Mon.Feb 24, 2020

The Good And The Bad Of US Federal Website UX

Forrester eCommerce

We recently evaluated seven of the most-visited US federal websites. Here’s a sampling of the good and the bad from what real users of these websites told us: “I found the website very easy to navigate. Everything was on the home page. The links were easy to understand.”

Why You Need an Advanced Search Engine for Your Ecommerce Store

Ecommerce Platforms

Are you an e-commerce merchant, if so, have you ever heard of advanced search engines? If you nodded yes to the first question and said no to the latter, never fear.

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Why The Private Sector Will Play An Increasingly Bigger Role In Climate Change And Sustainability

Forrester eCommerce

In 2017, the US, famously and controversially, made the decision to withdraw from the Paris climate change agreement. And some of the 187 countries that remain in the agreement are struggling to meet their commitments.

eCommerce Homepage Best Practices To Increase Conversions


Think about yourself as a consumer. How do you recognize a poorly-designed, overly-cluttered website? Would you purchase from a website that doesn't appear to be trustworthy? Now, consider your eCommerce website. Is the homepage designed well enough to gain consumer trust?

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

The Forrester Readiness Index: eCommerce: 2020 Will Provide Insights For Global Investment Needs

Forrester eCommerce

While no single tool can provide all the answers when examining potential expansion opportunities, the Forrester Readiness Index (FRI) for eCommerce uses a wide breadth of data to aid retailers in identifying key markets for investment and potential growth opportunities.

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“Alexa, stop leaking my data.” – How Consumer Smart Devices Threaten Company Assets

Forrester eCommerce

We’ve all heard the stories about how smart devices can enable hackers to spy on, and communicate with, unsuspecting victims.

5 Ways to Create Content that Will Attract Backlinks in 2020


Link building is one of the most important elements of an advanced SEO strategy. It’s also one of the more. The post 5 Ways to Create Content that Will Attract Backlinks in 2020 appeared first on ECOMMERCE GROWTH Blog. Guest Posts blogging creating articles linkbuilding SEO types of content

Legacy Brands Take Note: FTC Won’t Protect You From DTC Competition

Forrester eCommerce

The Federal Trade Commission (FTC) recently sued to block Edgewell’s acquisition of shaving direct-to-consumer (DTC) company Harry’s, fearing industry consolidation since Edgewell owns Schick and Wilkinson blade brands. A disappointment to Harry’s founders and VC investors to be sure. Perhaps even a deterrent to further VC investment in DTC disruptor companies. But don’t mistake this […].

Constant Contact vs Mailchimp vs Omnisend: Which is the Best for Ecommerce?


Are you interested in learning about the differences between Constant Contact and Mailchimp? They are two of the biggest juggernauts in the autoresponder industry. Each offers unique key strengths that help you decide which is the right one for your business.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Don’t Read This Before Dinner There are some things that can’t be unseen. Chief among them, a Whopper decomposing in high definition to demonstrate that Burger King plans to remove artificial colors, flavors, and preservatives from the burger. Industry pundits are all abuzz with opinion (ahem!)

Competitive Pricing Intelligence – Popular Use Cases


No online website is an island. It is surrounded by many thousands of other websites offering competitive products. An enterprise’s pricing strategy is a crucial factor to its survival, so there is no room for guesswork.

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What Makes a Customer Loyal to a Wireless Store


When your customer needs a new phone, is it your store they think of? Customer Experience POS

Customer Experience Starts with Customer Care

Springboard Retail

The argument for a memorable customer experience is everywhere today.and rightfully so. But your AR mirrors, in-store coffee bars, and other bids at experiential retail are nothing without attentive, knowledgeable, on-brand customer service. It is still the core of any positive retail experience.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Why Cellphone Retail is An Opportunity for Revenue Growth


We’ve been here before. Cables operators have been eyeing up opportunities to jump into the wireless game. But is something different this time? Wireless Wireline

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5 Sailthru Product Updates From the Last 6 Months


The Sailthru product suite is all about class-leading personalization at scale and making it easy to implement.

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