Mon.Sep 09, 2019

How to choose an ecommerce chatbot (14 solutions reviewed)

GetElastic

Chatbots are HOT. Gartner predicts chatbots will power 85% of customer service interactions by next year, and 31% of marketers believe that virtual personal assistants will have more impact than any other AI technology.

Three Tips to Help Your Business Top Last Year’s Holiday Sales

Retail TouchPoints

By Stuart Blake, BlueVine Every year, America’s 30 million small businesses work incredibly hard to earn their slice of the $700 billion+ holiday season sales pie.

Gifts 195

Marketers: Don’t Fit Your Strategy to AI, Fit AI to Your Strategy

Sailthru

A writeup from eConsultancy lists 15 different categories of AI in Marketing — yikes! From best offer predictions to social listening to smart segmentation to facial recognition, vendors have sprinkled AI across nearly every stage of the customer lifecycle.

Demo 26

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Le Tote Buys Lord + Taylor — A Most Peculiar Way To Buy Growth Fashion subscription company Le Tote agreed to acquire the storied (if tired) department store Lord + Taylor. We have several questions. For starters, the price. Le Tote, a popular yet relatively nascent rental company, has raised $62.5

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Why Back-to-School is Important for All Retail Marketers

Zaius

My Total Retail. The post Why Back-to-School is Important for All Retail Marketers appeared first on Zaius. Press

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Meet Your Newest B2C Martech Analyst

Forrester eCommerce

Do you work with marketing resource management (MRM) or mobile engagement automation (MEA) tools? If yes, I want to hear from you! I’m Steph, the newest member of Forrester’s B2C martech research team. I’ve been at Forrester for four years, first as a research associate and most recently as a researcher on the B2C marketing […]. B2C marketing marketing & strategy marketing automation marketing resource management (MRM) marketing technology mobile marketing

B2C 189

CBD Banking and Financing Your CBD Venture: Where are the CBD-Friendly Banks?

BigCommerce

Hemp-derived CBD products: you can’t avoid them anymore. From the CBD edibles at your local pharmacy to the hemp moisturizing… Payments

The Forrester Wave™: ECM Content Platforms, Q3 2019

Forrester eCommerce

Forrester is excited to announce the recent publication of “The Forrester Wave™: ECM Content Platforms, Q3 2019” report. Watch the video below to learn how this refresh of two classic Forrester Wave evaluations merged into one and what to expect from it. Forrester included 14 vendors in this assessment: Alfresco Software, Box, GRM Information Management, […].

How to Sell Books Online: Everything You Need to Know

Ecommerce Platforms

Whether you love books or you just love selling online, there’s no doubt that selling books online can be a profitable sideline or full-on business. You just need to do your research and work hard at it. The book industry remains quietly successful in the face of enormous competition.

Books 104

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

The $5 Billion Funding Frenzy: There’s Never Been A Better Time To Rethink Your HCM Investments

Forrester eCommerce

Estimates of venture capital funding for HR technology point to record levels of more than $5 billion in 2019. Some of the recent activity in talent acquisition includes: Entelo acquired ConveyIQ along with new funding and management changes; HireVue received another round of funding via new majority investor The Carlyle Group; Jobvite received a $200M […].

Right to Repair and eCommerce: What Brands Need to Know

Scalefast

For the last few years, manufacturers in a variety of industries have been confronted by consumer groups over the inability to repair their devices.

The Power Of “Now” CX

Forrester eCommerce

The value of real-time CX: differentiation, growth, and better retention. Learn more about the next frontier of CX and why Forrester developed FeedbackNow 2.0. customer data customer experience customer experience measurement customer insights customer intelligence customer journey real-time The Counterintuitive CEO

Tying a Bow on Your Brand’s 2019 Holiday Strategy

ROI Revolution

From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. What are the shopping trends of consumers throughout late Q3 and Q4, and what should your brand be doing to engage with them?

How to hire an ecommerce virtual assistant & scale your store

AcquireConvert

It not only automates certain areas of your business, but it frees up your time to focus more on growth. There are many sites out there where you can find eCommerce virtual assistants and eCommerce freelancers as you scale your business. FreeeUp is a marketplace that specializes specifically for eCommerce remote talent while there are […]. The post How to hire an ecommerce virtual assistant & scale your store appeared first on AcquireConvert. ecommerce

Sucuri Spotlight: Essential Security for Online Businesses & Websites

A Better Lemonade Stand

Protect your online store with Sucuri. In this Sucuri review, we dive into how they help merchants safeguard their stores and maintain PCI compliance. The post Sucuri Spotlight: Essential Security for Online Businesses & Websites appeared first on A Better Lemonade Stand. Operations & Customer Service Resources & Tools

[Case Study] FOAL, LLC Grew Margins and Increased Market Share with Automated Pricing Intelligence, Repricing

Wiser

The world of online retail is hyper-competitive. Merchants that operate in this space must be agile, informed, and confident in their decision-making process. For FOAL, LLC, operator of OneStopEquineShop.com , a better solution was needed for its pricing intelligence and rule-based repricing goals.