Wed.Oct 25, 2017

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Alexa, Will Voice Device Risks Outweigh Potential Benefits?

RTP blog

Voice activation technology is gaining popularity with retailers and consumers. While these technologies have strong growth potential, they issues related to privacy, glitches and who within the household gets to control access. For example, there have been instances where children interact with the devices, and accidentally order items on them. The RTP team discusses whether these problems will be significant hurdles to voice tech adoption, as well as what retailers’ responsibility would be in

Toys 150
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184: How My Student Ron Makes 7 Figures Selling Childrens Wall Decals Online

My Wife Quit Her Job

Today I’m really happy to have Ron Eiger on the show. Ron is probably one of my oldest students in my Create A Profitable Online Store Course. I launched the class in 2011 to very small group and I believe Ron joined in 2012 after I released it to the public. Now what’s cool is that Ron and I have kept in touch over the years and he’s been doing awesome.

eCommerce 129
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Hype in Digital Commerce: 5 Rising Technologies to Watch

GetElastic

Digital commerce is playing a pivotal role in customer experience strategies. The world’s leading research firm, Gartner, recognized that digital commerce is a key way to acquire customers, develop relationships, drive revenue and reduce costs. 1. Digital commerce initiatives affect both operations and customer experience management. They provide more ways to sell products, interact with customers, and differentiate from the competition.

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Our 2017 guide to holiday email marketing

Klaviyo

You know that Black Friday and Cyber Monday, collectively known as “BFCM,” are just a few short weeks away. So here’s the big question: Are you ready? Last year was huge. Sales for 2016’s Cyber Monday broke the record for the biggest day in the history of U.S. ecommerce, with sales surpassing $3.45 billion online. According to Forbes, between 2005 and 2015, Cyber Monday has grown at a 16.8% CAGR (compound annual growth rate).

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Digital commerce is playing a pivotal role in customer experience strategies.

GetElastic

Digital commerce is playing a pivotal role in customer experience strategies. The world’s leading research firm, Gartner, recognized that digital commerce is a key way to acquire customers, develop relationships, drive revenue and reduce costs. 1. Digital commerce initiatives affect both operations and customer experience management. They provide more ways to sell products, interact with customers, and differentiate from the competition.

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Flailing retailers need to learn to ‘sell the hole’

Steve Dennis

I cannot begin to tell you how many times executives at various retailers have said to me that “it’s all about the product.” Earlier in my career, when someone would spout this alleged truism, my somewhat smug thought would be that I could easily come up with many examples where that was demonstrably false. In more recent years, I’ve come to believe that it is precisely retailers’ false clinging to this notion that helps explain why so many find themselves standing

Retail 89

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Why Most Businesses Aren’t Happy with Their CRO Results

Dynamic Yield

Only 22 percent of businesses are happy with their conversion rates, and these are the 7 common challenges holding them back from successful CRO campaigns. The post Why Most Businesses Aren’t Happy with Their CRO Results appeared first on Dynamic Yield.

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Superhero Customer Support

FastSpring

Customer support workers are the unsung superheroes of the working world today. So what does a support agent need to become a real-life superhero?

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Why you shouldn’t use pie charts - Tips for better data visualization

Funnel.io

I was talking to a colleague the other day who told me about a conversation they just had with a customer. The customer had asked “Why can’t I create pie charts in Funnel?” and my colleague’s response, jokingly, was “Our product team really doesn’t like pie charts”. While it’s true most of us are no huge fans of pie charts, the reason we haven’t invested in supporting a pie charting option is because we believe they are rarely a good fit for the problem they’re intended to solve.

Other 76
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Case Study: How FastSpring Successfully Transitioned to a Self Service Model

FastSpring

At FastSpring, we knew we had to modify some of our current processes to adapt to the new climate of online sales. In a world built around convenience, buyers expect the luxury of options. Some buyers want a higher touch, rep-guided experience, while others prefer a low-touch, self-guided buying and sign-up process. We noticed this feedback for our own sales and sign-up process and, after identifying this problem, our team started brainstorming to work towards a solution.

Other 60
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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Conversion Corner: Optimize Your Retail Website to Crush the Competition

ROI Revolution

Conversions. Every retailer wants them. Everyone knows that they are one of the most valuable metrics to measure marketing effectiveness. What you and many other retailers may not understand is how to leverage your website to be a conversion magnet. One of the biggest problems you are most likely today is how to improve your website, and more specifically, website conversions.

