Forrester eCommerce
JUNE 2, 2021
On the heels of the Executive Order (EO) on Improving the Nation’s Cybersecurity signed by the President of the United States after a ransomware attack forced the shutdown of Colonial Pipeline, the Transportation Security Administration (TSA), a DHS unit and the agency responsible for overseeing pipeline security, on May 27th has announced its own Security […].
BigCommerce
JUNE 2, 2021
Within the B2B market, there are several metrics you can measure, analyze and compare.
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Retail TouchPoints
JUNE 2, 2021
Due to the pandemic, the food retail sector has experienced an incomparable boost. Flexibility in both large and small commercial spaces in the food (as well as the non-food) sector is becoming an ever-more important asset. Agile store interiors allow for seasonal events, pop-ups, subletting of certain areas to third-party partners and altering the positioning of interior elements — all ways to create entertaining spaces where customers like to linger.
Forrester eCommerce
JUNE 2, 2021
Google’s latest healthcare endeavor capitalizes on the growth in adoption of self-triage capabilities over the last year while playing to its strengths: scalable AI and data management. Consumers have long sought more information about their symptoms, most frequently turning to WebMD or their favorite search engine. In 2020, 52% of consumers reported using WebMD, while […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
JUNE 2, 2021
The pandemic put pressure on every retailer’s website, but GNC faced a unique obstacle: the company had rolled out a revamped ecommerce site in January 2020, just in time for social distancing and lockdowns to cause a massive shift toward online ordering. The entire site was new (except for the store itself), and now the standard process of ironing out hiccups was complicated by a spike in customer traffic.
Forrester eCommerce
JUNE 2, 2021
We warn users not to click on suspicious emails and not to open emails from untrusted senders to prevent users from being phished. Sender identity is one of the filtering mechanisms in email security solutions. But what happens when a trusted sender’s email account is compromised and an attacker uses that access to send emails […].
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
JUNE 2, 2021
Amid massive market volatility and uncertainty, two investment firms were able to vault up the rankings in the Forrester US CX Index 2021. Discover how, and why they'll have a competitive advantage going forward.
Retail TouchPoints
JUNE 2, 2021
Prime Day 2021 will officially span June 21 and 22, featuring more than 2 million deals across categories including fashion, electronics, toys, home décor and automotive. Amazon already is launching early deals and promotions, including a $10 Prime Day credit for members who spend $10 on select U.S. small business products and brands from June 7 through 10.
Kissmetrics
JUNE 2, 2021
A web presence is essential for getting found online, especially these days. According to Statista.com, nearly a third of consumers in the United States look online for a local business every day. It’s simple: websites are essential for attracting new customers. A website proves invaluable in other ways, too, like showcasing your products and increasing leads.
Forrester eCommerce
JUNE 2, 2021
Photo by Abhinav Sunil The intersection of how technology platforms are evolving and how it both affects and aids sustainability is a topic that Forrester’s sustainability team is currently studying. On this, we spoke with Dr. Suku Nair, one of the most respected computer scientists in the country now. He currently heads the SMU AT&T […].
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Kissmetrics
JUNE 2, 2021
Choosing the right content for your image and video ads can be challenging. What message will actually get consumers to take the plunge and buy your product? Regardless of how thorough your digital marketing plan is, there’s no one simple solution for ad success that applies to every campaign. Or is there? Instead of looking inside of your organization for inspiration, look to past and current consumers to help you share the greatness of your product.
Retail TouchPoints
JUNE 2, 2021
Delivery volumes and expectations for rapid delivery have consistently grown for years, but 2020’s drastic increase in ecommerce demand could not have been predicted. The COVID-19 pandemic triggered an ecommerce boom that has set the stage for coming years by driving a heightened reliance on the convenience of online shopping. Ecommerce grew by 44% last year , the highest annual U.S. ecommerce growth in decades.
Groove
JUNE 2, 2021
Did you know that email marketing remains one of the most successful and cost-effective ways to reach customers? Though formulating an email strategy can be tough at first, it’ll be worth it when you see a return on investment. Groove Commerce is a Diamond HubSpot Partner Agency and a Klaviyo Partner Agency c ommitted to delivering a white-glove level of service to all of our customers.
My Wife Quit Her Job
JUNE 2, 2021
Today, I’m doing a solo episode to answer yet another question that I get asked all the time. Steve, how do you know when to quit your job? How do you know when to move on from your business? Well here’s my exact framework. Make sure you have a pen and paper handy before listening and please let me know what you think. Would love to know your score!
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TalkingRetail
JUNE 2, 2021
Independents’ Day UK, an initiative that emphasises driving footfall to independent shops on 4 July, will culminate in a full weekend of celebrations. The campaign’s organisers are asking consumers to “pledge a few pounds” to independent retailers aross the weekend. Howard Robinson, a spokesperson for Independents’ Day UK, said: “The British independent retail sector has.
