Tue.May 08, 2018

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TIBER-EU Framework Offers An Opportunity To Improve FinServ Cyber Resilience

Forrester eCommerce

The European Central Bank yesterday launched its TIBER-EU (Threat Intelligence-Based Ethical Red Teaming for the European Union) framework for financial institutions regulated within the EU. In short, there is a new voluntary framework for threat intelligence-led red-teaming exercises that has been published by the European Central Bank (the Central Bank for eurozone economies).

Banking 170
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The Top 10 Best Dropshipping Products You Can Sell with Printful

Bootstrapping Ecommerce

Sometimes, the best way to get product inspiration is to check out dropshipping suppliers’ sites to see what they have on offer, and in this article we’ve done exactly that to curate the top 10 best dropshipping products you can sell with Printful. The post The Top 10 Best Dropshipping Products You Can Sell with Printful appeared first on Bootstrapping Ecommerce.

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Spam Traps: Assorted Flavors

Webbula

There are few phrases that can cause an email marketer as much trepidation as “spam trap”. These hidden, invisible, lurking threats can be hard to understand and suddenly derail even. The post Spam Traps: Assorted Flavors appeared first on Webbula.

Marketing 133
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Macy’s acquires Story: Game changer or much ado about nothing?

Steve Dennis

Last week Macy’s announced it had acquired Story , a New York-based concept store, and appointed founder Rachel Shechtman to be its new “brand experience officer.” And, for the most part, enthusiastic gushing ensued. Let’s simmer down, people. As I regularly write and speak on retailers’ need to innovate and embrace a culture of experimentation, I would be a complete hypocrite if I failed to applaud Macy’s (and newish CEO Jeff Gennette’s) willingness

Games 116
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Sailthru Named to the Inaugural Gartner Magic Quadrant for Multichannel Marketing Hubs

Sailthru

Download the Gartner Magic Quadrant for Multichannel Marketing Hubs to learn more about how multichannel marketing hubs can help your organization unify customer data across channels, enhance personalization and decisioning with AI, and integrate customer journey analytics. Doing more with less is the pressure faced by marketing leaders day in and day out, but this is far more than just an unfounded complaint.

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Ecommerce Accounting Basics: The Chart of Accounts

ecomdash

One of the biggest reasons why ecommerce businesses fail, is that they don’t know how much they’ve spent on unsold inventory. To avoid this problem, a good idea is to keep a well organized chart of accounts. Read more. The post Ecommerce Accounting Basics: The Chart of Accounts appeared first on ecomdash.

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Make Better Use of eCommerce Data with Klaviyo & Shopify Flow

Klaviyo

The post Make Better Use of eCommerce Data with Klaviyo & Shopify Flow appeared first on Klaviyo.

Shopify 79
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Gen Z Wants to EXPERIENCE Shopping

Salsify

Generation Z doesn’t want to simply buy, they want to experience shopping. Sensory, exciting, personalized, tech-infused, and immediate. This goes for brick and mortar as much as digital, because as we found , the projected 2.6 billion-strong Generation Z prefer spending their $44 billion in-store.

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Why Do I Need a VIP Program?

Smile.io

Implementing a VIP program can help every ecommerce store get their customers to purchase more while also improving their shopping experience. Don’t believe me?

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How to Improve Your Product Descriptions

Payoneer

Great product descriptions are often a key to closing deals with visitors to your eCommerce landing pages. However, a lot of busy eSellers neglect to invest the necessary time and energy to research what works and to create powerful pages accordingly. The following is an overview of some of the most effective strategies and tips to help you improve your product descriptions to convert more visitors into customers.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Increase Visibility Across Multiple Retail Locations

iQmetrix

The following blog was written by iQmetrix Integrated Partner, Envysion, exploring how to improve operational efficiency with integrated video surveillance. When you walk into one of your wireless retail locations, you instantly start conducting a thorough visual survey to see if everything is as it should be. Are the employees observing the dress code?

Retail 28
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3 Reasons Your Business Needs A Catalog Content Management System

ItemMaster

The eCommerce industry grows with each new year. Customers love the ability to shop from wherever they are in the world using their laptop or smart devices, and companies looking to make their brand stand out often turn to selling products online. While eCommerce is powerful in its own right, it’s important to make sure you’re working with a catalog content management system.

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Navigating Brexit with Bamboo Rose

Bamboo Rose

The clock continues to tick down to October 31 when negotiations between the U.K. and EU must be complete to give all countries time to sign off and vote on a final deal in time for the “Brexit Day” deadline of March 29, 2019. While current events make a “no deal” Brexit unlikely, and […]. The post Navigating Brexit with Bamboo Rose appeared first on Bamboo Rose.

Events 20
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3 Reasons Your Business Needs A Catalog Content Management System

ItemMaster

The eCommerce industry grows with each new year. Customers love the ability to shop from wherever they are in the world using their laptop or smart devices, and companies looking to make their brand stand out often turn to selling products online. While eCommerce is powerful in its own right, it’s important to make sure you’re working with a catalog content management system.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Deeply Analyze Your B2C Customer Buying Patterns

Optimizely

What’s your best selling product? What about your worst selling product? What about the product a first-time buyers is most likely to purchase? If you don’t know your customer behavior intimately, you definitely should. As a B2C marketer, you want to know as much as possible about your customer’s buying habits, including their first purchase, their last purchase, their customer lifetime value, and much more.

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How Magento is Leading the Charge: Magento Imagine 2018 Recap

Demac Media

This year Demac Media travelled for the 7th year in a row to Las Vegas for Magento’s annual Imagine Conference. For three days we connected with partners and merchants, learned about the challenges and successes the ecosystem has faced in 2017, and what to expect in the year ahead. One discussion that was present in many talks was the challenges of Migrating from M1 to M2 and sharing ways in which the community was able to turn challenges into opportunities for their clients and customers.

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7 Ways to Reduce Retail Costs with a DOM

OrderDynamics

7 Ways to Reduce Retail Costs with a DOM. When discussing omni-channel retailing, we often discuss the upside sales opportunities. These definitely exist. But, providing customers with omni-channel services also offers seven core means to reduce retail costs. Specifically, the DOM (distributed order management) is the key system to make this happen.

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How Magento is Leading the Charge: Magento Imagine 2018 Recap

Demac Media

This year Demac Media travelled for the 7th year in a row to Las Vegas for Magento’s annual Imagine Conference. For three days we connected with partners and merchants, learned about the challenges and successes the ecosystem has faced in 2017, and what to expect in the year ahead. One discussion that was present in many talks was the challenges of Migrating from M1 to M2 and sharing ways in which the community was able to turn challenges into opportunities for their clients and customers.

Magento 28
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Landing Pages Are Overrated. Here’s Why and What You Should Do Instead

Kissmetrics

I used to hate building landing pages. I’ve certainly made mistakes and had to learn some things the hard way. For a long time, my landing pages just didn’t work. They were weak and barely converted. Landing pages are being praised as the magic answer to all of our conversion problems, but it’s not as easy as some people think. Don’t fall into the trap of thinking you can build a landing page and presto, your conversions will skyrocket.

Mobile 216