Mon.Dec 04, 2017

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Company Logo Design for Ecommerce Entrepreneurs: Your Complete Guide to Developing & Designing a Masterful Logo (+ 50 Pre-Vetted Logo Designers)

A Better Lemonade Stand

Logos are important for every business and this guide gives you info, tools and resources to help you create the best company logo design for your brand. The post Company Logo Design for Ecommerce Entrepreneurs: Your Complete Guide to Developing & Designing a Masterful Logo (+ 50 Pre-Vetted Logo Designers) appeared first on A Better Lemonade Stand.

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Wiser Hires Former Evidon Exec, Mark Rudolph, As CRO

Wiser

To be the best, you’ve got to attract the best and today was no exception. Mark Rudolph, a twenty year veteran of enterprise software sales, marketing, and operations joined us as our new Chief Revenue Officer. Prior to Wiser, Mark was the Chief Operating Officer at Evidon, Inc. (formerly known as Ghostery), where he led go to market for the company developing them into the leader in digital governance solutions resulting in Ghostery being acquired by Cliqz (A Hubert Burda Media Company)

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Misteaks were made

Steve Dennis

Our culture tends to reward perfectionism. Never say die, never fail, never let them see you sweat, be all you can be. And so on. I’ve worked with–and for–a lot of perfectionists. Some of my best friends are perfectionists. I might have even fallen in love with a perfectionist or two. And, in the spirit of full disclosure, I’ve had my own bouts with setting impossibly high standards for myself and then falling short time and time again.

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Social Proof for Ecommerce: How to Use Social Proof to Grow Your Business

Bootstrapping Ecommerce

Use these 2 powerful social proof methods to influence your customer's decisions, boost their trust and increase your sales! The post Social Proof for Ecommerce: How to Use Social Proof to Grow Your Business appeared first on Bootstrapping Ecommerce.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Signup Message

Rishi Rawat

If you want site visitors to signup for your newsletter over the next 18 days show a message like this (even if you aren’t a Christmas centric ecommerce store).

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An Enchanted Wedding

Canadian Special Events

Toronto wedding planner, Twelfth Night Events made their client’s dreams come true, literally, with the design of their magical wedding, created out of the couple’s mutual love for Disney’s Rapunzel. Jennifer & Viraj were wed on July 7 th at the Liberty Grand in Toronto. When they first met with Lauren De Koster, Creative Director at Twelfth Night Events, to talk about their vision, they described an event full of colour, light, vibrancy and most importantly, fun.

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More Trending

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The 9th Annual Event Industry Kids Party

Canadian Special Events

Do you remember going to mom or dad’s big work Christmas parties when you were a kid? Those kinds of get togethers seem to have disappeared, along with the payphone and the drive-in theater. Whether you work for a large company, or are one of the many small companies and freelancers in the Toronto event industry, the chances are good that your kids don’t have the opportunity to experience a big holiday party anymore.

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The Value of Anonymous Visitor Tracking for Personalization

Dynamic Yield

How businesses can use anonymous visitor tracking to identify the intent and preferences of "unknown users" in order to personalize experiences that drive action. The post The Value of Anonymous Visitor Tracking for Personalization appeared first on Dynamic Yield.

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Cyber 5 and Voice Shopping: The Next Evolution of Seasonal Spending

ChannelAdvisor

This blog post is part of our 2017 Holiday Planning series. Be sure to check back often or, better yet, subscribe to the blog to stay updated with this year’s latest holiday trends, tips, best practices, reports and more! Once upon a time, there was Black Friday. The real kind, when deal-seekers queued up in predawn hours for a chance to take part in a one-day frenzy of sales promotions.

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Event TV – Michelle Sits Down With Chris Funk

Canadian Special Events

Michelle Planche, Paradigm Events and host of Event TV, sponsored by Canadian Special Events, sits down with world-renowned performer Chris Funk. He calls himself as a wonderist, an illusionist, a magician… and those are sufficient terms, but he is, foremost, an entertainer. If you expect an amazing multimedia show on your event s. The Wonderist might be one of the best choices for your entertainment program. .

