Forrester eCommerce
JUNE 23, 2021
It has become increasingly clear that technology is a critical component of the client-agency relationship. As marketing technology forms the foundation for developing consumer insights, campaign planning and execution, and measurement, it’s part of the fabric of how agencies deliver work product and engage with clients. Companies that rely on their agencies are by extension […].
BigCommerce
JUNE 23, 2021
Data, analytics and business intelligence are common topics in the business world.
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Forrester eCommerce
JUNE 23, 2021
Stop focusing on digital advertising click-through rates and start paying attention to three core results to maximize paid media investments.
Kissmetrics
JUNE 23, 2021
How do your website visitors find you? If they’re clicking to your site from the search engines, chances are they’re finding you through longtail keywords. This free traffic is a huge bonus for your business, and understanding how to integrate longtail keywords better can help you do this. Here’s how you can integrate longtail keywords in 2021. What Are Longtail Keywords?
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
JUNE 23, 2021
Dealing with B2B content data dilemmas? Learn how to build content measurement dashboards to achieve better insights in our latest blog post.
Retail TouchPoints
JUNE 23, 2021
Nordstrom will open 21 INDOCHINO store-in-a-store shops across the U.S. by early July 2021, expanding INDOCHINO’s physical presence to nearly every major market in the country. The locations will offer personalized fitting and suiting services for shirts, chinos and outerwear. The experience of shopping at the store-in-a-store will closely mirror the experience of INDOCHINO’s 50 full-sized showrooms.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
JUNE 23, 2021
Michigan_October 2019. Consumers are demanding authenticity, transparency and social responsibility from today’s retailers. Enter goodMRKT , a new concept store launched by the team at Vera Bradley , that features a curated selection of socially responsible retailers — a collective that is encouraged by a cause and dedicated to doing good. The artfully curated artisan shop opened its doors in Fort Wayne, Ind., in April 2021 and is elevating up-and-coming brands that “dare to make a difference” t
TalkingRetail
JUNE 23, 2021
Nisa retailers are today (23 June) introducing a new £5 frozen deal. The offer is supported by dedicated in-store POS, as well as activity on Nisa’s consumer-facing website and social media pages. The deal includes a Goodfella’s Stone Baked Pizza 452g, McCain Lightly Spiced Wedges 650g, Co-op Garlic Baguettes 2 pk, Birds Eye Wholegrain Nuggets. This story continues at Nisa retailers introduce new £5 frozen deal.
Retail TouchPoints
JUNE 23, 2021
It’s no secret that data crime has developed on an industrial scale. Measured in terms of damage done, it comes third in the world ranking of economic crimes, behind corruption and drug trafficking. In 2020, data security specialist Varonis calculated that close to 10 billion data records had been lost or stolen since 2013 — a third more records than there are people.
TalkingRetail
JUNE 23, 2021
The team behind Local Rewards, the service that aims to help retailers recover from the impact of the pandemic, is searching for 3,600 people to become the champions of their local high streets. Local Rewards enables participating retailers to cross-promote and support their high street neighbours to create an online network of connected traders or.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
JUNE 23, 2021
As a result of the COVID pandemic, the digital experience has become more important for almost every industry over the last year. Lockdowns and social distancing have driven more and more customers to interact with brands via their apps, dramatically accelerating digital transformation. However, 2020 was an inflection point for one sector in particular: ecommerce.
Liveintent
JUNE 23, 2021
Traditionally, multicultural marketing has been a siloed effort from the rest of a company’s overall marketing plan. But in a fast-changing world filled with consumers who expect brands to reflect their values, that approach no longer works. “Multicultural marketing is the marketing plan,” said LiveIntent Chief Marketing Officer Kerel Cooper during a Brand Innovators livecast with Edward Bourelly, vice president marketing at Planet Fitness.
TalkingRetail
JUNE 23, 2021
Snacking company Pladis is adding an Indulgent Chocolate Cherry flavour to its McVitie’s V.I.B range. The variant will roll-out into convenience stores from July with an RRP of £1.79, joining the existing line-up of Classic Caramel Bliss, Heavenly Chocolate Hazelnut and Luscious Blood Orange. It features a digestive biscuit coated in a layer of chocolate.
