Forrester eCommerce
NOVEMBER 16, 2018
Everything Is An Endpoint Brings Blackberry Back From The Dead For many, the fact that Blackberry still exists – and the fact that it spent $1.4 Billion of the $2.4 Billion in capital it had – is the most surprising part of the Cylance acquisition. Blackberry hasn’t shirked its mythological status as the case study […].
BigCommerce
NOVEMBER 16, 2018
There are plenty of online articles out there – heck, we even ran one – where industry experts and influencers…
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Forrester eCommerce
NOVEMBER 16, 2018
SAP has been on an acquisition binge in recent years (Successfactors, hybris, Ariba, Concur, Fieldglass, CallidusCloud, Gigya and others) – a marked departure from SAP’s build-it-all strategy of the past. Qualtrics is the latest – and largest — in this shopping spree.
Ecommerce Platforms
NOVEMBER 16, 2018
There are tons of resources and tips out there to help you make the most of one of the most popular ecommerce platforms on the market in Shopify. This blog has touched on tips and resources for ecommerce users before. Maybe you remember this list of 293 general tips for ecommerce websites that we put together a while back. In this article, we are going to list the top 10 resources and tips specifically for Shopify users.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
NOVEMBER 16, 2018
We recently evaluated 12 midsize digital experience agencies “The Forrester Wave™: Midsize Digital Experience Agencies, Q4 2018.” While nobody likes the word “midsize,” we all should pause and consider why bigger doesn’t always mean better. In the 36 customer reference calls, we heard over and over again that these smaller specialists — 500 to 2,700 […].
GetElastic
NOVEMBER 16, 2018
Originally reported at Fast Company. Nike’s six-story, NYC-based flagship store just opened (November 15, 2018) and with it a plethora of digital features have been rolled out in-store. According to Nike’s Chief Design Officer, John Hoke, the future of retail is a mix between digital and physical. And it looks like they’ve accomplished just that – aiming to make shopping in-store as convenient as shopping online.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Sailthru
NOVEMBER 16, 2018
One woman is an emergency physician making $350,000 per year in eastern Oklahoma. Another earns $55,000 as a New York City paralegal, supplementing her income as a mystery shopper and content editor. What do they have in common? Not much, except they both chronicled their spending habits in Refinery29’s Money Diaries series. A digital media company aimed at millennial women, Refinery29 content ecompasses style, health, entertainment, news, technology and everything in between.
FastSpring
NOVEMBER 16, 2018
FastSpring finds inspiration in a cutting-edge incubator for cleantech startups — also known as the LACI. One of the things that truly sets FastSpring apart as a business is our values. We are constantly pursuing new ideas that not only help businesses selling software, SaaS, or digital goods but also shape the evolving tech landscape at large. Our exploration of innovative tech often pushes us beyond the beautiful coastline of Santa Barbara.
ROI Revolution
NOVEMBER 16, 2018
We’re only a week out from Thanksgiving! Can you believe it? With the holiday season now in full swing, it’s essential that your Q4 Amazon advertising strategy has you set up for success. The problem is, Amazon has gone through so much change and is still very much in its “advertising infancy” when compared to platforms like Google Ads or even Facebook.
TradeGecko
NOVEMBER 16, 2018
Consumers haven’t rushed to buy on social networks like Facebook and Twitter. But savvy marketers are focusing more on how they can connect with customers via social shopping than on sales totals.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
CPC Strategy
NOVEMBER 16, 2018
As a brand selling in an online marketplace, you may find yourself facing unauthorized sellers on the marketplace who are undercutting your price, > Read More. The post Court Ruling Strengthens Brands’ Mission Against Unauthorized Online Sellers appeared first on Retail Performance Marketing Blog - CPC Strategy.
ChannelAdvisor
NOVEMBER 16, 2018
Discovery shopping — the act of shopping as a pastime or shopping without knowing what you are looking for — accounts for 50% of the retail market, by some estimates. However, many e-commerce options are not designed for discovery, but rather for utilitarian experiences or for a hyper-focused market or product. Bottom line: brands and retailers without an e-commerce strategy for discovery shoppers are missing out on potential sales revenue.
CPC Strategy
NOVEMBER 16, 2018
This is a guest post by Ryne Misso, Director of Marketing, Numerator. Before the omnichannel age, delivering a consistent, predictable experience to consumers. > Read More. The post The Requirement for an Omnichannel Digital Experience for Brands appeared first on Retail Performance Marketing Blog - CPC Strategy.
eCommerceFuel
NOVEMBER 16, 2018
If you’re involved in the ecommerce space, you’ve surely noticed that it’s becoming harder and harder to stay 100% compliant when it comes to sales tax. Between the recent Supreme Court case and Amazon tax issues, quite honestly, it’s getting to be a real pain. So today I have Michael Jackness of EcomCrew.com here to share how a new organization he helped launch called the Online Merchants Guild is fighting against these sales tax hurdles.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Heartland
NOVEMBER 16, 2018
? It’s the most wonderful time of the year ?.right? For consumers, sure. The holidays are wish lists, gift wrap, and cookies with eggnog. For retailers? That’s a different story. The holiday shopping season is often a demanding and exhausting five-week sprint, with Black Friday and the subsequent weekend being the greatest stressors of all. Throw in the added pressure of thinking you have to compete with the big names, and it’s no wonder that just hearing the words “Black Friday” uttered makes y
Forrester eCommerce
NOVEMBER 16, 2018
Web Summit took place for the third time in Lisbon earlier in November. Over the years, Web Summit has become one of the leading global conferences to discuss everything technology. The large presence of startups and fast pace of presentations across many different stages gives Web Summit a particular edge. It is impossible for a single […].
RTP blog
NOVEMBER 16, 2018
By John Nash, RedPoint Global The holiday season is upon us, and marketers are gearing up to capitalize on the busiest time of year. To ensure that they are embarking on a successful season, it is important to understand how an irrelevant or mistimed message can impact and even jeopardize a customer’s loyalty. Below are the top marketing pet-peeves that can upset a customer, prevent a sale and hinder the opportunity for a long-term relationship.
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