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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6 Awesome Omni Channel Strategies That You Can Use For Your Store

Ecommerce Platforms

Have you encountered a chance to move into the world of omnichannel selling? Chances are you have. Even if it doesn't seem like it. A physical retail hardware store selling a handful of items online reflects that of an omnichannel experience. The same goes for building a website or bringing a mobile point of sale to a trade show or craft fair. Amazon and Walmart are currently duking it out in one of the most prolific omnichannel battles we've seen, with Amazon's attempt to create physical bookst

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Mr.Wilson – Mobile Ice Cream Co

Canadian Special Events

Mr. Wilson is the modern day interpretation of your childhood ice cream parlor. A gentleman that spreads happiness anywhere a gourmet pleasure is required. His various ice cream bar formats can be adapted to your requirements, from a 25th-floor conference room to your backyard, Mr. Wilson can go anywhere. Equipped with its old-fashioned paraphernalia, both traditional and contemporary, they offer a choice of more than 50 unique toppings like fresh strawberries with reduced balsamic vinegar, 70%

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How Much Has Holiday Shopping Moved Online?

iQmetrix

If you do any holiday shopping—and chances are you do—then you've probably noticed that the way you shop has changed in the last few years. Gone are the days of getting ads in the newspaper, scanning all of them for the best Black Friday prices, and heading to a store in hopes that they still have the one thing you want.

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The Evasons

Canadian Special Events

During the early 19th century, a small number of married couples gained significant notoriety with performances called Second Sight. The Evasons are one of very few couples in history who have mastered this unusual talent. For over 30 years, they continue to travel around the globe and carry on this rare and mysterious tradition. Honoured with some of the top awards in their field, they are the first mentalists in history to receive the prestigious Milbourne Christopher Award, considered to be

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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The challenges for global expansion in eCommerce

Payoneer

Editor’s note: This is a guest post from KnowGlobal. In an increasingly digital world, expanding your business into new global markets is more accessible than ever, with international communication and transactions far more fluid than we could ever have imagined. This presents vast opportunities for businesses who find themselves no longer restricted by their geographical location, but equally presents many challenges for businesses looking to dip their toe in the world of cross-border.

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Things We Love – Edition 14

Canadian Special Events

1. Farm Fresh Spa Experience Tin. Lending an all-new meaning to “farm fresh,” this homegrown kit foffers handcrafted products for a soothing spa experience. Goat’s milk, lavender, and shea butter team up in the aromatic milk bath tea, moisturizing bath truffle, and whipped shea cream. A “hint of mint” lip balm completes the set, while the metal tin packaging lends a rustic look to your bathroom vanity.

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Weebly Release Notes: New Features and Apps from November

Weebly

It’s officially selling season and we worked extra hard in November to launch exciting new features to help you make the most out of the holidays this year. ​ Product Reviews - Build your store’s reputation and increase sales with automated product review requests. This feature makes it easy to generate reviews from your best customers and publish them on your website.

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How Facial Recognition Tech Will Lead To More In-Store Intelligence

RTP blog

By Andrew Park, InMoment Companies say converting more leads to customers will be their top priority over the next year, according to recent research. This is certainly a worthy goal, but it begs a natural next question — how do you keep customers once you have them? This conundrum is one retailers have been trying to solve for decades. Thanks to new technologies, that’s becoming easier to do in 2017.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Magento and Signifyd Build a Powerful Ecommerce Combination

Blue Acorn

With massive data breaches being announced seemingly every week, the threat of online fraud looms larger than ever for e-commerce merchants. But while the bad guys are upping their game with a new trove of stolen identities, the good guys aren’t standing pat. Leading e-commerce platform Magento, for instance, recently announced that Signifyd’s machine-learning fraud protection is now natively embedded in the Magento platform , meaning that cutting-edge fraud protection is little more

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