Tue.Feb 23, 2021

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Why Citi’s $500M Mistake Is Really A Design Debt Interest Payment

Forrester eCommerce

Bad user interface design just cost Citi $500M: Three employees using poorly designed software accidentally sent $900M to one of its client’s creditors instead of $7.8M — then when creditors refused to return most of the money, a judge ruled in favor of the creditors. The judge blamed “human error” in his decision, pointing out […].

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Who is Generation Alpha, and Why Are They Important to Marketers?

Kissmetrics

Every new generation brings new customs, behaviors, and cultural phenomena that shape the world as we know it. Baby boomers brought significant economic influence. Millennials taught us new ways of viewing our socio-political world. Generation Z showed us what the intersection of technology and humanity looks like. Now, we have Generation Alpha, a demographic of tech-savvy, racially diverse, and unapologetically influential children who will start entering adulthood at the end of the 2020s.

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Understand Today’s Investors In Metro China, Hong Kong and Singapore

Forrester eCommerce

Why You Need A New Segmentation Approach To Understand Today’s Investors Wealth management firms commonly segment their clients by investable assets. But this is not enough to help firms decide on new products and services or optimize customer engagement models. Self-directedness is a crucial dimension that reliably predicts many investor attitudes and behaviors (see Figure […].

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How to Make a Sponsored Snapchat Filter

Kissmetrics

Snapchat advertising has a lot going for it. With 249 million daily active users , you can get your brand in front of a large audience. The level of engagement on the platform is equally massive. Snapchatters open the app more than 30 times on average every day. There are three types of Snapchat ads: Snap Ads, Filters, and Lenses. I’ve written before about the value each Snapchat ad can bring to your business.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Inside The Black Box: Designing Sensors To Decode B2B Buying Signals

Forrester eCommerce

Moving from click-based engagement to real-time buyer enablement requires a change in mindset from data collection to signal detection.

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How Niche Communities Are Changing Online Conversations

Kissmetrics

Social media is a noisy place. When you log onto Facebook, Instagram, or TikTok , ready to enjoy some content, you’re bombarded with ads and thousands of posts about all sorts of things—much of which you might not care about. It’s overwhelming at best, and at worst, it makes us feel lonely. For the most part, we aren’t having meaningful discussions or engaging conversations around our biggest passions.

More Trending

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DreamHost Review

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Founded in 1996, DreamHost is one of the oldest web hosting services to date. Hosting over 1.5 million websites with 400,000 customers and 750,000 WordPress installations—I think DreamHost is one of the best web hosting services for most website owners. .

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Heinen’s Enhances Pricing by Adopting Competitive Intelligence Platform

Retail TouchPoints

Heinen’s , a grocery chain with stores in Ohio and Illinois, has partnered with Engage3 to expand its omnichannel visibility and analytics. The retailer will tap the Engage3 Competitive Intelligence Management (CIM) solution, with the goal of improving competitive pricing visibility and leveraging the platform’s machine learning-powered product linking capabilities to contextualize its competitors’ equivalent items.

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Top 20 eCommerce reports any store owner should monitor for a successful business

Omniconvert

Focusing on Shopify and Reveal by Omniconvert, here are the top 20 eCommerce reports any store owner should monitor for a successful business. The post Top 20 eCommerce reports any store owner should monitor for a successful business appeared first on Omniconvert Ecommerce Growth Blog.

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SoundCommerce to Use $15M in New Series A Funding to ‘Enable the DTC Model’

Retail TouchPoints

Data platform provider SoundCommerce has raised $15 million in Series A funding, money that will be used to scale the business and build out a client roster that already includes Constellation Brands , FTD/ProFlowers and jewelry brand Mejuri , among others. Developed to help consumer brands and retailers optimize and scale their omnichannel and ecommerce operations, SoundCommerce integrates data from siloed sources across a company to give decision makers a comprehensive, real-time view of the b

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Vaping best for quitting smoking, report reveals

TalkingRetail

Vaping is better than nicotine replacement therapy for stopping smoking, a new report reveals. Public Health England’s (PHE) seventh independent report on vaping in England, carried out by researchers at King’s College London, found that: nicotine vaping products were the most popular aid (27.2%) used by smokers trying to quit in England in 2020. using.

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Kohl’s Management Defends Retailer’s Performance, Citing Sephora and Eddie Bauer Deals

Retail TouchPoints

Kohl’s has updated its response to the nine board nominations submitted by a group of investors. The company is rejecting the proposal but will continue working with the investors “with the goal of identifying new ideas that could enhance shareholder value.”. “We reject the investor group’s attempt to seize control of our board and disrupt our momentum, especially considering that we are well underway in implementing a strong growth strategy and accelerating our performance, and we have refreshe

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The Best Enterprise Ecommerce Platforms in 2021

Ecommerce Platforms

Sure, you need an idea, plenty of products to sell, and a good target audience, but beyond that, how can you make sure you’re going to be successful? As many companies discover, it’s all about having the right tools. As your business grows, your enterprise ecommerce platform needs to be equipped to handle a range of tasks, from rendering product catalogs to managing orders.

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How AMP Emails are setting new records for email conversions (+cases and examples)

Email Audience

AMP for email introduced by Google has become an immensely popular topic in recent months. So what’s all the hype about? Can it increase your email conversions? How’s it different from static emails? I’m sure you have a lot of questions about AMP emails. Let’s demystify AMP emails and what they mean for email marketing in the long run. What’s AMP for Email?

