Wed.Nov 27, 2019

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Last-Minute To-Dos For A Positive Customer Experience This Holiday Season

Forrester eCommerce

This blog post is part of Forrester’s Holiday 2019 retail series. The season of sales is here, and retailers are preparing for an influx of site traffic, store visitors, and (hopefully) purchases. But as inboxes flood with pre-Thanksgiving, Black Friday, Cyber Monday, and more offers – retailers must ask themselves: Are we ready? As retailers, your […].

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A slightly better version of mediocre is not Macy’s salvation

Steve Dennis

On one level, I get the attention paid to retailers’ quarterly reports. So when Macy’s missed on sales expectations and cut its full-year profit outlook recently, it wasn’t surprising that many analysts glommed on to how it was the iconic retailer’s first same-store sales decline in seven quarters, or to CEO Jeff Gennette’s lame weather-related excuses.

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6 Magento Alternatives That May Be a Better Fit for Your Business (and Cost Less)

BigCommerce

Magento, an open-source platform, is a longstanding giant in the ecommerce space.

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Define New Relationships With CX Champions Programs

Forrester eCommerce

Every few years, we round up examples of customer experience (CX) champions (or “ambassadors”) programs: programs that enable CX teams to broaden their reach by training employees or leaders in CX best practices and/or formalizing their roles in CX project implementation. This year, we cast a wide net to capture programs that placed differing focus […].

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Stripe vs Square: Summarizing Your Options for 2020

Ecommerce Platforms

Not sure how to choose between Stripe vs Square? You're not alone. At first glance, both Stripe and Square seem pretty similar. Both of these tools are market leaders in the payment industry, with features that have transformed the way that we pay for the things that we need. What's more, both Stripe and Square are on the cutting edge of payment technology, giving businesses access to more efficient and reliable ways of accepting and managing their transactions.

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LVMH Acquires Tiffany & Co.: Why It’s A Prudent Match

Forrester eCommerce

LVMH (Moët Hennessy – Louis Vuitton SE) is acquiring Tiffany & Co. for approximately €14.7 billion (or $16.2 billion). For LVMH, this will strengthen its presence in the US market and position in the jewelry category (alongside Bulgari), making it more competitive with the likes of Richemont (which counts Cartier among its brand houses or […].

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Why Brands must Monitor their Online Presence

Algopix

The internet can essentially make or break your business. Getting the proper internet attention from the right sources at the correct time is crucial to brand success. On the other hand, negative publicity can take a long time to recover from. Exhaustive brand monitoring is not easy work, it entails tracking, social listening, and a lot of data. When monitoring your online presence you need to be proactive, thorough, and inclusive.

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5 Principles for Omni-Channel Jewelry Retail

RETAIL MANAGEMENT SOFTWARE

In 2019, even jewelry retailing has been touched by omni-channel retailing. What that means is, as a jeweler, you can’t rest on your brick-and-mortar laurels. You’ve got to appeal to your customer through multiple sales channels, but to do that effectively, you need to understand your customers. For that reason, ChainDrive recommends these five omni-channel best practices for jewelry retailers.

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5 Holiday Merchandising Tips for Effective Seasonal Displays

retailnext

The holiday season always brings out the best in retailers and merchandisers alike. It’s a magical time of year when window displays shine bright like diamonds and entire stores transform into winter wonderlands. However, these good looks don’t just appear; they take a good amount of time and effort from retailers. To help you get started with your end-of-year merchandising, I’ve gathered five of my most favorite tips to make sure your holiday displays get off to the right start. 1 –

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5 Principles for Omni-Channel Jewelry Retail

RETAIL MANAGEMENT SOFTWARE

In 2019, even jewelry retailing has been touched by omni-channel retailing. What that means is, as a jeweler, you can’t rest on your brick-and-mortar laurels. You’ve got to appeal to your customer through multiple sales channels, but to do that effectively, you need to understand your customers. For that reason, ChainDrive recommends these five omni-channel best practices for jewelry retailers.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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An Overview of Dynamic Yield’s Inspiration Library

Dynamic Yield

A comprehensive library of high-impact personalization use cases, deployed by real brands across the Dynamic Yield customer-base. The post An Overview of Dynamic Yield’s Inspiration Library appeared first on Dynamic Yield.

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Unified Commerce Starts with Multichannel Retailing

Heartland

If you've been in sales for any length of time, you probably remember the way things used to be: you would contact people in person or even over the phone, or if in retail, they visited your physical location. Maybe you did a couple of mailers. But that was about it, and it was the only thing customers expected, because that was all that was available to them!

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An Overview of Dynamic Yield’s Inspiration Library

Dynamic Yield

A comprehensive library of high-impact personalization use cases, deployed by real brands across the Dynamic Yield customer-base. The post An Overview of Dynamic Yield’s Inspiration Library appeared first on Dynamic Yield.

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November 2019 Monthly Marketing News Recap

ROI Revolution

Published November 27, 2019. Welcome to November 2019’s marketing news recap! Last time , we covered the retail-pocalypse, advertising on TikTok, insights on audio for brands, and more. This month has given us a lot to be thankful for in the marketing news world. We’ll talk about drone delivery, what to expect for the holiday season, social media advertising, and oh so much more.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Understand Connected Shoppers In Southeast Asia

Forrester eCommerce

Forrester forecasts that more than 294 million adults in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam are online in 2019 and that 56% of them, 164 million, shop online. In the recently published Forrester Infographic: Connected Shoppers In Southeast Asia, we share several insights: Shoppers in Southeast Asia are connected and channel-agnostic.

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Episode 98 – Getting to 8 Figures with Charles Livingston of Lifeboost Coffee

eCommerce Evolution

Charles Livingston knows a thing or two about rapid growth. He turned a supplement offer into a 12 million per year business. And now his Coffee Company – Life Boost Coffee has grown 1,000% in less than 1 year. What’s the secret to this kind of growth? Good Marketing and becoming a “yes” company. Charles is also known for having his picture displayed in every single Ezra Firestone presentation.

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The 11 Vision-ary Computer Vision Platforms That Democratize Developing And Deploying AI Solutions

Forrester eCommerce

Looking to extract a wide range of insights from images and video? Or develop new AI applications with vision capabilities? Or create vision-based solutions to drive operational efficiency, customer insight, customer engagement, or safety? You need a computer vision (CV) platform. These offerings help you create the training data, as well as develop and […].