Sun.Aug 05, 2018

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JC Penney goes back to the future, but it’s likely too little, too late

Steve Dennis

At one level, the announcemen t that JC Penney was going to stop wooing younger customers in favor of focusing on baby boomer moms seems to make a lot of sense. During the devastating Ron Johnson era, Penney’s was practically driven out of business by trying to execute what I call the customer trapeze way too quickly while simultaneously doing a number of other bone-headed things.

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How Minimum Order Quantity terms can earn you big bucks

TradeGecko

Are you considering going wholesale with your eCommerce business? You’re probably feeling daunted by the conflicting advice everywhere when it comes to deciding on your Minimum Order Quantity (MOQ). Today, we’re going to talk about how to set Minimum Order Quantity terms that serve you – without making your clients run for the hills.

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[6] Shopify Social Proof Apps that Increase Conversions

AcquireConvert

Get 25% off Shopify app -> Fera -> to boost your ecommerce sales with urgency & social proof [Offer ends August 21st] Importance of A/B Testing What is A/B testing? A/B Testing is method comparing two versions of a store. Merchants are able to see exactly what is engaging their customers and what isn’t. The […]. The post [6] Shopify Social Proof Apps that Increase Conversions appeared first on AcquireConvert.

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How Minimum Order Quantity terms can earn you big bucks

TradeGecko

Are you considering going wholesale with your eCommerce business? You’re probably feeling daunted by the conflicting advice everywhere when it comes to deciding on your Minimum Order Quantity (MOQ). Today, we’re going to talk about how to set Minimum Order Quantity terms that serve you – without making your clients run for the hills.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.