Liveintent
JUNE 23, 2021
Lookalike Audiences represent everything we love about advertising technology. Think about it: the solution takes a seed audience and scores it against 100s of unique attributes to build a lookalike model of people who are similar to that seed. In other words, this machine-learning tech derives patterns and learnings from a group of known customers to predict the likelihood that a group of prospective customers will convert.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TalkingRetail
JUNE 23, 2021
Barr Soft Drinks is kicking off a campaign for its Irn-Bru brand as part of a £6m investment. Launching from July, the campaign includes a TV advert and content across digital and social media platforms, aiming to reach 90% of 16- to 34-year-olds in Scotland and the North of England Retailers will be able to. This story continues at Irn-Bru drives sales with £6m campaign.
FastSpring
JUNE 23, 2021
Traditional B2B SaaS proposals are in serious need of a revamp. As buyers continue to shop online, learn different buying processes, and are aware of how smooth an ideal customer buying experience should be, it is time for B2B companies to adapt. The state of proposals is currently ineffective. However, proposals are still important in the B2B purchasing process.
TalkingRetail
JUNE 23, 2021
More than 87,600 cigarettes and 207 packets of tobacco have been seized by Hull City Council’s Trading Standards Team and Humberside Police during visits to a number of premises. On one site 12,520 cigarettes and 207 packets of tobacco were concealed in a hydraulically operated hidden compartment under a concrete floor in the shop’s toilet. This story continues at Illegal tobacco seized in Hull.
RetailDive
JUNE 23, 2021
The two companies ranked the highest in a list of platforms where consumers discover and purchase products, an NPD report indicates.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
TalkingRetail
JUNE 23, 2021
Imperial Tobacco has launched Gold Leaf Carnival Edition Papers and an improved click and close pouch feature. The limited edition papers will be available from July for its Gold Leaf 30g pouches (£12.80) until the end of September, featuring one of four carnival designs rotated throughout the launch period. The click and close feature will. This story continues at Gold Leaf unveils limited edition carnival papers.
RetailDive
JUNE 23, 2021
The partnership expands the department store's men's category with made-to-measure suiting.
TalkingRetail
JUNE 23, 2021
Henderson Group has renewed its partnership with renewable electricity supplier 3T Power for a third year. The group’s Mallusk-based headquarters will continue to be powered by wind electricity generated via 3T Power’s network of independent wind turbines across Northern Ireland. 3T Power has been supplying energy to the group’s warehousing facilities and retail network since.
RetailDive
JUNE 23, 2021
The apparel conglomerate is focusing on its core Tommy Hilfiger and Calvin Klein brands, while Authentic Brands continues its acquisition spree.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
TalkingRetail
JUNE 23, 2021
The rapid delivery channel, which delivers food and groceries to consumers in less than one hour and often under 30 minutes, is currently worth £1.4bn, new research reveals. A report from IGD, which looks at the size, scope and growth of the new channel, also reveals that the estimated size of the opportunity will grow. This story continues at Rapid delivery sector worth £1.4bn, IGD estimates.
RetailDive
JUNE 23, 2021
Apparel retailers may now have to reckon with the proliferation of years of cheap manufacturing practices.
Fabric Blog
JUNE 23, 2021
Merchandising is placing and pricing products to maximize conversions and achieve other business and marketing goals. The term is broadly used and can involve a wide range of practices.
TalkingRetail
JUNE 23, 2021
Nescafé has launched its Gold Iced Coffee products into convenience stores. Nescafé Gold Iced Cappuccino and Nescafé Gold Iced Latte Salted Caramel contain seven sachets per box, retailing at £2.98 each, and are available in Unitas wholesalers now. They will also roll-out into CJ Lang wholesalers from tomorrow (24 June). Laura Branch-Parker, senior brand manager at Nestlé.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailDive
JUNE 23, 2021
The segment, which may outpace the wider market eleven-fold in that time, is upending fast fashion, according to a report from the secondhand site.
TalkingRetail
JUNE 23, 2021
Grocery delivery service Gorillas has launched in Nottingham, enabling residents to get groceries delivered to their door in 10 minutes. Gorillas, which operate from an industrial unit within the perimeter of Nottingham city centre, allows users to order via an app and get thousands of products delivered to their home by its community of riders. This story continues at Grocery delivery service Gorillas launches in Nottingham.
RetailDive
JUNE 23, 2021
The eyewear company, which launched in 2010, was among the first class of direct-to-consumer brands to enter the scene, popularizing the DTC model.
TalkingRetail
JUNE 23, 2021
The new polymer £50 note has today (23 June) entered circulation and will start to become available in bank branches and at ATMs in the coming weeks. The Bank of England has revealed that 30 September 2022 will be the last day you can use Bank of England paper £20 and £50 notes. After this. This story continues at Polymer £50 note enters circulation.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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