GetElastic

MAY 2, 2019

Improving customer experience is top-of-mind for every digital business. Billions are spent each year on mobile apps, content, personalization and omnichannel capabilities. And hundreds of hours are spent on redesigning websites and conversion optimization. Yet CX plans often overlook a fundamental piece of the equation: site search performance. Visitors who search are explicitly telling you what they want and are more likely to convert than visitors who browse (50% higher according to an Econsu

Shipping Costs 167

Shipping Costs Accessories Improvements Shipping 167

Prisync

MAY 2, 2019

When you’re running your Shopify store, you should be thinking about the various ways you can boost your sales. After all, who doesn’t love increased sales? But with all the different tactics you can apply, it’s hard to know what to prioritize. And one the great benefits of using Shopify is the wealth of external.

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Shopify eCommerce 43

Onilab User Guides

MAY 2, 2019

Yesterday, during the annual F8 Conference by Facebook, the company’s founder Mark Zuckerberg shed some light on the upcoming WhatsApp Business new feature. In his plans, WhatsApp will be drifting towards becoming a solid e-commerce platform with the option to pay for the goods without leaving the app. By now, you may be having a few questions so we prepared a quick overview of the announcement together with the review of the WhatsApp Business app and the global trend of turning social media int

eCommerce 40

eCommerce Payment Services eCommerce Platforms PayPal 40

Forrester eCommerce

MAY 2, 2019

In the last few years, biometric technologies from fingerprint to facial recognition are increasingly being leveraged by consumers for a wide range of use cases, ranging from payments to checking luggage at an airport or boarding a plane. While these technologies often simplify the user authentication experience, they also introduce new privacy challenges around the […].

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Payment Services Technology Consumer Customer Experience 371

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Store Growers

MAY 2, 2019

In theory Google Ads is great. You create ads that bring you tons of wallet-out buyers to your online store. It’s only when you actually start that you discover how hard it actually is to generate profits with Google Ads. If you get past the rookie mistakes , there are a ton of more complex challenges waiting: high CPCs , stiff competition from giants like Amazon, mobile visitors that don’t convert, etc.

Shipping Costs 93

Shipping Costs Article Payments PPC 93

Forrester eCommerce

MAY 2, 2019

When Forrester’s UX analysts put together our 2019 Digital CX Trends report, two things stood out to me as especially positive changes: First, modern design practices — like workshops, iterative prototyping, and user research — now direct digital CX efforts. Sophisticated companies are adopting these human-centric methods and abandoning touchpoint-by-touchpoint, feature-focused approaches.

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Workshop Customer Experience Customer 337

FastSpring

MAY 2, 2019

Successfully selling software and digital products in today’s global marketplace is harder than ever. In fact, according to a 2019 study by Baymard Institute , 80% of companies are at risk of falling behind their competition due to high checkout abandonment and a failure to comply with global regulations. Staying competitive requires a two-pronged approach.

Demo 67

Demo eCommerce Platforms Webinar eCommerce 67

Liveintent

MAY 2, 2019

There has been much hoopla raised around the impending Cookie Apocalypse, which promises to leave the digital advertising ecosystem in a Mad Max, “Welcome to the Thunderdome-esque” struggle for survival. But as with many things that scare us – like ghosts, death, and Nicolas Cage – the source of the fear actual comes from a lack of understanding.

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Reference Blog Marketing 72

Kibo

MAY 2, 2019

Retailers and manufacturers are obsessed with personalization experience, and for good reason: Four […]. The post Personalization Experience: Pop the Question(s) to Improve Personalization appeared first on The Omni Channel.

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Improvements Channel Retail 67

Powerinbox

MAY 2, 2019

Millennials are an enormous part of today’s market, making them an attractive audience for almost any brand. In fact, as of the 2016 census, the number of millennials in the nation was only slightly below the number of baby boomers, with the younger generation set to become the largest in America within a few years. That’s more than 71 million adults of various ages who are willing to spend on the right brands, experiences, and products.

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Technology Definition Games Marketing 59

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

ChannelAdvisor

MAY 2, 2019

Welcome to ChannelAdvisor Pulse, our monthly e-commerce newsletter. We’ll be posting each month’s edition to the blog, but if you’d prefer to have it delivered directly to your inbox, sign up here. New Webinar. Get Prime Day Ready: Make the Most of Amazon’s Biggest Shopping Day. Tuesday, May 7, 11 a.m. EDT. Are you ready for one of the biggest shopping events of the year?

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eCommerce Toys Webinar Merchant Services 45

Optimizely

MAY 2, 2019

Let’s talk about email. The once darling channel of marketers and consumers alike has unfortunately earned a bad rep due to some sketchy marketing tactics (hello batch-and-blast). But despite this, when done right, email is still one of the most powerful ways to reach consumers. Consider the following statistics: The ROI for email marketing averages at 3,800%, or an average of $38 return for every invested dollar .

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Multi-channel Channel B2C Social Media 150

Ecommerce Platforms

MAY 2, 2019

Need an intelligent way to update your conversion strategies? Justuno is an advanced marketing solution that offers state-of-the-art intelligence on your customer's conversion journeys. This conversion optimization suite gives you all the resources you need to personalize every step of a client's journey, from awareness through to purchase. If you're looking to create the best possible online store for your customers, Justuno has you covered.

Shipping Costs 91

Shipping Costs eCommerce Platforms Omnichannel Recommendation 91

OrderDynamics

MAY 2, 2019

The 3 Things You Need to Know About Gen Z. Gen Z has been getting a lot of attention in the media for the last couple of years. From the way they prefer to work to how they are changing the way we all shop. So what is all the fuss about? Well, in short, they are the future spending superpower. In fact, by 2020 they will have $44 billion in buying power.

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Social Media Channel Fashion Events 61

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Ecommerce Platforms

MAY 2, 2019

Need an intelligent way to update your conversion strategies? Justuno is an advanced marketing solution that offers state-of-the-art intelligence on your customer's conversion journeys. This conversion optimization suite gives you all the resources you need to personalize every step of a client's journey, from awareness through to purchase. If you're looking to create the best possible online store for your customers, Justuno has you covered.

Shipping Costs 80

Shipping Costs eCommerce Platforms Omnichannel Recommendation 80