Retail 60
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Brit + Co Pops-Up in SoHo; People Starts a Loyalty Program; Holiday Shopping Revs Up

Sailthru

This week, we’ll see how digital media pros are taking a cue from their colleagues over in digital commerce to expand audience reach and revenue. Recent examples include Brit + Co’s recent pop-up shop and People ’s new reader rewards program. Plus, the holidays are here, and we don’t mean Halloween: 60 percent of mobile shoppers have already started their holiday shopping.

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Buyers Find What They’re Looking For Faster with eBay Grouped Listings

ChannelAdvisor

In 2015, eBay started the push for product identifiers. Then came the request for sellers to utilize more item specifics and structure data — well, it’s all been leading up to this — eBay has created a new way to shop: eBay Grouped Listings. This new feature allows buyers to search eBay’s large catalog and find the item they’re looking for in less time.

Mobile 69
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Beyond the Code Freeze: An Interview With Our Director of Client Success

Blue Acorn

It’s that time of year again, the holidays are upon us. For many, it’s time of joy and excess cooking eating, but for those of us in the ecommerce and retail world, we know it’s crunch time. The sales are on, the code must be in check, and when the floodgates open everything needs to be working perfectly. In most cases there are always going to be little tweaks and changes that you wish made it to the site before the holiday season officially opens, but is it worth the risk?

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Commerce Marketing Spotlight Series: Strategies for Holiday Success

Bronto

What's the most effective marketing strategy for a successful holiday season? A few of our amazing speakers shared their favorites. The post Commerce Marketing Spotlight Series: Strategies for Holiday Success appeared first on Bronto Blog.

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Email

Dynamic Yield

EMAIL PERSONALIZATION Deliver personalized emails, triggered at the right moment with the right content Tap into the full gamut of your customer behavioral data to send perfectly-timed emails that inspire opens and drive higher click through rates. See our product in action Translate your data into a powerful email personalization machine With Dynamic Yield, your […].

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How Gamification Can Improve Your VIP Loyalty Program

Smile.io

If you were asked to define the term “gamification,” would you be able to? Chances are that even if you couldn’t, you’ve heard the word used at least a couple times in recent memory. Gamification is an exciting trend that is quickly becoming the focus of many conversations about rewards and retention marketing, and for good reason! Gamification seems to be everywhere, with an increasing number of rewards programs incorporating it into their structure and reaping the benefits it offers.

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Email

Dynamic Yield

Experience Email AI-Infused email personalization that adapts to every customer Pick up where your ESP left off. Transform static emails into fully personalized, adaptive email experiences to drive higher sales, loyalty, and engagement. Get a demo of Experience Email See the product in action [link] Brands already driving higher sales, loyalty, and engagement with Experience […].

Demo 36
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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The SMARTest Terminals Around: 5 Ways EMV Payments are Superior

iQmetrix

The most recent report from the U.S. Global Payments Forum shows merchant acceptance of chip cards is on the rise—and if you know a thing or two about EMV payment terminals, it’s easy to see why. EMV terminals are nothing like their magstripe predecessors ; they’re S-M-A-R-T!

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Retail is rewiring the brain: A recap of STARS 2017

Bamboo Rose

Digital technology, millennials and gen Z and customer loyalty were three themes that came out of the Bamboo Rose STARS event last week. While conversations focused on what’s happening now in retail, the masterminds in attendance were already thinking ahead to how retailers can thrive in the future. Disruption comes from within Our own […]. The post Retail is rewiring the brain: A recap of STARS 2017 appeared first on Bamboo Rose.

Retail 20
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5 eCommerce metrics you need to be monitoring

Payoneer

We have spent a lot of time discussing the importance of setting goals and tracking critical metrics for your eCommerce business. However, as eSellers with limited time and resources, you’ll want to focus your efforts on a handful of numbers that really drive your success. In general, the most useful metrics are those that tell the story about your success in attracting, converting and retaining ideal customers for your business.

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Personalization Roadshow

Dynamic Yield

The post Personalization Roadshow appeared first on Dynamic Yield.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Sell Smarter on Walmart: The Metrics You Need to Be Tracking

SellBrite

Data empowers sellers to stay ahead of their future competitors. Walmart sellers face a relatively small amount of competition — the marketplace hosts thousands of sellers today, while Amazon hosts over 2 million sellers — and using data is critical to their success. Sellers who use metrics now can establish themselves as strong merchants before the marketplace gets big.

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4 Halloween Pricing Tips for E-Commerce Retailers

Prisync

The scary Halloween is coming which is also the most expected period for all e-commerce retailers as this is the starting point (4th largest holiday for e-commerce coming after Black Friday, Cyber Monday, Christmas & New Year) of the highest peak of the sales. Between Halloween and New Year, millions of customers purchase billions buying stuff for friends, family and also themselves.