Forrester eCommerce

MARCH 21, 2018

In their quest to become digital insurers, insurance carriers have a revolutionary opportunity to improve their businesses with new and emerging artificial intelligence (AI) technologies. It is certainly a balancing act to find that perfect peanut butter-and-jelly combination of operational efficiency and customer engagement, however I believe many insurance carriers to be up to the […].

Technology 312

Technology Operations Improvements Customer 312

My Wife Quit Her Job

MARCH 21, 2018

Today I’m happy to have Steve Weiss on the show. Steve runs MuteSix.com which is a firm that specializes in customer acquisition. They consult with Facebook ads, Google ads, email marketing…you name it and they were ranked number 341 on the Inc 5000 for 2017. Anyway, Steve is a master of running Facebook ads in the context of ecommerce so today we’re going to pick his brain.

Books 145

Books Recommendation eCommerce Other 145

Forrester eCommerce

MARCH 21, 2018

If there’s any industry whose content should inspire trust, it’s that of the investment and wealth management industry. They’re asking consumers to entrust their nest eggs with them. And there are lots of eggs. PwC forecast that the mass affluent segment alone would put up to $10 trillion under management by 2020. Our analysis of […].

Management 250

Management Consumer Financial Services B2C 250

Bootstrapping Ecommerce

MARCH 21, 2018

Global social media networks such as Facebook & Twitter are usually the go-to marketing platform options, but many often skip the content-centric platform that is Instagram. In this guide we’ll be discussing how to get followers on Instagram so you can grow your potential customer base and engage your current audience. The post How to Get Followers on Instagram: The Ultimate Guide appeared first on Bootstrapping Ecommerce.

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Social Media eCommerce Marketing Customer 141

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

MARCH 21, 2018

TLDR: Participate in the 2018 Forrester Digital Experience and Organization Survey. Click here to start the questionnaire now, the survey is closing soon! Forrester has fielded a Digital Experience and Organization survey for the past four years. We’ve uncovered key trends such as when software investment priorities swung wildly away from best-of-breed to ease-of-integration.

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Ecommerce Platforms

MARCH 21, 2018

If you've thought of buying or selling an online course at some point, Udemy has most likely come across your radar. It's by far the most popular place to purchase online courses, and the quality is usually pretty respectable. What's more is that as a consumer, you can check ratings and reviews to filter out the junk. But the big question for you is whether or not it's a viable place for selling your own online courses.

Download 120

Download Mobile Merchant Services Web Design 120

A Better Lemonade Stand

MARCH 21, 2018

While there are people who want to go on vacation and not even think about work, an increasing number of people have found ways to use co-working & co-living spaces to stay connected and keep their hustle on the go with them while they're on holiday. The post The 10 Top Co-Working & Co-Living Spaces Around the World for Digital Nomads appeared first on A Better Lemonade Stand.

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Forrester eCommerce

MARCH 21, 2018

Customer-obsessed businesses recognize how customer experience (CX) strategy can help meet rising client expectations in the Age of the Customer. But few have realized the potential for CX to improve the experience of their “internal” customers: employees. CIOs have the power to drive considerable improvements in employee experience by implementing CX strategy within their tech […].

Improvements 218

Improvements Customer Experience Customer Information 218

Sailthru

MARCH 21, 2018

With marketers constantly testing in pursuit of incrementality and finance organizations always seeking predictability, the two teams are often like oil and water. Marketing wants to experiment. Finance wants guaranteed ROI returns. Marketing and finance are separate entities with disparate thinking and operational methodologies, but the rise of performance marketing has helped them speak in a common tongue.

Social Media 102

Social Media Reference Technology Presentation 102

Liveintent

MARCH 21, 2018

Email has always been a great mechanism for communicating to a large group of your customers, but if you’re only using it to broadcast the same, indiscriminate message to everyone, you’re limiting its relevancy and power to drive performance. These days, marketers celebrate their ability to use data to supercharge email – the most ubiquitous and deterministic identifier in their toolbox.

Marketing 91

Marketing Improvements Consumer Mobile 91

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Klaviyo

MARCH 21, 2018

As your company and email marketing grows, you will add specialists to your team that focus on different aspects of your business. The person who designs your campaign emails may not be the same person who creates your email flows, or website forms. Analyzing your campaign performance and making strategic decisions requires an entirely different skill set than setting up integrations.

