Forrester eCommerce
AUGUST 14, 2018
Journey mapping can be an energizing and eye-opening exercise in customer empathy. As advisors to B2B CX and Marketing Leaders in the Forrester Leadership Boards (FLB), we come along on many journey mapping “journeys”. The most common question we receive from executives is, “How do I ensure the journey mapping process is actionable and aligned […].
Optimizely
AUGUST 14, 2018
Passionate fan bases are common among sports teams, rock bands, even baby hippos. But it’s less common to come across enthusiastic fans of ecommerce brands—fans who would blindly follow certain companies and their products anywhere. . Yes, there are the Target aficionados, REI groupies, and Apple diehards that buck the trend. But few brands are lucky to attain the ranks of true customer loyalty.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Kissmetrics
AUGUST 14, 2018
Some of you who are reading this know who I am. And many of you don’t. So, for those of you who don’t… My name is Neil Patel, and I am the co-founder of an ad agency called Neil Patel Digital. I’ve also co-founded a few marketing technology companies. I blog about marketing at NeilPatel.com, and in the last 31 days, I was able to reach 1,701,486 people through my blog.
Forrester eCommerce
AUGUST 14, 2018
Augmented reality (AR) and virtual reality (VR) have become the cool must-haves for industrial technology vendor keynotes. I have lost count of the times we’ve watched someone on stage as they swoosh and swoop through jet engines, nuclear reactors, sunken wrecks, and the like. We ooh and we ah, and then we wonder if these […].
Advertisement
Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
My Wife Quit Her Job
AUGUST 14, 2018
I’ve been running profitable Google Shopping ads for almost 10 years now. In fact, I got started with Shopping even before Google started charging for the service. And you know what? Google Shopping ads have consistently outperformed all other advertising mediums that I’ve ever used for my online store. As of right now, I’m getting a 6-7X return on ad spend on my top Google Shopping campaigns.
Bootstrapping Ecommerce
AUGUST 14, 2018
Every veteran high-risk business operating online shares three fundamentals in common that have helped pave their road to success. The post 3 Fundamentals for Thriving Online as a High-Risk Business appeared first on Bootstrapping Ecommerce.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Retail Technology Review
AUGUST 14, 2018
B2B Online, Europe's only conference for leaders in eCommerce, digital and marketing from prominent manufacturers and distributors, is coming back to Amsterdam this November.
Webbula
AUGUST 14, 2018
Inbox Pros and Webbula have teamed up to create a white paper, “Increased Deliverability Starts With Good Email Hygiene” to give email marketers tips for best email practices. Marketers. The post Inbox Pros & Webbula Report “Email Deliverability” appeared first on Webbula.
ecomdash
AUGUST 14, 2018
How does a new ecommerce business compete against Amazon? Amazon overshadows the ecommerce space, has a world-wide fulfillment system, and is ruthless when it comes to squeezing out the competition in markets it decides to dominate. Amazon is the paradigmatic horizontal ecommerce retailer, selling just about everything that can be sold to consumers.
CPC Strategy
AUGUST 14, 2018
Amazon generates over $150 billion in sales every year. Of those conversions, over 90% occur using Amazon’s buy box. If you sell. > Read More. The post How to Win the Amazon Buy Box in 2018 appeared first on Retail Performance Marketing Blog - CPC Strategy.
Advertisement
In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
FastSpring
AUGUST 14, 2018
Since their start in 2003, WordPress has become the leading content management system for individuals and businesses alike. In fact, WordPress currently runs 31% of all websites around the world. Odds are some of your favorite sites on the internet are powered by WordPress.
Salsify
AUGUST 14, 2018
Historically, brands that dominated supply chains dominated market share in their category. Think of Kellogg’s, Unilever, P&G -- these are the brands who owned their categories for the greater part of the 20th century. But digital ushered in direct-to-consumer brands called Digitally Native Vertical Brands (DNVB). DNVBs are making a huge impact on what consumers expect from brands and an even bigger impact on the economy -- contributing to 6.0% of 2016 GDP and saw 20% growth since 2008 accor
OrderDynamics
AUGUST 14, 2018
Should You Use A Retail Ship-from-Store Strategy To Fulfill Online Orders? Should online orders be fulfilled using a retail ship-from-store strategy or rather from fulfillment centers? That’s a very serious question facing retailers driving omni-channel today. There are good reasons for both fulfillment methods. Yet one better leverages a retailers’ full resource base.
