Forrester eCommerce
JANUARY 4, 2022
Photo by Brett Jordan on Unsplash “The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come.” (Steve Jobs, when he was CEO of Pixar in 1994) The Communication And Engagement Challenge – Emotions Before Logic As business leaders, tech executives face many […].
Retail TouchPoints
JANUARY 4, 2022
2021 was a critical year for the direct-to-consumer (DTC) space. With consumers’ rapid shift to ecommerce channels, DTC players had to navigate surges in demand and effectively compete against a broader landscape that included their startup peers but also omnichannel behemoths. At the same time, they’ve had to navigate consumers’ increased desire to buy from brands that align with their social and environmental beliefs.
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Forrester eCommerce
JANUARY 4, 2022
L’économie de l’expérience, client comme collaborateur, est critique aujourd’hui car c’est elle qui permet d’acquérir les clients et les talents que l’on peut fidéliser. Améliorer la perception des consommateurs et des employés a un impact direct sur la performance des entreprises. Forrester a interrogé près de 2,000 responsables marketing dans le monde.
Retail TouchPoints
JANUARY 4, 2022
As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. This trend involves brands reselling previously owned products at a discount — and it’s caught on quickly. The resale market is growing 11 times faster than traditional retail and is expected to reach $84 billion by 2030, far eclipsing the predicted $40 billion market for fast fashion. .
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Kissmetrics
JANUARY 4, 2022
Google is constantly updating its algorithm to ensure users get the best search results. From the Panda update in 2011 to ongoing core updates in 2021, the search engine constantly introduces changes to ensure the most helpful content appears at the top of the page. Following this approach, Google has introduced yet another update—this time focused on product reviews.
Retail TouchPoints
JANUARY 4, 2022
Best Buy is the latest retailer to enter the advertising market with the launch of Best Buy Ads, an in-house media company designed to help shoppers explore the retailer’s products, services and offers. Best Buy Ads will partner with brands to guide their marketing efforts with relevant messages. Best Buy Ads will be available for partner brands and services looking to reach customers both on Best Buy’s own channels and through external sites.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Liveintent
JANUARY 4, 2022
The programmatic landscape is evolving — and fast. But aside from the deprecation of third-party cookies, what are we seeing in the way of change, and what should marketers be focusing on in the months to come? Recently, LiveIntent CMO, Kerel Cooper, and SVP of product marketing & GTM strategy, Jessica Muñoz, sat down with Helene Parker, founder and chief programmatic sensei of Helen Parker Consulting, to talk about the tectonic shifts in the programmatic landscape.
Ecommerce Platforms
JANUARY 4, 2022
38% of retailer traffic comes from organic search. And when you pair that up with the fact that 53% of shoppers state that they always research before purchasing to ensure that they are making the best possible decision, it's clear that ranking on the SERPs is vital for the success of any eCommerce business. That said, a technical audit is the first step to ensure that both search engines and your customers can access your website.
Liveintent
JANUARY 4, 2022
LiveIntent’s first talent show took place in mid-November. We wanted to reward our employees with some holiday cheer and laughter, a much-needed Q4 workday break, a belly full of tasty breakfast sandwiches, and a delicious catered lunch. We saw terrific demonstrations of talent within our company, both virtually and live. MC’d by our very own director of customer success, Justin Senno, and attended by 80+ employees in person and 100+ virtually, the talent show proved the perfect excu
RetailDive
JANUARY 4, 2022
The company signed a deal to unload its IT services unit for less than a third of what it paid for it in 2017 as ODP Corp. works to split in two.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
RetailMinded
JANUARY 4, 2022
Retail marketing has never been the same, especially with the changes brought about by the pandemic. These significant changes in the digital and marketing spaces altered customer expectations, shopping processes, and online experiences. For instance, digital marketing has adapted in terms of web design and search engine optimization (SEO) to respond to the increase in mobile searches. .
RetailDive
JANUARY 4, 2022
2021 upended some trends and accelerated others. What will 2022 bring for retailers?
eCommerce CEO
JANUARY 4, 2022
As the leading ecommerce retailer in the United States, Amazon earns hundreds of billions every year. With such a large audience, it’s no surprise that. Read more.
Wiser
JANUARY 4, 2022
The world of retail is incredibly transparent for shoppers today—it’s easy to browse competitive prices, a wide selection of products, and ratings and reviews, from either the store aisle or the comfort of home. But is life as transparent inside the companies behind retail? The answer is likely no, especially if your workplace is typical. One specific area where a breakdown in communication can cause big problems is between a pricing analyst and a category manager.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Salsify
JANUARY 4, 2022
Modern consumers are shopping across channels at their convenience, any time, and anywhere. They’re using multiple sources to research product information, such as in-store displays, retailer websites, online review sites, marketplaces, and social media. They also embrace new technologies to shop faster and easier.