Management 70

Management Information Other Marketing 70

TradeGecko

MARCH 21, 2018

On Tuesday 20th March, 2018, TradeGecko, Shopify and Wave Commerce co-hosted the Shopify Meetup in Hong Kong. Industry experts and Shopify merchants discussed how to optimise your online store and grow the business in 2018.

Shopify 60

Shopify eCommerce 60

Jumpshot

MARCH 21, 2018

Whether or not the retail apocalypse is really here, or if it is really an apocalypse , there’s no doubt that the retail landscape is changing dramatically. The closure of 735 brick-and-mortar Toys ‘R’ Us locations is the latest in a string of hits to traditional retailers who been unable to fully adapt to the eCommerce landscape. So we wanted to know what data on customer behavior on toysrus.com could tell us about how the company was doing online, and the ramifications for its exit.

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Toys Games eCommerce Consumer 60

TradeGecko

MARCH 21, 2018

If you’re considering selling on Amazon, you’re probably wondering how the costs are going to fit into your budget and whether the opportunity for sales is worth the expense. Well, not to fear: here you’ll find Amazon seller fees explained in full. The costs you can expect to pay depend on a number of factors, including how you decide to sell (as a Vendor or Seller), how you choose to manage fulfillment, and the volume of products you’ll be selling, among others.

Shipping Costs 60

Shipping Costs Fulfillment Management Other 60

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Salsify

MARCH 21, 2018

What makes a brand great? Brands that are great enough to crush on truly provide an engaging product experience to the consumer. Winning brands know how to tell a compelling brand story at all the various digital touch points in a shopper's journey. According to a Forrester survey, more than a third of consumers prefer buying directly from a brand’s direct-to-consumer channel.

Channel 60

Channel Consumer 60

Prisync

MARCH 21, 2018

Your Shopify store needs customers. Yet, you just can’t seem to acquire them. You’re looking at your analytics, and your traffic is a mere trickle. Frustrated, you’re pulling your hair out. You need to figure this out, but it seems impossible. At this rate, you are not going to get any sales. And when that happens, it’ll probably get too difficult to sustain your store.

Shopify 67

Shopify Marketing Shipping Costs eCommerce 67

Smile.io

MARCH 21, 2018

If you consider yourself a luxury brand, you’ve probably wondered if a loyalty program could work for your business. Whether you were afraid that it could dilute your brand or just didn’t know what it could look like, I have great news: rewards can work in your industry!

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eCommerce Guider

MARCH 21, 2018

Your Guide To The Must-Have Essential Cryptocurrency Investment Tools. If you’re thinking of investing in cryptocurrency, using the right investment tools are essential to making informed investment decisions and protecting your investment. This article will help you understand some of the crucial tools you need to manage your crypto portfolio, executing a trade on the go, protecting your account, as well as tools that keep you bang up-to-date with all the latest crypto investment news.

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Cryptocurrencies Article Events Mobile 28

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

iQmetrix

MARCH 21, 2018

You may be tired of the debate over brick-and-mortar vs. online retail—and rightfully so. As new technologies continue to change the way people shop, many have anticipated the death of brick-and-mortar stores at the hands of e-commerce. But as our shopping habits change over time, wireless retail remains somewhat of an outlier: the in-store experience has stayed crucial to the industry, as customer education is essential to completing a sale.

eCommerce 22

eCommerce Customer Online Retail Channel 22

SellBrite

MARCH 21, 2018

A base of one-time buyers is a recipe for a sinking business. Your company can only live off of short-term customers for so long — to thrive, it needs lifelong buyers who deliver consistent sales. Winning customers’ loyalty takes persistence, though. It’s more than covering the basics — fulfilling orders, offering customer support, delivering on-time.

Customer 167

Customer Social Media Gifts Shipping Costs 167

Kissmetrics

MARCH 21, 2018

Conversion rate optimization is like the banana peel in those really cheesy video clips. It’s pretty obvious it’s there. We all see it. But we all know it will trip you up when you get too close to it. Because that’s the punchline, right? Except tripping up on optimizing conversions for your business isn’t such a funny joke. Not only is failure keeping you from growth, but it could also be pushing your business towards the red.

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Improvements Information Conversion Optimization Recommendation 210