ChannelAdvisor
AUGUST 14, 2018
Since 1999, Overstock.com has been a ripe e-commerce space for the deal-seeking masses. Known to many college freshmen and young professionals looking to fill their dorms and apartments with serviceable (and cost-effective) furniture, Overstock built its foundation around discount pricing and surplus inventory. What was a fledgling startup in 1999 has grown into a billion-dollar e-commerce experience.
Advertisement
Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Bronto
AUGUST 14, 2018
In today’s market, leading with a mobile-first digital strategy is a must. Mobile-centric commerce represents the present and future of retail and should be the first – and last! –. The post Why You Need to Optimize Mobile-First Digital Strategy appeared first on Bronto Blog.
CPC Strategy
AUGUST 14, 2018
A decade ago, you would be hard-pressed to find a decent selection of Amazon seller podcasts. Luckily, today it’s a different story. Thanks. > Read More. The post 2018 Amazon Seller Podcasts You Should Listen To Now appeared first on Retail Performance Marketing Blog - CPC Strategy.
Smile.io
AUGUST 14, 2018
It’s hard to go anywhere online without seeing an ad. Whether it’s a promoted post as you’re scrolling through social media or a search engine banner ad, ads are everywhere.
CPC Strategy
AUGUST 14, 2018
Amazon generates over $150 billion in sales every year. Of those conversions, over 90% occur using Amazon’s buy box. If you sell. > Read More. The post How to Get the Buy Box on Amazon | 7 Steps appeared first on Retail Performance Marketing Blog - CPC Strategy.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Payoneer
AUGUST 14, 2018
The excitement for sales success on Amazon is sometimes softened with the realization that you have to pay bank transfer fees that eat away at your profits. However, with an understanding of transfer fees and how they work, you can reduce them. The following is an overview of general fees for overseas bank transfers for Amazon sellers, along with insights on how to lower costs and increase profits.
Dynamic Yield
AUGUST 14, 2018
Cost of goods sold or COGS is the accumulated total of all business costs used to create any products or services which have been sold. An important metric on financial statements, when subtracted from gross profit, COGS helps measure a business’ profitability and evaluate efficiency. Depending on the type of business, these costs can include: […].
Etail Solutions
AUGUST 14, 2018
Amazon dropshipping is a popular business model, yet still misunderstood by some. Here’s why it isn’t as easy and profitable as it’s made out to be and what it takes to succeed long-term. Inventory can be purchased before it has sold and stocked for future orders or after it has sold and dropshipped for current… The post Amazon Dropshipping: How to Make It Work in 2018 appeared first on Etail Solutions.
Dynamic Yield
AUGUST 14, 2018
Gross profit refers to the total amount that a business earns in net sales after deducting or taking into account all of the variable costs and expenses associated with providing its services and goods such as discounts, allowances, raw materials, factory overhead, etc. Fixed costs or operating expenses like rent, office supplies, health insurance, tax […].
Advertisement
In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
iQmetrix
AUGUST 14, 2018
Phenomenal, high-energy, powerful, inspiring, can’t-miss, and fun are just a handful of the words used to describe past iQmetrix events and the 2018 Meetup will be no exception! Pairing the same amazing fundamentals found at previous events with new and exciting sessions and content, this year’s agenda is better than ever.
Dynamic Yield
AUGUST 14, 2018
What is GMV? Gross merchandise value is a business metric commonly used in eCommerce which measures the total volume of sales over a certain period of time, such as on a quarterly or annual basis. Also referred to as the Gross Merchandise Volume, this calculation is made prior to the deduction of any accrued fees […]. The post Gross Merchandise Value (GMV) appeared first on Dynamic Yield.
Ecommerce Platforms
AUGUST 14, 2018
Business as usual is coming to an end for many third-party Amazon sellers. Competition on Amazon U.S. is reaching new heights and it’s only going to get worse from here. Chinese sellers are flooding the marketplace thanks to preferential treatment from Amazon and the USPS. Because their costs are lower, Chinese sellers are underpricing and outselling U.S. competitors in their own backyard.
Talkoot
AUGUST 14, 2018
The 2017 retail apocalypse noise was fueled by stores closing and diminishing sales at large departments stores -- the predictions were dire. Now in 2018 the noise is suddenly less strained as several big names have turned things around showing encouraging growth. ahem. Macy’s. “Sales were up 4.2% in the first three months of the year, reversing a mostly downward trend the retailer has experienced over the last four years.” - [link].
Advertisement
Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Expert insights. Personalized for you.
975 
Let's personalize your content