365 Retail
JANUARY 4, 2022
The boss of the Co-op and a former chief of Asda have received honours for their actions to keep shelves stocked across the country amid the pandemic. Steve Murrells, chief executive of the Co-op Group, and Roger Burnley, who stepped down as Asda chief executive earlier this year, will made CBEs. The pair have been recognised for services to the food supply chain, the Government said.
RetailDive
JANUARY 4, 2022
The new offering, which features pieces like pants and a midi dress, is meant to be worn for various activities, like working from home or running errands.
365 Retail
JANUARY 4, 2022
Historic retailer Selfridges has been bought in a roughly £4 billion deal by a partnership of Thai and Austrian billionaires. Thai group Central and real estate business Signa now have a portfolio of 18 department stores, including Selfridges in London, Manchester and Birmingham, de Bijenkorf in Netherlands, Brown Thomas and Arnotts in Ireland. The businesses said they would prioritize upgrading the food hall at Selfridges in London and explore developing a luxury hotel in a part of the building
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailWire
JANUARY 4, 2022
Amazon.com accounted for 45 percent of listings for wedding registries in the fourth quarter, according to the Knot. Bed Bath & Beyond’s share was 30 percent, its lowest level in six years. An estimated 2.6 million weddings are expected to take place in the U.S. this year, an all-time high.
365 Retail
JANUARY 4, 2022
New Year’s Eve saw a “shift in behaviour” from the cautious attitude of shoppers ahead of Christmas, as high street footfall rose, retail experts say. Footfall increased by 5.2% on UK high streets on December 31 compared with a week earlier on Christmas Eve, according to data from industry analyst Springboard. In central London alone, footfall surged by 54.8% on New Year’s Eve from a week earlier.
RetailWire
JANUARY 4, 2022
Visits to some retail businesses have started to decline with the rise of the Omicron variant and landlords are looking to be creative and flexible to reduce shopping center vacancies. Many are offering pop-up shop deals and seeking to bring in new business, including minority- and women-owned companies, in an effort to draw shoppers. Shorter-term, flexible lease deals are being used to offer retailers a way to take some of the risk out of renting space.
365 Retail
JANUARY 4, 2022
Demand for property outside traditional retail and pragmatic landlords have given “renewed optimism” for some high streets and shopping districts despite the toll of the pandemic, according to industry experts. The pressure from lockdown measures, after a steady decline in recent years, saw vacancy rates across shopping destinations hit record levels in the second quarter of 2021.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
JANUARY 4, 2022
The deal builds on the retailer's existing custom closets business and is part of an effort to double its sales, according to CEO Satish Malhotra.
365 Retail
JANUARY 4, 2022
Flatpack furniture specialist Ikea has confirmed it has increased the average price of products in its UK stores by 10% due to rising supply chain costs. The retailer said it has been forced to increase prices in the UK by more than the global 9% average due to “local market conditions”, including increased HGV and logistics costs. However, analysis by the Daily Mail has found that some beds, wardrobes and desks have spiked in price by as much as 50%.
RetailWire
JANUARY 4, 2022
Chipotle Mexican Grill has added plant-based chorizo and new lifestyle bowls to its menu. The chain tested the chorizo last August in Denver and Indianapolis before making the decision to roll it out nationally on a limited time basis.
365 Retail
JANUARY 4, 2022
Historic retailer Selfridges has been bought in a roughly £4 billion deal by a partnership of Thai and Austrian billionaires. The deal spells the end of almost 20 years of ownership for the luxury department store giant by the Weston family, following months of negotiations with its new buyers. Central Group, controlled by the Thai Chirathivat family, and Austrian real estate specialists Signa Group, will take control of Selfridges in a 50-50 joint venture.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailWire
JANUARY 4, 2022
The U.S. Food and Drug Administration said children between 12 and 15 years of age may not be administered a booster of the Pfizer-BioNTech vaccine five months after their second shot.
365 Retail
JANUARY 4, 2022
An ad for fashion chain Jigsaw that featured a model climbing over a fence in her underpants has been banned for being likely to cause serious offence by objectifying women. An email from the clothing retailer in September stated in the subject line, “These boots were made for walking”, and included a picture of a woman climbing over a fence wearing a jumper, boots and only underpants on her bottom half.
RetailWire
JANUARY 4, 2022
MAC Cosmetics is working with celebrities and influencers like Cher and Saweetie to put its makeup products to the test on social media channels including Facebook, Instagram, Snapchat, TikTok and YouTube.
RetailDive
JANUARY 4, 2022
The lingerie retailer made dramatic changes last year that are already paying off financially.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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