Forrester eCommerce

JULY 18, 2018

I’m posting this just as our New Tech & Innovation Forum in Boston gets underway. Hundreds of attendees from client organizations, startups, and event sponsors are gathering for a day-and-a-half of content about emerging technologies. Quantum computing, artificial intelligence, blockchain. it’s all here. I look forward to some great discussions about how […].

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Events Technology Customer 272

Optimizely

JULY 18, 2018

What’s your favorite ecommerce blog right now? Shopify? BigCommerce? Maybe Zaius? If you’re looking to learn about trends in the industry, new marketing tactics, and the newest ideas to drive results, that’s likely where you turn. But why is that content so interesting to you? The very best blogs catch and keep our attention because they’re great storytellers and offer something truly useful to readers.

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B2C B2B Marketing BigCommerce 150

RTP blog

JULY 18, 2018

Amazon went viral on Prime Day for the wrong reasons; the e-Commerce giant experienced site outages within an hour after deals started at 3 pm EST. The glitches revealed that Prime Day promotions may have worked a little too well. Despite the problems, Amazon still saw an 89% year-over-year sales boost within the first 12 hours of the shopping event.

eCommerce 150

eCommerce eCommerce Marketing Events Definition 150

Bootstrapping Ecommerce

JULY 18, 2018

In this article, we discuss how to write persuasive ecommerce product descriptions that persuade your customers to make purchases so you can get more sales. The post Product Descriptions: How to Write Persuasive Copy That Sells appeared first on Bootstrapping Ecommerce.

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Article eCommerce Customer Conversion Optimization 147

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

TradeGecko

JULY 18, 2018

Traditional ways of doing business are under threat for retail companies — but it’s not all doom and gloom. With the right approach, you can counter the potential negative impacts of changing demographics, technology, and behaviors in the consumer sector to capitalize on this shift.

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Retail Marketing Technology Consumer 84

Liveintent

JULY 18, 2018

Ariana Grande and Pete Davidson aren’t the only couple making headlines this year. The news is abuzz – at least in the marketing world– with talk of another star-crossed pair: email newsletters and programmatic advertising. That’s right. Despite their different backgrounds, email and programmatic have proven that they belong together in a beautiful, mutually beneficial relationship.

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Books Marketing Blog Technology 67

TradeGecko

JULY 18, 2018

Ever wondered how much more you could be growing your business if you could only get your importing under control? Well, you’re not alone. Most eCommerce entrepreneurs struggle.

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eCommerce 60

Profitero

JULY 18, 2018

Delivered as promised? Well, maybe not so much. Unfortunately for Amazon, instead of great deals, the talk of the town was the untimely site crash that plagued the U.S. just as the event got underway. Shoppers nationwide were stuck in endless loops, staring at “something went wrong” messages, and seeing dogs everywhere (you know exactly what we mean!).

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Events Webinar Internet Retail Electronics 60

Sailthru

JULY 18, 2018

If you want to understand customer retention, you need to understand customer lifetime value. Unfortunately, customer lifetime value can be tricky to define and measure. How long is a customer lifetime, anyways? As a result, many marketers stumble over it, and turn to metrics such as customer satisfaction and net promoter scores instead. Only 17% of marketers say that within their organizations, everyone that needs to understand customer lifetime value does so.

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Customer Customer Retention Games Conversion Optimization 60

Payoneer

JULY 18, 2018

For eSellers, even a modest improvement in your conversion rate can have significant implications for your bottom line. Thus, learning strategies that boost your store’s conversion rate should go at the top of your list of business priorities. The following is an overview of some actionable tactics to boost your conversions and improve your sales performance.

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Payment Services Payments Social Media Improvements 36

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Weebly

JULY 18, 2018

Did you know that some browsers can flag your website as unsafe? There are also design elements that stick out like giant warnings to users that something isn't quite right with your website. Avoid common mistakes and create a safe, secure website. Ensure that users trust your blog or online shop. It's actually a lot easier than you might think. 1. Use SSL/HTTPS.

Payment Services 33

Payment Services Information Social Media Other 33

Etail Solutions

JULY 18, 2018

Ebay Open is the premier event for eBay sellers and Etail is proud to be an Elite Sponsor for the sold-out event. If you’re planning to attend, look for us at Booth 311 – or if you are an elite top seller attending the Top Seller Summit, stop by our table. Learn more about our… The post Power Tools for Power Sellers: Visit Etail at eBay Open appeared first on Etail Solutions.

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Events Blog 28

BigCommerce

JULY 18, 2018

When I graduated college with a biology degree, I had no idea that in a few short years I’d be building a brand that went from zero to $75 million in sales in just four years. The path there was a winding one. After graduating from college, I knew I didn’t want to go on to dental school. I got my real estate license instead. I bumped into a real estate agent who was doing seminars.

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Seminar PPC Marketing Customer 221

SellBrite

JULY 18, 2018

Not every customer who lands on your site will end up buying something. They search, they land on your site, they look around, and they leave. It happens. That used to be the end of the story — but Facebook retargeting has flipped the script. Facebook retargeting ads have changed advertising because now you can advertise to people who’ve spent time on your site but didn’t buy anything before leaving.

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eCommerce Shipping Costs Information Customer 126

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

My Wife Quit Her Job

JULY 18, 2018

In this episode, Scott Voelker of The Amazing Seller, Greg Mercer of Jungle Scout, Mike Jackness of EcomCrew and I get together to discuss the future of ecommerce. I’m also happy to announce that the 4 of us have decided to launch a brand new show together called The 5 Minute Pitch. Basically, it’s a Shark Tank like show where we’ll be giving away $50,000 dollars to 1 lucky business.

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eCommerce Books Other Marketing 121