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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How to Create the Perfect Etsy Shop Banner

SellBrite

Picture a shopper in front of two jewelry stores deciding which one they should visit. One storefront is rusted and dimly lit with no products on display. The other has a fresh coat of paint and well-lit products in the window. Which one do you think the shopper will enter? If you guessed the second, you’re right. The first impression a customer has of your store matters, which is why Etsy shop banners are so important.

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Spar Scotland unveils second Community Cashback campaign

TalkingRetail

Spar Scotland will launch its second Community Cashback campaign in March to giveaway a further £30,000 to community groups and charities around the country. Twenty-four charities benefitted from the first Community Cashback campaign held last October, when shoppers and staff of Spar stores placed nearly 7,000 votes for their most deserving local causes.

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Macy's mostly sticks to 'Polaris' turnaround after brutal pandemic year

RetailDive

The department store is stoking its e-commerce and off-price operations in anticipation that its recovery will gain strength in the back half of the year.

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How shopclues different from other e-commerce companies?

Ecommerce Guru

ShopClues.com is the first online Controlled Marketplace in India that connects online buyers and sellers and provides a trusted and stable online shopping environment. With a customer-centered approach, they provide the customers with the best online shopping experience, beginning with the best pick, fantastic technology, flawless delivery, and ending with the best customer service you’ve ever had.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The outdoors boom spared many retailers from the harshest impacts of COVID

RetailDive

Outdoor companies faced their share of ups and downs during the pandemic, but a tidal wave of new customers could prime the space for future growth.

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Nisa partner donates festive confectionery to community

TalkingRetail

Nisa partner Rav Sandhu, who runs a store in Coventry, West Midlands, has donated a wide range of unsold Christmas confectionery to a local hospital and a number of local schools. Sandhu donated a range of sharing chocolate tubs; Cadbury’s Heroes, Cadbury’s Roses and Mars Celebrations, as well as Swizzels Sweet Treats sharing tubs and.

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How Home Goods Brand Rotho Grew Its Amazon EU Footprint | Salsify

Salsify

Swiss home goods manufacturer Rotho needed an effective way to provide product listings and content to Amazon’s European sites. For more than 130 years, Rotho has been making innovative and eco-friendly household products.

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Quinn’s Spar Group hits home delivery milestone

TalkingRetail

Quinn’s Spar Group, which owns two Spar stores in Cookstown, Co Tyrone in Northern Ireland, has served more than 6,000 home deliveries in 10 months since setting up the service for the local community. Co-owner Martina Kilpatrick began home deliveries shortly after the initial national lockdown in April for those living in the Cookstown area.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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What are B2B E-Commerce Best Practices?

Fabric Blog

B2B commerce involves transactions between two businesses. The transactions are much more complex than B2C commerce where an individual buys from a company. B2B transactions are larger and often take place in the supply chain where one business buys raw materials or components to use for manufacturing their own goods.

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Brits plan to stick with lockdown food habits, research shows

TalkingRetail

Almost 70% of adults – the equivalent of just under 19 million households in the UK, have adopted new food buying habits during the pandemic that they intend to stick with in the long term, a new study reveals. The research from ThoughtWorks, a global software consultancy, finds the most common habit formed by consumers.

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‘Non-essential’ stores are essential. Retail sales collapsed -8.2% in January, as the High Street shut up shop once more

Retail Technology Review

Figures released by the Office for National Statistics (ONS) highlight the ongoing devastation lockdown is having on the High Street. The value of UK retail sales collapsed -7.8% in January compared to the previous month, December 2020, and -7.2% YOY.

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Swizzels expands into chocolate confectionery category

TalkingRetail

Confectionery manufacturer Swizzels is rolling out a Drumstick Chocolate bar. The variant consists of milk chocolate with a raspberry and milk fondant filling and real raspberry pieces, in a £1 price-marked pack. The company said the popularity of the Drumstick brand spans the older and younger generations, so the new launch appeals to a wide.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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What Benefits Will I Receive From Replatforming My Commerce Solution?

GetElastic

With the advancement of technology and ever evolving customer habits, many companies have been increasingly entertaining the idea of replatforming, but are still hesitant. Why? Well for starters: The task of replatforming can quickly turn into an extensive and expensive project. The past investment of a previous platform is hard to let go of. And the risk of a new investment not working could cost you your job.

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UK’s rural stores providing lifeline for isolated communities

TalkingRetail

Rural shops are the future and the government needs to support them, the ACS said at the launch of its Rural Shop Report today (23 February). The report reveals that throughout 2020, rural consumers have increasingly used their local shop for a wider range of products, and one in five reporting that they depend on.

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Estée Lauder snaps up controlling stake in Deciem for $1B

RetailDive

The deal values The Ordinary's parent company at $2.2 billion, with Estée Lauder planning to acquire the rest of the company in three years.

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Trade associations call on government to rethink costly Obesity Strategy

TalkingRetail

The trade associations are calling on the government to rethink its plans to put a £26m cost burden on around 2,000 independent retailers as part of its Obesity Strategy proposals. The current restrictions on locating products include exclusions for businesses with fewer than 50 employees, and for stores that are under 2,000sq ft. However, the.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib