on WooCommerce?


If you are looking for a quick and cost effective way to launch a wholesale store online, WooCommerce is a great option for you firstly because it's FREE. online wholesale suppliers

The Effect Of COVID-19 On US Consumers’ Financial Well-Being

Forrester eCommerce

Even before the COVID-19 outbreak, our research showed that US consumers were facing multiple financial challenges and were worried about their financial situation. To see how the pandemic was impacting consumer finances and behaviors, we surveyed 1,122 US online adults in April 10–15, 2020 and found that US consumers: Are already feeling the impact of […].

5 Essential Features Brands Should Expect From eCommerce Partners


Very few eCommerce stores — if any — go it alone. A network of partners offering business-as-service solutions is essential to the running of even the biggest retailers.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Bailing Doesn’t Fix The Hole

Steve Dennis

The parade of bankruptcies that is being unleashed–or more accurately, accelerated –by the COVID-19 pandemic will result in vast numbers of store closings, layoffs and other major expense reductions as long-struggling retailers attempt to stave off liquidation.

How to Boost Sales by Personalizing Customer Experience


Without a doubt, digitalisation is an integral part of the modern world. Everything got easier with it: flight bookings, planning. The post How to Boost Sales by Personalizing Customer Experience appeared first on ECOMMERCE GROWTH Blog.

Brands Extend Support of Health Workers After Record Number Receive Benefits in April


15 Leading brands in numerous industries provide special offers to health workers with SheerID Identity Marketing Platform. Press Releases Consumer Tribes exclusive offers health workers Identity Marketing Personalized Marketing special offers

Why are Mobile-Responsive Emails More Important than Ever


It comes as no surprise by now that if you’re not utilizing emails with a mobile-first aesthetic and ethos, then. The post Why are Mobile-Responsive Emails More Important than Ever appeared first on ECOMMERCE GROWTH Blog. Guest Posts digital marketing strategy email marketing mobile responsiv

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Unleash More Engagement with Two-Way SMS Messaging


Reading Time: 5 minutes. Seeing increasingly more marketers adopt SMS as one of their primary channels , we’ve been putting quite some focus on improving Omnisend’s SMS marketing features lately.

Connecting the supply chain blocks with WMS

Retail Technology Review

What has struck me most about COVID-19 so far is the rapid business response to the crisis. Brands are switching up their game plan and capitalising on the e-commerce surge by going direct to consumer. Retail Supply Chain Internet Retailing Critical Issues

The Impact of COVID-19 on E-Commerce GMV, Part 7


This is part seven in an ongoing series. Prior posts are available here. In the last post , we noted that year-over-year growth rates had declined from the stimulus-bump highs but remained above growth from earlier in 2020.

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We are stronger when we work together: eCommerce platform Kooomo sits down for Q&A with fashion brand Blauer USA

Retail Technology Review

The ongoing COVID-19 pandemic has brought about extreme, uncontrollable changes to our world. Stores are closed, many remain at home and strict social distancing measures are here for the long haul. Unsurprisingly, organisations across all sectors have taken a significant hit and the retail industry is no exception. Retailers must therefore adapt in order to survive, while taking extra precautions to keep their employees safe. Internet Retailing Critical Issues Loading

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

How to Use Automation and Smart Bidding for Google Success


If there’s one challenge every brand and retailer faces on Google, it’s the complexities of bidding. . Your ability to master keyword bids has a huge influence on not only how visible your ads are, but also the level of interaction you get for each query.

How to create an Email Master Template step-by-step

Email Audience

You might be looking to make a Email Market Template for your email marketing. In this post I’ll show you the approach reviewing and re-creating a specific master template.

Power Pro Announces Partnership with PERQ


Power Pro Leasing (Power Pro), the best-in-class mobile leasing app for apartment operators, today announced a partnership and integration with PERQ, the maker of an artificial intelligence-driven digital marketing platform that engages and captures critical prospect data through a community website.

Software Implementation: How Wireless Retailers Can Better Serve Business Needs


Supporting the bandwidth of the future, and remaining relevant in a sea of competition can be overwhelming. With the number of connected devices expected to increase from 700 million to 3.2