RetailDive
JUNE 2, 2021
There are signs of economic recovery and the end of the pandemic, especially in the U.S. But the outlook is uneven and rife with unknowns.
TalkingRetail
JUNE 2, 2021
Yoplait Kids is launching an on-pack competition as part of its “Moments of Gold” campaign with Team GB ambassadors. The competition is running across packs of Petit Filous, Frubes and Wildlife and offers families the chance to win a VIP meet and greet with either rower Helen Glover or rock climber Shauna Coxsey, as well. This story continues at Yoplait competition encourages families to get active.
365 Retail
JUNE 2, 2021
Hotter Shoes is to become the first UK-based footwear brand in its category to integrate Augmented Reality (AR) in its app, enabling customers to try products for fit, colour and design virtually; without needing to leave their own home. . The business, which has accelerated its transformation to become a digital-first retailer in the last 12 months, has invested heavily in its AR functionality working with leading technology firm WANNA since October 2020.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
TalkingRetail
JUNE 2, 2021
Lactalis UK & Ireland has kicked off a campaign for its Président cheese brand. Running until October, the campaign consists of advertisements and digital displays across BBC Good Food, Delicious Magazine and Olive magazine, as well as sponsorship of the Olive’s podcast and the launch of a branded “Good Life Hub”, which will host a. This story continues at Président drives awareness with latest campaign.
RetailDive
JUNE 2, 2021
The 48-hour sales event, widely seen as a way to boost the online giant's membership program, is increasingly leveraged by other retailers as well.
ChannelAdvisor
JUNE 2, 2021
Google traditionally assembles thousands of advertisers and partners this time of year to hear the latest and greatest announcements, innovations and predictions from Google at an event known as Google Marketing Live. It is a time to learn, reconnect with friends and colleagues in the industry and maybe attend a party (or two). Obviously, this year had to be different, but the quantity of new innovations from Google was nonetheless very much in line with years past.
RetailDive
JUNE 2, 2021
The deal ticks key boxes for both companies — and begs the question of why a traditional retailer didn't snap up the Gen Z favorite.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Fabric Blog
JUNE 2, 2021
Business-to-business (B2B) commerce describes transactions involving businesses as both the buyer and seller. While it may not get the same attention as business-to-consumer (B2C) commerce, B2B commerce is massive. In 2019, the B2B e-commerce market was valued at $12.2 trillion , over six times greater than its B2C counterpart.
RetailWire
JUNE 2, 2021
Amazon.com announced yesterday that it supports federal legislation that would legalize marijuana. The company also said that it will no longer include the drug in its pre-employment drug testing program and that cannabis will be treated the same as alcohol. Amazon said it would continue to test for all drugs and alcohol for any on-the-job incident where impairment could be a factor.
Fabric Blog
JUNE 2, 2021
Faceted search gives e-commerce merchants an effective tool to make product lists more user-friendly. According to a Baymard Institute study, sites with mediocre product list usability had 67-90% abandonment rates. Those with an optimized product list, however, had 17-33% abandonment.
TalkingRetail
JUNE 2, 2021
Alcopop brand WKD is set to launch a range of take-home pre-mixed cocktails. The WKD Cocktails range will roll-out from July and consists of two flavours – Blue Lagoon and Tropical Sunrise – in 700ml plain and £4.99 price-marked packs. The price-marked pack format will be exclusive to independent stores. The launch will be supported. This story continues at WKD taps into at-home cocktails with pre-mixed range.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailDive
JUNE 2, 2021
Shop Circulate, which will launch later this year, also acquired The Nile List — a digital community that highlights Black-owned brands.
ROI Revolution
JUNE 2, 2021
Published June 1, 2021. As the most efficient and scalable way to buy digital ads, programmatic advertising is a key channel for ecommerce brands in the current advertising landscape. By the end of 2022, programmatic advertising spend is projected to reach nearly $100 billion. Traditionally, advertisers have had to spend time going directly to publishers, with a limited amount of inventory available per month.
ecomdash
JUNE 2, 2021
Mailchimp expanded into ecommerce and FedEx is assisting small businesses with a learning program. Here are the latest updates in ecommerce. The post Ecommerce Lately June 2021 appeared first on Ecomdash.
365 Retail
JUNE 2, 2021
Online brands are starting to recognise the appetite for personalised shopping experiences and one of the most significant changes in the fashion industry is the demand for more personal try-on experiences. . In a Shopify survey taken at the end of 2020, 59% of users said that they welcomed personalised product recommendations, and brands that target millennials saw the number jump to 78%.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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