Sun.Oct 15, 2017

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Domino chain reactions: How little nudges become big sales.

UpSellIt

Scientists have measured the power of a falling domino, which, turns out, can knock over a domino 1.5 times its size. That means a two-inch tall domino can start a chain reaction that knocks over an adult human with just nine dominos. The moral? All hail the little nudge. People who visit your website may just be window shopping. They may even be at your site by mistake!

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Retail Apocalypse

Dynamic Yield

The term “retail apocalypse” refers to the perceived decline of brick and mortar retail in the United States due to the meteoric rise of eCommerce. While several iconic American retailers such as Sears and J.C. Penny have struggled mightily since the global financial crisis, overall evidence for the retail doomsday is mixed. The Argument for […].

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